New Apple Watch NikeLab Now Available for Purchase - MacRumors
Skip to Content

New Apple Watch NikeLab Now Available for Purchase

Nike's latest Apple Watch, the Apple Watch NikeLab, is now available for purchase from the Nike website, Nike Lab stores, and the Apple Watch pop-up shop at the Isetan department store in Tokyo.

First announced last week, the Apple Watch NikeLab pairs a Space Gray Apple Watch Series 2 aluminum case with a black and cream perforated Nike band.

applewatchnike
According to Nike, the Apple Watch NikeLab is limited edition and designed to be the "ultimate style companion" for runners. Like the existing Apple Watch Nike+, the Apple Watch NikeLab features a Nike watch face and integration with the Nike+ Run Club app.

Apple Watch NikeLab has the same pricing as an aluminum Apple Watch Sport at $369 for the 38mm model and $399 for the 42mm model. The new watch is available exclusively from Nike and the Isetan department store, marking the first Apple Watch that is not available in Apple retail stores and from the Apple website.

Apple and Nike first teamed up in September of 2016 for the Nike+ Apple Watch that launched alongside Apple's own set of Series 2 Apple Watch devices. Apple offers two Apple Watch Nike+ models in Silver and Space Gray aluminum along with standalone Apple Watch Nike+ bands.

Related Roundup: Apple Watch 11
Tag: Nike

Popular Stories

apple watch rescue

Apple Shares Apple Watch SOS Success Story

Tuesday July 21, 2026 9:26 am PDT by
Apple today highlighted the SOS feature in the Apple Watch, publishing a short video featuring a man named Phil, who crashed while mountain biking. Phil was biking with his two young children when he had an accident and was knocked unconscious. His Apple Watch detected the fall, calling emergency services and alerting his wife. He ended up breaking his collarbone and seven ribs, but was...
Apple Watch Ultra 2 Complications

What to Expect From Apple Watch Series 12 and Apple Watch Ultra 4

Sunday July 26, 2026 8:07 am PDT by
Bloomberg's Mark Gurman has outlined what to expect from the Apple Watch Series 12 and Apple Watch Ultra 4 this year. Spoiler alert: not very much. While it was rumored that Touch ID may be coming to the Apple Watch Series 12, Gurman said he does not expect the Series 12 or Ultra 4 to have any major design changes compared to the current Series 11 and Ultra 3 models. Touch ID probably counts ...
Apple Watch Ultra 2 Complications

Apple Watch Rethink Could See Debut of Round Model, Screenless Fitness Tracker, and More

Sunday August 9, 2026 8:37 am PDT by
Apple is re-evaluating the Apple Watch lineup and considering a host of radical new designs, according to Bloomberg's Mark Gurman. Subscribe to the MacRumors YouTube channel for more videos. In today's edition of his "Power On" newsletter, Gurman compared plans for the Apple Watch's evolution to the "revolutionary design change" that the foldable iPhone represents. It will be "something that...

Top Rated Comments

nvmls Avatar
122 months ago
Apple Watch Oreo™
Score: 14 Votes (Like | Disagree)
macguru212 Avatar
122 months ago
The band looks nice - must've spent years designing it.
Score: 14 Votes (Like | Disagree)
CrazyForApple Avatar
122 months ago
I don't think this is a big deal
Score: 10 Votes (Like | Disagree)
122 months ago
More hardware apple, not new paint jobs.
Score: 6 Votes (Like | Disagree)
Wayfarer Avatar
122 months ago
Queue up the knockoff amazon watch bands!!!!
Yes please. There is no reason someone should have to dish out an arm and a leg for one of these bands.
Score: 5 Votes (Like | Disagree)
122 months ago
Personally, I just want the cream colored band.
Score: 5 Votes (Like | Disagree)