Nintendo shares jumped by nearly a quarter today following the runaway success of its long-awaited Pokémon Go mobile game released last week (via Reuters).

Stock spiked as much as 25% ($7.5 billion), a record since it began trading in Tokyo in 1983. According to Bloomberg, shares of the Kyoto-based company have climbed 34% in the past two days of trading after the game was released for iPhone and Android devices.

Pokemon GO iOS screenshots
For those unfamiliar with Pokémon Go, the game uses augmented reality and real-world maps so users can venture into the real world to look for Pokémon to capture. Once collected, Pokémon can be leveled up and used for battle, with in-app purchases forming part of the game's progress mechanic.

The game debuted at the top of the App Store's Free Apps Chart in the U.S., Australia and New Zealand last week and is set to be released in Japan and other major markets soon.

The game itself was created by Niantic, spun off from Google last year, and The Pokémon Company. Nintendo owns a third of Pokémon Company and both have undisclosed stakes in Niantic.

Many iPhone users in India, Singapore, Germany and the U.K. appear to be unwittingly downloading fake app Go Catch Em All, which is also hovering around the top spot in regional Free Apps charts. Pocket Go Poke Evolution and Poke Poke Go are two other clones feeding off Nintendo's success story.

Speaking to TechInsider, Pokémon developers Niantic promised that Go players will soon be able to trade characters, encouraging more interaction in the AR world. Other new features will include more ways to play with Pokéstops and Gyms (the landmarks where players restock on items, gain experience, and battle other users for control).

Pokemon GO is available in the App Store for free. [Direct Link]

Top Rated Comments

KenBotwinick Avatar
64 months ago
We've gone on multiple, hour long, after dinner walks in nice scenic areas as a family thanks to this game. That's priceless.
Score: 18 Votes (Like | Disagree)
EricTheHalfBee Avatar
64 months ago
Which is kinda sad that you, as a family, needed a game to do so...
How to tell you're in an MR forum?

When people have to crap on someone else for going out as a family. Some things never change.
Score: 11 Votes (Like | Disagree)
JohnApples Avatar
64 months ago
Just wanna pop in before the slew of negative comments. I've had a blast reliving my childhood and going out catching Pokemon. I've gotten more exercise this past week than I think I have in any given year :p Not to mention how many other GO players I've met, and new friends I've made! This has been awesome so far.
Score: 8 Votes (Like | Disagree)
8692574 Avatar
64 months ago
Immagine what Mario could to to the shares :D
Score: 7 Votes (Like | Disagree)
T'hain Esh Kelch Avatar
64 months ago
Immagine what Mario could to to the shares :D
I am not sure people would want to chase hairy men in parks, like they do with Pokemon.....


*Hides*
Score: 6 Votes (Like | Disagree)
Andres Cantu Avatar
64 months ago
Good for them, they needed it!
Score: 6 Votes (Like | Disagree)

Top Stories

apple watch 6s 202009

Bloomberg: Apple Watch Series 7 to Feature Thinner Screen Bezels, Faster Processor, and Updated Ultra Wideband Tech

Monday June 14, 2021 3:41 am PDT by
This year's Apple Watch Series 7 is likely to have thinner display bezels and use a new lamination technique that brings the display closer to the front cover, according to Bloomberg's Mark Gurman. From the report: The Cupertino, California-based tech giant is planning to refresh the line this year -- with a model likely dubbed the Apple Watch Series 7 -- by adding a faster processor,...
studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
m1 imac back

Some M1 iMac Models Shipping With Crooked Mountings

Monday June 14, 2021 12:50 pm PDT by
Some M1 iMacs appear to have a manufacturing defect that causes the display to be mounted on the stand in a way that's not perfectly aligned, leading to a crooked display. YouTuber iPhonedo over the weekend published a review of the M1 iMac, and he found that his machine appeared to be tilted on one side, a mounting disparity that was visibly noticeable and proved with a ruler. Another...
ios 15 home screen icons

iOS 15 Lets You Drag and Drop Images and Text Across Apps

Saturday June 12, 2021 3:17 pm PDT by
Apple this week previewed iOS 15, which is available now in beta for developers ahead of a public release later this year. One smaller but useful new feature added is the ability to drag and drop images, text, files, and more across apps on iPhone. MacStories editor-in-chief Federico Viticci demonstrated the new feature in a tweet: Using cross-app drag and drop on iPhone in iOS 15. Finally 🎉 #WW ...
ipad iphone duo ios 12

Apple Releases iOS and iPadOS 12.5.4 Security Fix for Older iPhones and iPads

Monday June 14, 2021 10:15 am PDT by
Apple today released new iOS and iPadOS 12.5.4 updates, with the new software aimed at older devices that are unable to run the iOS 14 update that's available on modern devices. The iOS and iPadOS 12.5.4 updates can be downloaded for free and the software is available on all eligible devices over-the-air in the Settings app. To access the new software, go to Settings > General > Software...
apple new iphone case colors

Apple Releases New Sunflower, Cloud Blue and Electric Orange iPhone 12 Cases

Monday June 14, 2021 11:12 am PDT by
Apple today released silicone iPhone cases for the iPhone 12, 12 Pro, 12 Pro Max, and 12 mini in a series of new colors that include sunflower, cloud blue, and electric orange. Sunflower is a bright yellow shade, cloud blue is a soft, light blue, and electric orange is a bright orange that's darker than the kumquat color and more orange than pink citrus. The new cases are priced starting...
files app ipados 15

iPadOS 15: Files App Gains NTFS Support, Progress Indicator, and More

Tuesday June 15, 2021 3:41 am PDT by
Apple in iPadOS 15 has added the ability to access NTFS-formatted media from within the Files app. The additional support for the Windows-related format, first discovered by YouTuber Steven Fjordstrøm, is read-only, so like on macOS you can't modify files stored on NTFS devices, but you can at least copy any data on them for working on elsewhere on your iPad. The Files app has also gotten a...
apple virtual game controller ios 15

Apple Makes New On-Screen Game Controller Available to Developers on iOS 15 and iPadOS 15

Saturday June 12, 2021 12:36 pm PDT by
During the Platforms State of the Union at WWDC this week, Apple unveiled a new API for iOS 15 and iPadOS 15 that enables developers to implement an on-screen virtual game controller in their iPhone and iPad games with just a few lines of code. While many iPhone and iPad games already offer on-screen controls, Apple's new virtual game controller is available to all developers, easy to add,...
apple store palo alto

Apple Stores to Drop Mask Requirement for Vaccinated Customers This Week

Sunday June 13, 2021 11:31 am PDT by
Apple will no longer require vaccinated customers to wear masks inside their retail stores in the U.S, a major shift in policy compared to last month, according to Bloomberg. The new change, expected to go into effect on Tuesday, will no longer require customers who have been fully vaccinated against COVID-19 to wear masks inside Apple Stores in the United States. Bloomberg notes that Apple...
nomad airtag wallet card 2

Nomad's Latest Accessory Makes It Easier to Put an AirTag in Your Wallet

Monday June 14, 2021 12:00 pm PDT by
Nomad, known for its range of accessories designed for Apple devices, today announced the Card for AirTag, which is designed to make it easier for an AirTag to fit inside a wallet for tracking purposes. With Card for AirTag, an AirTag fits inside the middle of a card-shaped holder that's then meant to fit inside of a wallet. According to Nomad, the design offers a smooth, uniform shape that...