Adobe Launches 'Photoshop Camera' App on iPhone With Over 80 Custom Filters and 'Insta-Worthy' Lenses - MacRumors
Skip to Content

Adobe Launches 'Photoshop Camera' App on iPhone With Over 80 Custom Filters and 'Insta-Worthy' Lenses

Following eight months of beta testing, Adobe today made its free Photoshop Camera app available to all iPhone users.

adobe photoshop camera app
Like many other third-party camera apps, Photoshop Camera revolves around adding filters and effects to your photos, before or after taking the shot. There are over 80 custom filters and effects to choose from at launch, along with custom-designed lenses inspired by artists and influencers like singer Billie Eilish.

Artificial intelligence plays a key role in Photoshop Camera. When taking photos, the app can make automatic improvements to attributes such as lighting and focus. And for group selfies, the app recognizes where each subject is positioned to eliminate distortion.

Photoshop Camera is primarily targeted at mobile-first Instagram users, competing with the likes of Snapchat, Facetune, and Instagram itself.

The app is now available on the App Store.

Popular Stories

iphone 18 pro blue%402x

iPhone 18 Pro: Dark Cherry, Light Blue, and Dark Gray Chassis Leaked [Update]

Thursday June 4, 2026 5:18 am PDT by
Update: Since publication, new information has come to light suggesting the images have been AI-manipulated and are not in fact iPhone 18 Pro chassis parts. The original article follows. The color options Apple is reportedly planning for the upcoming iPhone 18 Pro and ‌iPhone 18 Pro‌ Max have appeared online today in the form of images of chassis parts of unknown authenticity....
Aston Martin CarPlay Ultra Screen

Apple Says CarPlay Ultra is Coming to These Vehicle Brands

Thursday May 21, 2026 11:53 am PDT by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. CarPlay Ultra...
iOS 27 All the New App Features

iOS 27: All the Rumored App Features

Wednesday June 3, 2026 3:48 pm PDT by
Siri is getting a major overhaul in iOS 27, but Apple also has some big updates planned for apps like Camera, Photos, and Wallet. There are multiple new AI features in the works, plus some non-AI upgrades. Camera Apple is moving Visual Intelligence from the Camera Control button to the Camera app in iOS 27, according to Bloomberg. There will be a Siri mode that will be available alongside...

Top Rated Comments

maflynn Avatar
78 months ago

Why do iPhone image editing apps have to be so juvenile and limited?
Because those apps are intended for the youth, and not professional photographers ¯\_(ツ)_/¯
Score: 14 Votes (Like | Disagree)
78 months ago
Filters are old news and just about every photo app has its fair share. It's doubtful anyone uses them except to try them out (then toss the image in the trash)

Why do iPhone image editing apps have to be so juvenile and limited?
Back in the 90s, (yeah a long time ago) Photoshop 4.0 could run just fine with 64 MB of ram on a 160mhz single core processor. Professional image editors who made a living with photo editing, used 200mhz machines with 128MB of ram to make Hollywood movie posters.

But here we are 25 years later with pocket computers (iPhone) that are more than 10X more powerful than those old machines --- and we get filter pack apps or extremely limited photo editing apps from other vendors.

Mind boggling
Score: 11 Votes (Like | Disagree)
AMTYVLE Avatar
78 months ago

There's a few good reasons to swallow a monthly Adobe subscription fee and accept their typical bloatware (I dread to think how many GB this app and updates will take up), but access to "creative" photo filters to make your Instagram posts even cheesier really isn't one of them.
I just downloaded this app. It takes up 193.5 MB on my iPhone XS Max. No subscription fee. This is a free app.
Score: 11 Votes (Like | Disagree)
FSMBP Avatar
78 months ago
Was willing to give it a try but you need to sign-in with an account to use the app (Facebook, Sign in with Apple etc). It's like, just let me use the camera!

So I deleted it.
Score: 9 Votes (Like | Disagree)
78 months ago
I'm guessing Adobe started building this in 2016 or 17 and are now just launching it. :D
Score: 9 Votes (Like | Disagree)
78 months ago
This app will be all the rage 8 years ago.
Score: 8 Votes (Like | Disagree)