While the German cities of Cologne, Hamburg, Munich, and Frankfurt have more than one Apple Store, the capital Berlin has only one – Apple Kurfürstendamm, which opened in 2013. That looks set to change soon, however.
Render of 43-45 Rosenthaler Straße by project developer Values Real Estate
Speculation that Apple could settle in the eastern part of Germany's largest city has been around for several years, but recent construction work at a site in the Mitte district purchased by project developers Values Real Estate has offered up concrete evidence to indicate the exact location of Apple's second Berlin store.
iFun.de reports that Apple is preparing a second store in the eastern part of Berlin, at 43-45 Rosenthaler Straße. Values Real Estate announced in 2018 that it would tear down several old GDR buildings in Rosenthaler Straße and create a new three-part building, with office, residential and business shares in the vacant space.
The construction site is close to the Spree river, within walking distance of Alexanderplatz, and was recently covered in the kind of black wood paneling that Apple has used before. The large glass fronts that extend from the ground floor to the second floor of the neighboring buildings are clearly reminiscent of Apple's store aesthetics.
Photos depict the recess in the large glass front above the entrance door that's needed to install the luminous Apple logo. Other shots suggest that while construction is progressing, the opening of the store is likely months away yet.
There's so much graffiti in Berlin now. Horrible to see. Any development that delays even more graffiti is good news
WTF are you talking about, have you any idea how many graffiti there are in Berlin, and how important they were and still are for the history and the culture of this city?
This is a location that - how shall I put it? - suits Apple. The proximity to Alexanderplatz is one thing, much more close is Hackesche Höfe. This area is very popular with affluent young and middle-aged urban people, including tourists, so it fits into Apple's target audience. Given the sad condition of the coronavirus vaccination campaign in Germany, it will not matter when the construction work takes several more months...
If only european prices were a tad more palatable...I remember walking into the Apple store on Kudamm a couple of years ago, and noping right back out of it
German carmaker Porsche has discussed undertaking joint projects with Apple, the company's CEO mentioned today in its annual press conference (via Reuters).
Porsche CEO Oliver Blume said that the company has discussed "exciting common projects" with Apple, but it it is currently too soon to make any firm decisions on future projects. It is unclear exactly what the seemingly off-hand remark...
Parallels today introduced a new premium Mac app bundle, which includes nine macOS apps when you purchase Parallels Desktop 17. The bundle will remain on sale through the end of the month and is available to new and existing Parallels customers.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which...
Apple has been lauded as "ungodly well-managed" by billionaire investor Charlie Munger, Yahoo Finance reports.
In an exclusive interview, the Berkshire Hathaway vice chairman told Yahoo Finance Editor-in-Chief Andy Serwer:I think Apple is one of the strong companies and will stay a strong company. I think it's ungodly well-managed.
Apple is now Berkshire Hathaway's largest stock holding,...
Every product that Apple announced at its "Peek Performance" event is now available for same-day pickup at select Apple Stores in the United States, including the Mac Studio, Studio Display, new iPhone SE, new iPad Air, and green iPhone 13 models.
The two standard configurations of the Mac Studio with an M1 Max chip for $1,999 or an M1 Ultra chip for $3,999 are available for pickup at some...
Friday January 14, 2022 10:44 am PST by Joe Rossignol
Bloomberg's Mark Gurman and Debby Wu last year reported that Apple had tested a new iPad Pro with a glass back for wireless charging capabilities. In a recent edition of his newsletter, Gurman said he expects the new iPad Pro to be released in 2022.
While the new iPad Pro is still on track to feature wireless charging, 9to5Mac's Filipe Espósito today reported that Apple may have ultimately...
In January 2020, a man who identified himself as an Apple parts manager informed Japanese auto supplier Sanden that Apple wanted to make electric vehicles, and presented schematics of an electric vehicle and air conditioner parts, according to Nikkei Asia.
Apple Car concept by Vanarama based on patents filed by Apple Sanden is a leading manufacturer of air conditioner parts for vehicles, and...
Tuesday January 4, 2022 12:06 pm PST by Juli Clover
Comcast this week announced plans to launch a new xFi Advanced Gateway that incorporates WiFi 6E, providing Comcast customers with access to faster broadband speeds on compatible devices.
The xFi Gateway supports three WiFi bands, 2.4GHz, 5GHz, and 6GHz, which is the new band that denotes a "6E" device. According to Comcast, the xFi Gateway will offer reduced interference and up to 3x more...
Apple today announced the 2022 "Shot on iPhone" challenge, encouraging users to submit impressive photos shot with the iPhone 13 Pro and iPhone 13 Pro Max's macro mode.
To enter, users must share their macro photos on Instagram, Twitter, or Weibo with the hashtags #ShotoniPhone and #iPhonemacrochallenge. In the caption, users should note which model they used to capture the image. Apple is...
Leaker Jon Prosser today shared ostensibly accurate renders of the iPhone 14 Pro, providing the most accurate look yet at what the device could look like when it launches later this year.
In the latest video on YouTube channel Front Page Tech, Prosser revealed renders of the iPhone 14 Pro made by Apple concept graphic designer Ian Zelbo, highlighting a range of specific design changes...
Apple appears to have recently updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID.
If you receive an App Store or Apple Store gift card, for example, it is added to an Apple Account that was previously visible in the App Store and Apple Store apps. As of today, the Apple Account balance can also be added to...
The iPhone 14 Max is currently behind schedule by around three weeks, according to Haitong International Securities analyst Jeff Pu.
Yesterday, Nikkei Asia reported that at least one iPhone 14 model was three weeks behind schedule due to the impact of lockdowns on Apple's supply chains in China, but it was not clear which iPhone 14 model this related to. Now, Pu has clarified that the model...
Amazon is marking down a wide variety of 11-inch and 12.9-inch iPad Pro models this week, with prices starting as low as $749.00 for the 11-inch tablet. You'll find the full list of sales below, all of which can be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
There's just over a week to go until the 2022 Worldwide Developers Conference, which is one of the biggest Apple events of the year. We've heard surprisingly little about iOS 16 this year, so we're in for some major surprises when June 6 rolls around.
As we wait for the keynote event, we thought we'd share some iOS 16 wishlist items from MacRumors readers, because who knows? We just might...
It's Memorial Day weekend in the United States, and that means WWDC is right around the corner and anticipation is building for what we might see at the opening keynote. Software updates are a given, but will we see any new hardware?
Other news this week included the annual release of new Pride-themed Apple Watch bands, iPhone 14 Pro rumors, and Sony's latest headphones that compete against...
The "A16" chip for the iPhone will reportedly be manufactured with the same process as the iPhone 13's A15 Bionic, with Apple saving a bigger performance leap for the "M2" chip designed for its next-generation Macs. Meanwhile, the company is working on a "final" M1 chip variant that uses more powerful cores from the A15, according to the leaker known as "ShrimpApplePro."
In a thread on...
Apple on May 16 released iOS 15.5 and iPadOS 15.5, bringing improvements for Podcasts and Apple Cash, the ability to see Wi-Fi signal of HomePods, dozens of security fixes, and more.
Top Rated Comments
Given the sad condition of the coronavirus vaccination campaign in Germany, it will not matter when the construction work takes several more months...
Please also build another one in central Stuttgart; it’d be much easier than having to travel out to Sindelfingen.
thanks!