Students pursuing higher education prefer to use Macs over PCs, according to new data shared today by Apple device management company Jamf.
71 percent of students surveyed said they would either use a Mac or prefer to use a Mac if cost were not a consideration. At the current time, of those students, 40 percent use a Mac and 60 percent use a PC. 51 percent of current PC users would rather be using a Mac.
70 percent of students surveyed said they would choose or stay with an organization that offered a choice between Mac and PC. 78 percent of students said that it's important for employers to offer their employees a choice between PC and Mac.
Students who said they preferred Mac over PCs offered up several different reasons. 59 percent cited ease of use, 57 percent cited durability, and 49 cited synchronization over other devices. 64 percent said they "like the brand," while 60 percent preferred the style and design of the Mac.
Among those who said they preferred PCs, the only dominant factor in the decision was price.
43 percent of students using a PC said that the Mac provides the greatest value despite its higher price point, while 80 percent of Mac users said that the Mac offers a better value. 83 percent of students currently using a Mac said they want to continue using Macs in their workplaces.
"Employers are looking for top talent in a competitive job market. Providing workers with the tools they know and love is a key way to attract, retain and empower them to be their most productive," said Dean Hager, CEO, Jamf. "The next generation of job seekers wants their tech to just work so that they can focus on their job. They see Mac as more modern, intuitive and reliable - and would like to continue to use it as they launch their careers."
Jamf's survey, conducted by Vanson Bourne, is based on responses from 2,244 current college and university students across five countries.
Thursday November 20, 2025 6:28 am PST by Joe Rossignol
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
Thursday November 20, 2025 10:50 am PST by Joe Rossignol
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date.
Keep reading...
Friday November 21, 2025 3:53 am PST by Tim Hardwick
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind.
Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe.
Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Wednesday November 19, 2025 4:00 am PST by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features.
OLED Display
The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
Thursday November 20, 2025 7:01 am PST by Tim Hardwick
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating.
When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
Thursday November 20, 2025 8:21 am PST by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...
Thursday November 20, 2025 9:47 am PST by Juli Clover
Google today announced a new cross-platform feature that allows for file sharing between iPhone and Android users. With AirDrop on the iPhone and QuickShare on Pixel 10 devices, there is a new file transfer function available.
The file sharing option works on Apple devices that include iPhone, iPad, and Mac, along with the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Fold....
Users have loved the Mac for decades. I came to Apple because of the Mac, and I hope I won't have to leave because of the Mac. It's Apple that's turned it into a shadow of its former self, and still the Mac brand is persevering.
I hope there will be a reversal. But after years of fruitlessly waiting for Tim to deliver his fantastical "pipeline", the hope is gone dry. The only thing that keeps OSX alive in the minds of users is that despite their great strides, Windows is still a worse experience in comparison.
As it is, I cannot recommend in good conscience a Mac to anyone.
However, it is as I suspected: Brand cachet is no. 1
I don’t see how MacOS is superior, maybe in usability but that’s about it.
I am in Engineering and in my field Windows and Linux distros are the best options. I don’t know what the people in this survey study but I can’t use MacOS for all my professional needs.
If gaming is within your likes, you also need Windows.
It is the same when I read that “iPad” replaced their computer... what the F?... I love my iPad but it is miles away from replacing a computer, not even for web browsing.
