Photo Storage Service 'Ever' Shutting Down and Deleting All Photos and Videos on August 31 - MacRumors
Skip to Content

Photo Storage Service 'Ever' Shutting Down and Deleting All Photos and Videos on August 31

ever transparentAfter seven years of operations, photo storage service Ever has announced that it plans to shut down on August 31, 2020, citing increasing competition from Apple and Google.

In a letter to customers, Ever says that all photos and videos stored on its servers are scheduled to be deleted on August 31, so affected users should follow Ever's export instructions below and read its FAQ as soon as possible to preserve their files:

- Log into the Ever website or your mobile application.
- If you use the website, the export button will appear on the far right of the secondary navigation bar. You can choose to export your photos and videos in the order they were uploaded or by capture year.
- For all mobile applications, the ‘Export Photos & Videos’ option appears under Account Settings. You may access Account Settings by selecting the gear icon in the upper right, twice.

The export process will send you an email with a link to one or more zip files containing your memorables. Please download these zip files to your local device to save your photos and videos. The export process will take anywhere from a couple of minutes (1,000 photos) to a couple of hours (10,000 photos), or longer. Contact support if you do not receive an email with a link to your memorables within 24 hours.

On the iPhone and other Apple devices, photos and videos automatically upload to iCloud when iCloud Photos is enabled.

(Thanks, Randy Reighard!)

Popular Stories

Foldable iPhone 2023 Feature 1

Gurman: iPhone Ultra Wows Early Testers, Except for Its Camera

Sunday August 23, 2026 11:19 am PDT by
Apple's upcoming foldable iPhone Ultra is winning over the few people who have had hands-on time with the device, though the camera setup may leave some users wanting, according to Bloomberg's Mark Gurman. Writing in his latest Power On newsletter, Gurman says people who have used the device – which is reportedly referred to internally as the iPhone Ultra – like how it fits in your...
iPhone 18 Pro Dark Cherry Feature

iPhone 18 Pro and iPhone Ultra: When Will Apple Event Be Announced?

Monday August 24, 2026 6:45 am PDT by
It is now late August, meaning that Apple's annual iPhone event is just around the corner. Below, we take a look at when the event might be held this year. This September, Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and an all-new foldable iPhone that will reportedly be named the iPhone Ultra. The regular iPhone 18, a lower-end iPhone 18e, and the iPhone Air 2 are not...
apple magic keyboard with glyphs 2026 refresh

Apple Quietly Refreshes Magic Keyboards

Tuesday August 25, 2026 7:22 am PDT by
Apple today quietly introduced updated Magic Keyboard models with revised U.S. English key labeling. On the new keyboards, the tab, caps lock, shift, return, and delete keycaps are labeled with glyphs rather than edge text. On the full-size models with a numeric keypad, the change goes further, with the home, page up, page down, end, clear, and enter keys also swapping their text labels for...

Top Rated Comments

78 months ago
Unfortunate name then.
Score: 33 Votes (Like | Disagree)
78 months ago
And the award for most ironic name goes to...

Never forget guys, "cloud" is just a fancy way of saying "somebody else's computer"
Score: 21 Votes (Like | Disagree)
78 months ago
local storage with distributed backups wins again.
Score: 21 Votes (Like | Disagree)
avigalante Avatar
78 months ago
It's becoming increasingly more difficult for smaller players to establish operations and survive. Shutdowns like this are an overall net negative for the industry — they handover more power to incumbents, users become more hesitant and resistant to try new options, and as a result, incumbents move slower and fail to innovate.

This, in and of itself, is what I find most problematic about our current tech landscape, and it's a vicious cycle — a cycle that makes it nearly impossible for startups / new companies to survive:
[LIST=1]
* Fragmentation in market breeds new market entrants promising 'seamless' user experiences;
* this in turn causes companies to onboard more users with undefined business models trying to reach profitability / sustainability;
* most of these companies are unable to reach true product-market-fit and therefore a reliable business model;
* eventually, companies are forced to shutdown;
* incumbents gain more power and do not innovate as quickly as the market demands.
* Repeat steps 1-6.

/rant
Score: 16 Votes (Like | Disagree)
robertosh Avatar
78 months ago
rm -rf *
Score: 13 Votes (Like | Disagree)
PickUrPoison Avatar
78 months ago
That’s pretty short notice.

But was anyone actually trusting their pics to this service? I’ve personally never heard of it, not that that means much.
Score: 13 Votes (Like | Disagree)