Best Buy is currently offering Apple Watch Series 4 models for $50 off in a new sale, which also includes special cellular offers for Verizon customers and an ongoing Apple Watch trade-in program offer. The main sale discounts the brand-new aluminum Apple Watch Series 4 in 40mm to $349.00, down from $399.00.
The event includes dozens of Series 4 models with various bands, case finishes, and sizes. You can find some of the Apple Watches on sale in the lists below, and be sure to head to Best Buy to browse the full event and place your order before it ends. As a note, many of the prices are also being matched at Amazon.
Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
For Verizon customers looking to purchase two cellular Apple Watch models, you can buy one select Apple Watch and save up to 50 percent (up to $190) on the second. This offer includes Series 3 and Series 4 devices and requires at least one new line. You can find more details about the sale right here.
Best Buy shoppers also have a chance to trade in their old Apple Watch toward a new Series 4 model and get as much as $100 for the current device. This offer and many more discounts and bargains in Best Buy's Apple Shopping Event are still live, including a notable sale on the latest MacBook Air.
For even more discounts, head to our full Deals Roundup.
Friday December 5, 2025 9:40 am PST by Tim Hardwick
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below.
Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Friday December 5, 2025 10:08 am PST by Joe Rossignol
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone.
In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
Monday December 8, 2025 4:54 am PST by Tim Hardwick
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker.
According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
Monday December 8, 2025 10:18 am PST by Juli Clover
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found.
Registered developers and public beta testers can download the betas from the Settings app on...
Monday December 1, 2025 2:40 am PST by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports.
Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...
Monday December 8, 2025 9:23 am PST by Joe Rossignol
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future.
"I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman.
Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
You'd expect things to be starting to wind down for the holidays by now, but that doesn't seem to be the case yet in the world of Apple news, with Apple just about ready to release iOS 26.2 and other operating system updates to the public.
There was also a flurry of news this week about Apple executive departures, some expected and some not so expected, while we also learned that Apple and...
Monday December 1, 2025 3:00 am PST by Tim Hardwick
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device.
Subscribe to the MacRumors YouTube channel for more videos.
Below, we've collated an updated set of key details that ...
Well, the sale is all it took. My wife and I each have an Apple Watch 4 now. She went with the 44mm gold aluminum model and I went with the 44mm stainless space black. I guess I should start looking at bands too.
Well they finally got me. My Apple Watch series 0 is still hanging in there, but slow and hard to use. I have been refusing to upgrade on principle because I want realistic looking watch faces. But my bands are wearing out so I need a new one, and that, combined with $50, well I couldn't resist. Had a stainless steel and bought the space grey aluminium. I like it so far. The extremely light weight combined with the nylon band really makes it feel like you dont even have anything on. I just hope the screen holds up.
I ended up buying an older Garmin Forerunner 235 instead of the Apple Watch. I just want something to keep track of my fitness and tell me how fat I am without being locked into the iPhone ecosystem and having to charge daily.
I had a series 4 and exchanged it for a Garmin Fenix 5. Battery life is way better and I had two weird shut downs during long runs which made me go for the more reliable sports version. It has many functions the Garmin does not have but if sports is your focus Garmins are second to none.
Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
