According to market data compiled by Counterpoint Research, Apple's smallest iPhone since the 2016 iPhone SE, the iPhone 12 mini, struggled to obtain a spot in the top five list of best-selling smartphones in January of this year.
According to the market data, the iPhone 12 mini came in eighth place for the best-selling smartphone worldwide in the first month of the year. However, the iPhone 12, iPhone 12 Pro Max, iPhone 12 Pro, and last year’s iPhone 11 enjoyed dominance at the top of the list.
The 5.4-inch iPhone has widely been reported to to have suffered from disappointing sales, with Apple even reportedly cutting production due to "far lower" than expected demand. The smaller handset includes the same features as the larger 6.1-inch iPhone 12, including the same camera system, chip, and overall design. The mini, however, includes a significantly smaller battery, and obviously, a less immersive display.
Despite its struggles, Apple is still reportedly planning to keep the 5.4-inch form factor alive in the 2021 iPhone 13 lineup. The newer handset, alongside the rest of the lineup, will likely benefit from improved battery life thanks to the power efficiency of the A15, which should address concerns from iPhone 12 mini customers about short battery life.
7th place is still very good, and above the much cheaper SE. It is the iPhone I want, but I barely use my iPhone while stuck at home, so not upgrading yet. Sales for the most portable phone are the most likely to be reduced by lack of mobility during the pandemic.
MacRumors attempts to paint the 12 mini as a failure are both obvious and pathetic and I do not understand why. So it’s not the #1 most popular phone in the world. It’s primarily being beat by its siblings. It’s outselling all three Android models. 1% of ALL Smartphones sold in the world for January is still in the millions of phones. Drop the hate already it’s making you look bad.
If it really is the 7th best selling smartphone of all the phones that can be purchased, is the iPhone 12 mini really a failure or disappointment? I can definitely see how it's surely selling much less than other iPhone models but compared against other smartphones, I'm sure it's selling really well. If in just iPhone-land it's selling better than the SE, I would hope that would justify enough keeping it around. If anything, I'm sure having it around increases the ASP of the iPhone as it increased the cost of the regular 12 compared to the 11.
Friday September 17, 2021 2:34 am PDT by Tim Hardwick
Apple has made much of its iPhone 13 battery life improvements, noting for example that the 13 Pro Max offers the longest battery life ever in an iPhone. However, when you look at Apple's own battery comparisons versus the iPhone 12 lineup, it's the streaming video performance that the company has eked out of its new smartphones that really stands out. iPhone 12 mini: 10 hours
iPhone 12: 11...
At its "Peek Performance" event, Apple today announced the third-generation iPhone SE, featuring the A15 Bionic chip, improved battery life, 5G connectivity, a new camera system, and more, all for a starting price of $429.
The new iPhone SE features the same 4.7-inch display as the current model, but now offers the toughest glass in a smartphone on the front and back — the same as on the...
Only the iPhone 14 Pro models will have the "A16" chip, while the standard iPhone 14 models will retain the A15 Bionic chip from the iPhone 13, according to insightful Apple analyst Ming-Chi Kuo.
In a tweet, Kuo said that the 6.1-inch "iPhone 14 Pro" and the 6.7-inch "iPhone 14 Pro Max" will get the A16 chip, while the 6.1-inch "iPhone 14" and the 6.7-inch "iPhone 14 Max" will retain the...
Tuesday September 14, 2021 11:37 am PDT by Juli Clover
With the launch of the new iPhone 13, iPhone 13 mini, iPhone 13 Pro, and iPhone 13 Pro Max, Apple has refined its iPhone lineup and has discontinued the iPhone XR and the iPhone 12 Pro.
The iPhone 12, iPhone 11, and iPhone SE are still around as lower-cost options, with all models getting a price drop. Apple's full lineup continues to be priced starting at $399: iPhone SE - $399 iPhon...
Tuesday September 14, 2021 11:06 am PDT by Joe Rossignol
Apple today announced that the iPhone 13 and iPhone 13 mini start with 128GB of storage, which is double the base 64GB offered for the iPhone 12 and iPhone 12 mini.
The storage capacities available for the iPhone 13 and iPhone 13 mini include 128GB, 256GB, and 512GB, while the iPhone 13 Pro and iPhone 13 Pro Max also have a new 1TB storage option. Pricing continues to start at $699 for the...
Monday February 21, 2022 3:41 am PST by Sami Fathi
Apple's largest supplier, Foxconn, has begun trial production of the iPhone 14 Pro, suggesting that Apple has finalized its design as it moves into the early stages of device manufacturing, according to a report from the Taiwan Economic Times. According to the report, Foxconn will manufacture the higher-end models of the iPhone 14, while Luxshare, another Apple supplier, will take on the...
New Apple products are expected to be announced at the company's "Peek Performance" event on March 8, so prospective customers should now hold off on buying at least four currently-available Apple devices until updated models launch.
Based on reports from reliable sources over the past two years, Apple is expected to announce replacements for at least four of its current devices with new...
Taiwanese Apple supplier Pegatron will remain a major assembler of smaller iPhones and will share orders for this year's forthcoming iPhone 13 mini with Foxconn, claims a new report from DigiTimes. Pegatron has obtained orders for the upcoming 5.4-inch iPhone model, as well as a portion of orders for another upcoming iPhone model that will feature a 6.1-inch display, according to market...
Wednesday June 22, 2022 12:38 pm PDT by Juli Clover
The iPad will no longer be able to be used as a home hub following the launch of iOS 16, iPadOS 16, macOS Ventura, and the HomePod 16 software this fall, Apple confirmed today.
As discovered in iOS 16 code by MacRumors contributor Steve Moser, Apple says that the iPad will no longer be supported as a home hub. This information will be displayed in the Home app after updating to iOS 16.A home ...
Wednesday June 22, 2022 6:34 pm PDT by Juli Clover
CEO Tim Cook this week did an interview with China Daily, where he once again commented on on the future of augmented reality and hinted at Apple's work on an AR/VR headset. Render via designer Ian Zelbo Cook said that Apple is excited about the opportunities available with augmented reality, which is not too far off from prior comments that he's made, but he went on to say that people should ...
Wednesday June 22, 2022 2:16 pm PDT by Juli Clover
Apple today seeded the second betas of iOS 16 and iPadOS 16 to developers for testing purposes, and the new betas introduce new features and refine some of the changes that Apple made with the first iOS 16 release.
Subscribe to the MacRumors YouTube channel for more videos. Lock Screen Photo Wallpaper Customization
When customizing a photo on the Lock Screen, there are two new DuoTone and...
Since the release of iOS 14.2 in 2020, the iPhone has included a built-in Music Recognition feature in Control Center powered by Shazam. And with iOS 16, and also the iOS 15.6 beta, the feature has received a small but useful upgrade.
As noted by Twitter user @someone_andrew, songs identified with Music Recognition in Control Center finally sync with the Shazam app.
It also remains...
Apple today launched its annual "Back to School" promotion for college/university students in the United States and Canada. This year's promotion offers a free Apple gift card with the purchase of an eligible Mac or iPad, rather than free AirPods like last year. Apple is also offering students 20% off AppleCare+ plans during the promotion.
Apple is offering a $150 gift card with the purchase ...
Wednesday June 22, 2022 10:07 am PDT by Juli Clover
Apple today seeded the second betas of upcoming iOS 16 and iPadOS 16 updates to developers for testing purposes, with the updates coming two weeks after Apple unveiled the new software at WWDC and released the initial betas.
Registered developers can download the iOS and iPadOS 16 profiles from the Apple Developer Center, and once installed, the betas will be available over the air. Given...
Apple is "likely" to announce its long-rumored mixed-reality headset as soon as January 2023, Apple analyst Ming-Chi Kuo has reiterated.
Concept render based on purported leaked information by Ian Zelbo In a detailed post on Medium, Kuo explained that Apple's headset will be a "game-changer" for the augmented-reality and virtual-reality market. Describing some of the headset's...
Apple on May 16 released iOS 15.5 and iPadOS 15.5, bringing improvements for Podcasts and Apple Cash, the ability to see Wi-Fi signal of HomePods, dozens of security fixes, and more.
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