Dutch media is reporting that an Apple Store at Leidseplein in Amsterdam was briefly evacuated today, likely after an iPad battery overheated.

apple store amsterdam

Image Credit: AS Media

At 2:20 p.m. local time on Sunday afternoon, the Amsterdam fire department tweeted that crews were on the scene. The tweet added that there was "no smoke" at the store, but "three people with breathing problems."

A spokesperson for the fire department said "there is probably a leaking battery pack," according to Dutch broadcaster AT5 and NH Nieuws. The incident was also reported by Dutch blog iCulture, which alerted us to the story.

Employees immediately placed the iPad in a container with sand, and the store was evacuated as a precaution, according to the reports. The three people who suffered breathing issues were treated on site by ambulance workers.

The breathing issues may have been prompted by chemical vapors or other irritating substances emanating from the iPad battery, according to the Amsterdam fire department, which aired out the store while it was evacuated.

Fortunately, there does not appear to have been any significant injuries or damage. At around 3:00 p.m. local time, employees and customers were allowed to re-enter the store as usual, according to the reports.

It's unclear if the iPad battery pack was an official part from Apple or an aftermarket replacement, or if the potential overheating was the result of improper handling during servicing by a Genius Bar technician.

Earlier this year, an Apple Store in Zurich was evacuated following a similar incident with an overheated iPhone battery.

All in all, these incidents are quite rare, but a very small percentage of lithium-ion batteries do pose a risk of overheating, swelling, and bursting open. Without additional details, it's hard to pinpoint the exact cause.

We'll update this article if Apple comments on the incident.

Top Rated Comments

BootsWalking Avatar
84 months ago
Hey Siri, you're on fire.

"Here's an article discussing a boar that's tired."
Score: 44 Votes (Like | Disagree)
flyinmac Avatar
84 months ago
iPad warranty immediately voided...

Apple: “Sorry, we don’t warrant devices which have been immersed in sand. We found particles of dirt and sand inside your device when we opened it to examine the battery.”

Customer: “But you did that”

Apple: “We don’t recall the incident that you speak of. Apple products do not have those kinds of battery issues. Your battery problem was caused by corrosive chemicals in the dirt we found in the contacts.”
Score: 12 Votes (Like | Disagree)
JessicaRose304 Avatar
84 months ago
Bucket of sand! Good idea, will have one ready the next time I swap an idevice battery.
It's standard procedure. I work for a UK AASP and all apples service manuals instruct you to have sand available when handling parts or devices that could suffer a thermal event. I've seen it used and it actually works really well to smother the battery / device and stop a runaway event.
Score: 8 Votes (Like | Disagree)
JessicaRose304 Avatar
84 months ago
A thermal event is classic corporate speak :)
Sorry, you get so used to speaking like it. I don't think it would go down too well if I came out of the service areas and shouted "Did someone order their iPad extra crispy?" ;)
Score: 6 Votes (Like | Disagree)
5097842 Avatar
84 months ago
Is Apple sourcing batteries from Samsung now? I wonder if this will be featured in Samsung’s next Ingenious ad. :rolleyes:
Score: 5 Votes (Like | Disagree)
ApfelKuchen Avatar
84 months ago
A thermal event is classic corporate speak :)
It certainly is. But then, a more incendiary term would only inflame emotions. :)

Seriously, if you have a location crowded with members of the general public, the staff often uses code words in order to avoid a general panic. The security/public safety staff at a stadium or airport has a whole list of such code words. Each conveys specific meaning and triggers specific procedures.

In this specific example someone announces, "Thermal event." The staff knows exactly what's happening, and they take well-rehearsed steps to address the specific problem. (They bury the thing in sand, isolating and dampening the runaway chemical reaction while it runs its course. Traditional fire extinguishers are ineffective for this kind of thing - they're designed to temporarily deny oxygen to open flames.) Staff can then evacuate the area without risking the panic that might ensue if they'd simply shouted "FIRE!"
Score: 5 Votes (Like | Disagree)

Popular Stories

iPhone 17 Air Size Feature

'iPhone 17 Air' With Rear Camera Bar Allegedly Shown in Leaked Photo

Tuesday January 21, 2025 12:46 pm PST by
A leaker known as "Majin Bu" today shared an alleged image of a component for the rumored, ultra-thin "iPhone 17 Air" model. The blurry, pixelated image shows a pair of rear iPhone shells with a pill-shaped, raised camera bar along the top. On the left side of the bar, there is a circular cutout that appears to be for a single rear camera. On the right side of the bar, there appears to be an ...
iOS 18

Here Are Apple's Full Release Notes for iOS 18.3

Tuesday January 21, 2025 4:31 pm PST by
Apple provided developers and public beta testers with the release candidate version of iOS 18.3 today, and with it comes release notes confirming what's new. While we knew about several of the features that are in the update, there are some lesser known tweaks and bug fixes. The update adds new Visual Intelligence features for iPhone 16 models, it tweaks Notification summaries on all...
Apple Pay Walmart Feature

Walmart Stands Firm on Why It Doesn't Accept Apple Pay in the U.S.

Thursday January 23, 2025 7:32 am PST by
Walmart still does not accept Apple Pay or other NFC payments at its more than 4,600 stores across the U.S., and it stood firm on its reasoning for that today. A spokesperson for Walmart today informed MacRumors that its position on contactless payments has not changed since we last reached out about the matter in 2022. The big-box retailer said it remains focused on its own convenient...
iOS 18

Apple Expected to Release iOS 18.3 Next Week With These New Features

Thursday January 23, 2025 6:41 am PST by
iOS 18.3 should be released to the public next week, following beta testing since mid-December. While the software update is a relatively minor one, it still includes a handful of new features, changes, and bug fixes for iPhones. Below, we recap everything new in iOS 18.3. Notification Summary Changes Examples of inaccurate Apple Intelligence notification summaries Apple Intelligence...
Generic iOS 19 Feature Mock Light

iOS 19 Leak Reveals All-New Design

Friday January 17, 2025 2:42 pm PST by
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app. Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
truecaller

Truecaller iOS Update Rolls Out Real-Time Caller ID Support

Wednesday January 22, 2025 2:07 am PST by
Popular caller ID app Truecaller is rolling out an update that brings real-time caller ID support to its iOS subscribers. Apple introduced Live Caller ID Lookup in iOS 18, allowing third-party caller ID apps to securely retrieve information about a caller from their servers, hence today's Truecaller update. iPhone users can enable the Live Caller ID Lookup feature by going to Settings ➝ ...
ipad pro 2024

New iPad Pro Reportedly Launching This Year

Tuesday January 21, 2025 6:40 am PST by
Apple plans to release at least one new iPad Pro model this year, according to a supplier-focused report today from Korean website The Elec. It is likely that the 11-inch and 13-inch iPad Pro models would be updated simultaneously. After receiving an OLED display last year, the report said the iPad Pro will receive only "minor" changes this year. Overall, the next iPad Pro is expected to...
airtag 4 pack blue

AirTag 2 Launching This Year With These 3 New Features

Sunday January 19, 2025 8:11 am PST by
After a four-year wait, a new AirTag is finally expected to launch in 2025. Below, we recap rumored upgrades for the accessory. A few months ago, Bloomberg's Mark Gurman said Apple was aiming to release the AirTag 2 around the middle of 2025. While he did not offer a more specific timeframe, that means the AirTag 2 could be announced by the end of June. The original AirTag was announced...
apple tv 4k new orange

New Apple TV Launching This Year With These New Features

Wednesday January 22, 2025 6:01 pm PST by
A new Apple TV is expected to be released later this year. In this article, we recap rumored features and changes for the device. The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports Wi-Fi 6E, which would be an upgrade over the current Apple TV's standard Wi-Fi 6 support. Wi-Fi 6E extends the...