Twitter Launches Ephemeral Tweets Called 'Fleets' for All Users

Twitter today announced the worldwide launch of a new ephemeral tweet option called a "Fleet," which will last for 24 hours on the social network before disappearing. Much like stories on Instagram or Facebook, fleets are located at the top of the Twitter timeline.

twitter fleet example
Fleets have no retweets, likes, or public comments, do not show up in search or moments, and cannot be embedded on external websites. Prior to today's launch, the fleets feature was in testing in countries that include Brazil, India, South Korea, and Italy.

Twitter says that it hopes the addition of ephemeral tweets will help people feel more comfortable sharing casual thoughts and opinions without the pressure of gaining retweets and likes. In countries where fleets were tested, Twitter says that people talked more on Twitter and were more open to sharing what was on their minds.


Fleets can include photos or videos and can be customized with different background and text options. The feature can be accessed by tapping on the "Share" icon at the bottom of a tweet and then choosing the "Share in Fleet" option.

Short-lived content like fleets has been popular on other social networks. Snapchat was the first social network to implement ephemeral content, and since then, Facebook, WhatsApp, YouTube, and Instagram all have "story" option where content is deleted after 24 hours. Until now, Twitter has had no equivalent.

Fleets are rolling out today on iOS and Android, and will be available for everyone in the coming days. For MacRumors readers, make sure you're following the MacRumors Twitter account where we share news stories, interesting forum threads, fun facts and tidbits, and in the future, more casual fleets.

Tag: Twitter

Popular Stories

iPhone 16 Pro Max Generic Feature 2

5 Biggest Changes Rumored for iPhone 16 Pro Max

Tuesday May 21, 2024 7:29 am PDT by
Given Apple's rumored plan to add an all-new high-end tier to its iPhone 17 series in 2025, this could be the year for Apple to bring its boldest "Pro Max" model to the table — the kind of iPhone 16 upgrade that stands tall above its siblings, both figuratively and literally. If you have been holding out for the iPhone 16 Pro Max, here are five of the biggest changes rumored to be coming...
6chatgpt mac app

5 Reasons to Use OpenAI's ChatGPT App for Mac

Thursday May 23, 2024 6:07 am PDT by
On May 13, OpenAI during its Spring Update announced that it would be releasing a desktop ChatGPT app for the Mac in the "coming weeks," and said that ahead of a wider launch it had started rolling out the app to some ChatGPT Plus subscribers. Subscribe to the MacRumors YouTube channel for more videos. After testing the app for a few days, we thought it was worth sharing some reasons why...
macOS 15 Feature

macOS 15 System Settings to Get Design Overhaul

Thursday May 23, 2024 12:51 pm PDT by
With the macOS 15 update that is set to debut at WWDC in June, Apple plans to rearrange "menus and app UIs," according to a report from AppleInsider. The System Settings app, which was last updated with macOS Ventura, will get one of the biggest updates. With macOS Ventura, Apple renamed the System Preferences app to System Settings, introducing a design similar to the Settings app on the...
new best buy blue

Best Buy's Memorial Day Sale Has Record Low Prices on iPads, MacBooks, and Much More

Friday May 24, 2024 7:12 am PDT by
Best Buy today kicked off its Memorial Day weekend sale, and it has some of the best prices we've tracked in weeks on iPads and MacBooks. Specifically, you'll find record low prices on the 5th generation iPad Air, iPad mini 6, M2 MacBook Air, and M3 MacBook Pro. Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a purchase, we may receive a small payment,...

Top Rated Comments

AngerDanger Avatar
46 months ago
In related news, I managed to hook up my printer directly to my paper shredder.
Score: 43 Votes (Like | Disagree)
MisterSavage Avatar
46 months ago
Great. Because we need "stories" in another application. :rolleyes:
Score: 11 Votes (Like | Disagree)
kalafalas Avatar
46 months ago
did the marketing department really not google "fleet" before launching this? My fellow gays know what I'm talking about....
Score: 10 Votes (Like | Disagree)
crawfish963 Avatar
46 months ago
Twitter needs to go the way of MySpace.
Score: 9 Votes (Like | Disagree)
macsplusmacs Avatar
46 months ago
OK Boomers.
Score: 6 Votes (Like | Disagree)
Kardinal1911 Avatar
46 months ago

did the marketing department really not google "fleet" before launching this? the gays know what I'm talking about....
I definitely thought about this and im not gay... but my brother had a few bottles under his sink... I never brought it up but now I know LOL
Score: 5 Votes (Like | Disagree)