Netflix has today announced the launch of its "Fast Laughs" feature, available now in the video streaming service's iOS app (via iPhone in Canada).
Fast Laughs offer "a full-screen feed of funny clips from our big comedy catalog including films, series and stand-up from comedians like Kevin Hart and Ali Wong," according to Netflix director of product innovation Patrick Flemming. Netflix says that the mobile-only section will provide up to 100 new curated clips per day.
To access the feature, users will find a new "Fast Laughs" tab in the Netflix app. Clips will auto-play and the feed effectively resembles TikTok with vertical scrolling. The view includes a "LOL" button, which releases a burst of "Face with Tears of Joy" emojis when tapped.
Netflix users can customize their Fast Laughs feed by adding series, films, and stand-up specials to their lists. Individual clips from Fast Laughs can also be easily shared via iMessage, WhatsApp, Instagram, Snapchat, Twitter, and more.
Fast Laughs acts as an entry point to begin watching a comedy show immediately, but it also functions as a destination to watch standalone entertaining moments. The Fast Laughs feature is unavailable on Netflix kids' profiles, and users are able to filter displayed content based on their set maturity level.
Fast Laughs is available now for users in English-speaking countries such as the U.S., Canada, UK, Australia, and Ireland. The feature is also expected to come to the Netflix app for Android at some point in the future.