Apple Watch Series 3 Costs More Than $10/Month on Most Carriers, Can't Be Reactivated Without Fees

When the Apple Watch Series 3 first launched, carriers in the United States and other countries where the LTE version of the device is available offered three free months of service and waived activation fees.

That fee-free grace period is coming to an end, and customers are getting their first bills that include the $10 per month service charge.

applewatchedition 3
If you have an Apple Watch Series 3 with LTE functionality, you've probably already learned that $10 is not all it's going to cost per month. On carriers like AT&T and Verizon, there are additional service charges and fees, which means it's not $10 per month for an Apple Watch, it's more like $12-$14.

On Verizon in California, for example, there's an additional $1.55 in fees on top of the $10 per month charge.

verizonapplewatchfees
On AT&T in North Carolina, fees and surcharges add an additional $4.39 to the $10 per month charge, bringing the total to almost $15 per month for an Apple Watch. In some states, these fees on Verizon and AT&T are even higher.

attapplewatchfees
If you're planning to avoid fees by deactivating service and activating again when it's needed, that may not be the best plan of action. As Macworld's Michael Simon points out, line activation fees that come with reactivation can be hefty.

Though the Apple Watch Series 3 is linked to the cellular number of the iPhone on a given carrier, it requires adding an additional line to a cellular service account. When you cancel and re-add a line, there's an activation fee involved. On Verizon, for example, if you deactivate the Apple Watch Series 3 and then want to activate it again at a later date, there's a $25 charge. Suspending service doesn't work, as it requires a $10/month fee, aside from a one-time 30 day free suspension on Verizon. From Macworld:

Because Apple Watch uses NumberShare on Verizon, it's not considered a month-to-month or prepaid device, so it's not so easy to skip a month of service. According to the Verizon representative I spoke to, I have two options:

- Suspend my Apple Watch service for up to 90 days at a time. This will cost me $10 a month, so that's not really an option.

- De-activate the watch completely. That will wipe it from my account and bill. However, I will need to pay a $25 activation fee once I decide to reinstate service. That's a recurring change. That means Verizon will essentially charge me for two and half months service every time I turn it off and on again.

Like Verizon, AT&T charges $25, while Sprint charges $30. T-Mobile no longer charges activation fees, so it may be more affordable to cancel and reinstate service if you're a T-Mobile subscriber.

On AT&T and Verizon, though, that $25 re-activation fee is the cost of two months of service, or close to it, when taxes and fees are included, meaning it's not really worthwhile to start and stop service if you're going to do it more than once or twice a year.

Macworld was also told that if he stopped and started service he could run into problems when attempting to reactivate the watch, but it's not entirely clear why.

With the three-month grace period, most Apple Watch owners have likely learned whether or not the $10-$15 per month fees are worth the freedom of an always-on wrist-worn cellular connection. Neither Apple nor the carriers in the United States were fully upfront about the additional service fees and taxes and the hassle involved with deactivation/reactivation, though, so there are bound to be some users who will feel tricked when the first full Series 3 bill comes in.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)

Popular Stories

ios 26 1 liquid glass opaque

iOS 26.1 Beta 4 Lets Users Control Liquid Glass Transparency with New Toggle

Monday October 20, 2025 10:57 am PDT by
With the fourth betas of iOS 26.1, iPadOS 26.1, and macOS 26.1, Apple has introduced a new setting that's designed to allow users to customize the look of Liquid Glass. The toggle lets users select from a clear look for Liquid Glass, or a tinted look. Clear is the current Liquid Glass design, which is more transparent and shows the background underneath buttons, bars, and menus, while tinted ...
iPhone Air

Report: 'Virtually No Demand' for iPhone Air

Wednesday October 22, 2025 3:22 am PDT by
Apple is "drastically" cutting production of the iPhone Air and shifting focus toward the iPhone 17 and iPhone 17 Pro models, Nikkei Asia reports. The business publication claims to have learned of a major cut to iPhone Air production motivated by weaker-than-expected consumer interest, nearly to "end of production levels." Despite early reports of the iPhone Air selling out within hours of...
maxresdefault

Here's How the iOS 26.1 Transparency Toggle Changes Liquid Glass

Monday October 20, 2025 1:55 pm PDT by
With the fourth beta of iOS 26.1, Apple added a toggle that makes Liquid Glass more opaque and reduces transparency. We tested the beta to see where the toggle works and what it looks like. Subscribe to the MacRumors YouTube channel for more videos. If you have the latest iOS 26.1 beta, you can go to Settings > Display and Brightness to get to the new option. Tap on Liquid Glass, then...
All Screen iPhone 2027 Feature 1

Apple's Plan to Launch Three New iPhone Designs Allegedly Revealed

Wednesday October 22, 2025 6:24 am PDT by
Apple plans to launch a new type of iPhone every year for the foreseeable future, according to an Asia-based source. The detailed information was shared by the account "yeux1122" in a blog post on the Korean platform Naver, citing domestic trend and component research companies. Corroborating other reports, Apple will apparently launch its first foldable iPhone in 2026, featuring a...
cadillac lyric infotainment

GM to Remove CarPlay from All Future Vehicles, Including Gas Cars

Wednesday October 22, 2025 11:34 am PDT by
General Motors began phasing out support for CarPlay in its electric vehicles back in 2023, leading to complaints from iPhone users, but the company has no plans to back down. In fact, GM is going further and plans to remove CarPlay from all future gas vehicles, too. In an interview with The Verge, GM CEO Mary Barra said that the company opted to prioritize its platform for EVs, but the...
iOS 26 Feature

iOS 26.1 to iOS 26.4 Will Add These New Features to Your iPhone

Saturday October 18, 2025 11:00 am PDT by
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across the Apple Music, Calendar, Photos, Clock, and Safari apps. More features and changes will follow in future ...
iOS 26

What's New in iOS 26.1 Beta 4

Monday October 20, 2025 1:02 pm PDT by
Even though we're at the fourth beta of iOS 26.1, Apple is continuing to add new features. In fact, the fourth beta has some of the biggest changes that we'll get when iOS 26.1 releases to the public later this month. We've rounded up what's new below. Liquid Glass Transparency Toggle Apple added a toggle for customizing the look of Liquid Glass. In Settings > Display and Brightness,...
kohler toilet sensor

Kohler Launches $600 iPhone-Connected Toilet Camera That Monitors Your Health Through Waste Analysis

Monday October 20, 2025 1:42 pm PDT by
Kohler is expanding its line of bathroom products with Dekoda, an iPhone-connected device that's designed to be attached to a toilet rim (via The Verge). The device's included "sensors" point into the toilet bowl, allowing it to analyze what goes on in the bathroom. According to Kohler, Dekoda is a health tracker that can monitor gut health and hydration, as well as detect the presence of...
sam sung auction

Former Apple Employee Sam Sung Changed His Name to Avoid Attention

Wednesday October 22, 2025 4:44 pm PDT by
Back in 2012, an Apple retail employee named Sam Sung went viral because his name is similar to Samsung, one of Apple's main competitors. In a recent interview with Business Insider, he detailed that period in his life, how Apple responded, and he explained why he ultimately changed his name. Someone posted an image of Sung's Apple business card on Reddit in 2012, and it spread rapidly....

Top Rated Comments

tardman91 Avatar
102 months ago
Just another way for carriers to screw customers.
Score: 63 Votes (Like | Disagree)
geoff5093 Avatar
102 months ago
Why does a wristwatch even need LTE???
So you can make test phone calls when pretending to paddle board while battling not falling over in front of millions of people watching.
Score: 59 Votes (Like | Disagree)
KazKam Avatar
102 months ago
I was really exited about getting my son an AW3-LTE until I found out what the carriers were charging, or charging at all.

It's complete and unadulterated highway robbery... it's the SAME number and the SAME data plan you're already paying for. What the hell is it costing them?!
Score: 52 Votes (Like | Disagree)
indychris Avatar
102 months ago
We need Watch Neutrality!
Score: 43 Votes (Like | Disagree)
Auhim Avatar
102 months ago
Why does a wristwatch even need LTE???
Real world answer: People who run long distances and don't want to carry their (increasingly larger) smartphones with them, but must have a method of communication with them for safety reasons.

For example, I run multiple marathons a year and am training year round. I go on long runs all the time. I also live in the middle of a very large non-pedestrian-focused city with a lot of drivers who are generally oblivious to pedestrians, and have had several close calls over the years. Additionally, I'm an asthmatic and while problems are rare–there's always the threat of something bad happening. I have to have a way to call in case of an emergency. For people like me having a watch that can do emergency calls (or allow you to receive messages while you're on a 3+ hour run just in case someone else is having an emergency worth cutting your run short for) without having to carry a large device with you is very appealing.

Edit: Clearly this isn't a need that isn't covered by a phone. It is, however, a substantial quality of life improvement for some.
Score: 31 Votes (Like | Disagree)
BlargKing Avatar
102 months ago
Why does a wristwatch even need LTE???
Score: 29 Votes (Like | Disagree)