In the 18 months since Nintendo released Fire Emblem Heroes on Android and iOS devices the game has raked in a total of $400 million worldwide, according to data shared today by Sensor Tower.

That $400 million total includes earnings across both the iOS App Store and the Google Play store, and it's up from the $300 million the game had earned a year after its launch.

fire emblem heroes image
Fire Emblem Heroes allows players to level up popular characters from the well-known Fire Emblem Nintendo game series, engaging in strategic battles as part of an original storyline developed for mobile devices.

According to Sensor Tower, Fire Emblem Heroes is Nintendo and DeNA's most successful mobile game to date. Nintendo's mobile games have proven to be a lucrative venture for the company, and Fire Emblem Heroes is sold alongside two other games set in the Nintendo universe and adapted for mobile, Animal Crossing: Pocket Camp and Super Mario Run.

At $400 million earned, Fire Emblem Heroes has significantly outperformed the other two games, with Super Mario Run earning Nintendo an estimated $64 million to date and Animal Crossing: Pocket Camp earning $42 million.

fireemblemheroes
Approximately 52 percent of the $400M spent on Fire Emblem Heroes is from Google Play, with the remaining 48 percent brought in by the App Store. Players in Japan spend the most on Fire Emblem Heroes accounting for 56 percent of revenue, followed by the United States at 31 percent.

During the month of June, gamers spent more than $23 million on Fire Emblem Heroes, and according to Sensor Tower, momentum does not appear to be waning.

Top Rated Comments

rom3o Avatar
96 months ago
52 percent came from Google Play? That is quite contrary to those persistent claims, that Android users wouldn’t spent money on apps and therefore iOS apps are of superior quality.
Score: 4 Votes (Like | Disagree)
fairuz Avatar
96 months ago
Is this why Super Smash Bros suddenly has like 20 generic anime-style characters from Fire Emblem in it?
[doublepost=1533161087][/doublepost]
With income like that, why bother with developing consoles? Please no…
I hope they continue making their consoles, which are and have always been the best. Mobile phone gaming is lame, and it'll dilute their brand in no time.
Score: 3 Votes (Like | Disagree)
Yvan256 Avatar
96 months ago
The death of any hope of mobile games with any substance or nuance. RIP the dream.

And at the rate this is going, mainstream gaming is next. Greed destroys everything.
There's still independant game developers...
Check out "Kingdom: New Lands" and "Love in a dangerous spacetime". IMHO, gaming is still very much alive, if you look elsewhere than the big gaming studios.
Score: 1 Votes (Like | Disagree)
WristyManchego Avatar
96 months ago
Why TF is this on macrumours?

A game by an unrelated company made money and some of it came from the App Store. Well done.
Score: 1 Votes (Like | Disagree)
ksec Avatar
96 months ago
I am guessing this is $400M revenue, but 30% going to Apple and Google? If Nintendo actually made $400M, that means users are spending $570M!


52 percent came from Google Play? That is quite contrary to those persistent claims, that Android users wouldn’t spent money on apps and therefore iOS apps are of superior quality.
Because no one said that ?

It doesn't state how many users are on each side. App revenue are roughly 50./ 50 between Apple App Store and Google Play. But with Google having double the user, i.e Two Google user spend roughly the same as one iOS users.

And in case you see figure that skew towards Apple, like one iOS users equals three Google Play users or more? Well those figure don't include China, which doesn't have a Google Play Store.
Score: 1 Votes (Like | Disagree)

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
General Apps Messages Redux

Singapore Orders Changes to iMessage by December

Tuesday November 25, 2025 6:39 am PST by
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports. Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...