Despite only being released in November, sales of the M1-powered MacBook Air, MacBook Pro, and Mac mini now represent the majority of Mac sales, outperforming Mac computers powered by Intel processors, according to Apple CEO Tim Cook.
Cook made the remarks during Apple's "Spring Loaded" event yesterday, where it introduced a completely redesigned 24-inch iMac powered by the M1 Apple silicon chip. Cook says that the M1 and Apple silicon "isn't just an upgrade, but a breakthrough," while touting Mac's industry-leading customer satisfaction.
Apple announced at WWDC 2020 that it would embark on a two-year-long transition to its own silicon for its entire Mac lineup, breaking away from Intel. With the launch of the first Apple silicon-powered iMac yesterday, Apple now sells four Mac computers powered by Apple silicon. Alongside them, Apple continues to sell a 16 and 13-inch MacBook Pro, 21.5-and 27-inch iMac, and the high-end Mac Pro, all with Intel processors.
According to Cook, the four M1-powered Macs now outperform the five remaining Intel-powered computers in its lineup in terms of sales. During the keynote, Cook's comment went largely unnoticed but is likely to be a key point the CEO makes during Apple's upcoming earnings call, which is being held on April 28.
Thursday August 20, 2026 8:00 am PDT by Joe Rossignol
Apple has yet to reveal when the iPhone 18 Pro and iPhone Ultra will be announced and released, but the dates usually follow a familiar pattern.
As usual, the iPhone event is expected to take place in the first half of September.
Labor Day falls on September 7 this year. The last time the holiday was on that day was in 2020, but the iPhone event that year was delayed until October due to...
Apple has yet to reveal when the iPhone 18 Pro and iPhone Ultra will be announced and released, but the dates usually follow a familiar pattern.
As usual, the event is expected to take place in the first half of September.
Labor Day falls on September 7 this year. The last time the holiday was on that day was in 2020, but the iPhone event that year was delayed until October due to the...
Wednesday August 19, 2026 8:02 am PDT by Joe Rossignol
Apple on Monday seeded the macOS 26.7 Release Candidate, and the upcoming software update has seemingly leaked more than 10 new Apple products.
macOS 26.7's code contains references to AirPods with infrared cameras for Visual Intelligence, the long-rumored foldable iPhone, an all-new Apple smart home hub, the first-ever MacBook and iPad mini models with OLED displays, an updated Siri Remote...
M1 replaced the entry level machines for Air, Pro and mini, which I assume were already the best sellers over the more expensive options in the categories so this doesn't surprise me too much.
I'm surprised by the lower 8 GB ram. Is that because the M1 is so power efficient that we don't need a pile of Ram?
I use my MP for photo editing (Capture One - who are working on a native M1 version) and occasional video editing (although could be more if it wasn't choppy now).
I might jump on a 27" iMac someday. Or a newer Mac Pro. For now I'm holding on, but it's 8 years old and starting to chunk a bit with larger files (12 core, tons of Ram). I'd love to see the efficiency difference between an M1 iMac. Hopefully there will be YT reviews (by power users) soon enough.
Cheers, Brian
The default 8GB RAM is just a planned obsolescence tactic by Apple. The M1 has such great performance that consumers might stick with it for a long time, so Apple put 8GB RAM as default to increase wear and tear on the SSD. Since users cannot upgrade the RAM nor SSD themselves, people will end up having to just replace the whole computer sooner.
Are you seriously going to compare the M1 with its 8 cores and 20 something watt power consumption to a 64 core threadripper that costs $5k and draws over 10X the power?
Apple's first foldable iPhone, with a book-style design featuring a ~5.5-inch outer display and a ~7.8-inch inner display with a minimal crease down the middle.
