iPhone 7 Plus is Most Popular 'Plus' Model Apple Has Released

According to Apple CEO Tim Cook, the 5.5-inch iPhone 7 Plus, released in September of 2016 alongside the smaller 4.7-inch iPhone 7, is the most popular "Plus" model Apple has released, outselling the 2014 iPhone 6 Plus and the 2015 iPhone 6s Plus.

Apple's Plus lineup has always had differentiating factors compared to the smaller iPhones Apple offers, but in the iPhone 7 Plus, the dual camera appears to have been particularly popular with customers. The iPhone 7 Plus features both a standard wide-angle lens and a 56mm telephoto lens, which can be used to improve photos.

iphone-7-plus-colors
It also features a "Portrait" mode that's used with the 56mm lens to create high-quality DSLR-style images with blurred backgrounds to highlight subjects, a unique function that may have drawn more interest.

Customers may also be getting used to the larger form factor in general. In 2014, with the switch to the 4.7 and 5.5-inch sizes, going from the 4-inch iPhone 5 line to the 5.5-inch size was a huge jump, but with two years to adjust to the new display sizes, it's not such a leap.

Cook said that Apple had underestimated demand for the iPhone 7 Plus, leading to supply and demand issues with the device that impacted sales. Despite that, Apple saw record iPhone sales during the quarter, selling a total of 78.3 million iPhones.

Top Rated Comments

Insleep Avatar
71 months ago
Most popular out of, oh, how many? Three? Yeah...not surprising. Dual cameras are probably one of the main reasons it's more popular.
Score: 14 Votes (Like | Disagree)
realeric Avatar
71 months ago
It's not because 7+ is superior but because 7 is inferior.
Score: 11 Votes (Like | Disagree)
cameronjpu Avatar
71 months ago
So make my 7 25% thicker, put the dual camera in it and use the rest of the space for extra battery and I will pay an extra hundred dollars. I bet a lot of people are with me, not having to charge their phone ever inside of one day
Score: 11 Votes (Like | Disagree)
apolloa Avatar
71 months ago
Well reading between the lines that's another knife in the back for any hopes of the smaller model getting more features compared to the Plus model, if nothing they may reduce its features even more I guess now?
Would be so nice to see a bezeless 5" model..
Score: 10 Votes (Like | Disagree)
ILuvEggplant Avatar
71 months ago
Tim how about doing something with the larger screen?

i swear the apple software team is on vacation.

we have **** mail app, siri, calendar, and ios that doesn't offer anything more other than rotating icons in landscape

but open that app then it goes back to portrait .

I'll be the 1st to say this but Steve Jobs would have never let that happen.
Score: 10 Votes (Like | Disagree)
blairh Avatar
71 months ago
I went from iPhone 6 Plus to iPhone 7. I would never go back to such a huge phone.
Score: 9 Votes (Like | Disagree)

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