Apple Pay Comes to Clydesdale Bank, Yorkshire Bank, and 'B' Customers in the U.K.
Apple has added Apple Pay support for customers of Yorkshire Bank and Clydesdale Bank in the United Kingdom.
Apple's official list of participating banks in Europe has yet to updated, but the two banks independently confirmed news of the added support via Twitter and on their websites.
The support also covers the two banks' new co-operative digital banking service, called simply "B", which offers customers a current account, a savings account, and a mobile app featuring budgeting tools that enable customers to set saving goals as well as tag and categorize purchases.
"Making Apple Pay available to our customers across Clydesdale Bank, Yorkshire Bank and B is the latest initiative in our omni-channel strategy across the business, which is centred on using digitisation to deliver better, sustainable services for customers and an enhanced customer experience," said Helen Page, chief marketing officer at
CYBG, the independent banking group that owns the three brands.
The British banks join 18 others supporting Apple's mobile payment feature in the country, making the U.K. the second region behind the U.S. with the widest support for the service, ahead of China in third.
(Thanks, Leon!)
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