As the iPhone 7 and Apple Watch Series 2 go on sale around the world today, Apple has begun collecting photos from Apple retail locations and shared them on its website. This morning, CEO Tim Cook tweeted the short blog post, depicting customers excitedly purchasing the new devices at Apple locations across the globe.
Thanks to time zone differences, a few customers in New Zealand began receiving their iPhone 7 and iPhone 7 Plus pre-orders yesterday, sharing a few unboxed images of the smartphones online. In the Sydney Apple location, a group of students who had been waiting in line for the iPhone 7 Plus in Jet Black -- which was confirmed to be sold out on Wednesday -- walked away with $100 gift cards and two iPhone 7 models each.
With hype surrounding the iPhone 7, the Apple Watch Series 2 hasn't received as much attention. Apple's wearable device has faced a few pre-order snafus of its own, however, with Best Buy informing early pre-order customers that their launch day shipments would be delayed nearly two weeks. The retailer did the same thing for a few unfortunate iPhone 7 customers, and in compensation offered gift cards to be put towards a future purchase at Best Buy: $50 for Apple Watch pre-orders and $100 for iPhone 7 pre-orders.
For plenty of customers who pre-ordered early last Friday, their shipments should be arriving as the day progresses. If you're waiting for your own device, be sure to check out the MacRumors forums to view iPhone 7 and Apple Watch Series 2 launch day posts from other members.
Monday January 26, 2026 1:55 pm PST by Joe Rossignol
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch.
Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More
Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
Monday January 26, 2026 3:56 pm PST by Juli Clover
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released.
iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Monday January 26, 2026 6:07 am PST by Joe Rossignol
Apple today introduced the second-generation AirTag, with key features including longer range for tracking items and a louder speaker.
For those who are not familiar, the AirTag is a small accessory that you can attach to your backpack, keys, or other items. Then, you can track the location of those items in the Find My app on the iPhone, iPad, Mac, Apple Watch, and iCloud.com.
The new...
Tuesday January 27, 2026 2:39 pm PST by Joe Rossignol
Update: Apple Creator Studio is now available.
Apple Creator Studio launches this Wednesday, January 28. The all-in-one subscription provides access to the Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage apps, with U.S. pricing set at $12.99 per month or $129 per year.
A subscription to Apple Creator Studio also unlocks "intelligent features" and "premium...
Sunday January 25, 2026 6:02 pm PST by Joe Rossignol
2026 promises to be yet another busy year for Apple, with the company rumored to be planning more than 20 product announcements over the coming months.
Beyond the usual updates to iPhones, iPads, Macs, and Apple Watches, Apple is expected to release its all-new smart home hub, which was reportedly delayed until the more personalized version of Siri is ready. Other unique products rumored for ...
