Apple appears to have updated the tvOS App Store to add a new Categories section, which should make it easier for new Apple TV owners to discover apps on their devices. Like the iOS App Store, the new Categories section arranges apps into different sections based on purpose, like Games and Entertainment.
First noted by iDownloadBlog on an Apple TV running the new 9.1 tvOS beta, the new Categories section appears to be rolling out to Apple TV users now. We were able to get the Categories feature to show up on an Apple TV running tvOS 9.0 following several device restarts.
Shortly after the Apple TV was released, there were multiple complaints about the state of the tvOS App Store. At launch, the App Store displayed only a list of featured apps, leaving the rest to be discovered through searches. Apple has been improving the tvOS App Store over the past few days, with the Categories section joining a Top Charts section that was added to the App Store on Monday.
Apps that are displayed when selecting the "Entertainment" category
Game and app developers were previously concerned with app discovery on tvOS when the App Store was limited to featured apps, but the inclusion of the Top Charts and the Categories section will go a long way towards bolstering the discovery process.
Thursday November 27, 2025 1:01 pm PST by Joe Rossignol
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
Tuesday November 25, 2025 7:09 am PST by Tim Hardwick
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
Tuesday November 25, 2025 7:16 am PST by Joe Rossignol
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Black Friday is in full swing, and as always this is the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment,...
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports.
Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
Thursday November 27, 2025 3:14 am PST by Tim Hardwick
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia.
Since the iPhone Air launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production.
Apple supplier Foxconn has...
Took all of 6 days. Now will people still complain about how it's "unacceptable" that Apple didn't set up a series of empty shelves and therefore made it a little harder for them to cash in with their fireplace app? Or maybe we can listen to more complaints about how devs were forced to take time away from their families for their noble cause, and how Apple should think of the children? Oh and AS PREDICTED, it's done on their side, so those same people should maybe apologize for LYING and claiming that Apple was "screwing them" by making them wait for a tvOS update.
It is very frustrating! I too don't have either of the new options found the in the Apple TV App Store, and I have just restart the entire machine too. This sucks!
It sounds as if all is lost. Then again, it could change later tonight or tomorrow. Your pain must be immense and the struggle seems overwhelming. Good luck, and remember to always hold your head high, as you will get through this someday soon. We're all here for you.
Took all of 6 days. Now will people still complain about how it's "unacceptable" that Apple didn't set up a series of empty shelves and therefore made it a little harder for them to cash in with their fireplace app? Or maybe we can listen to more complaints about how devs were forced to take time away from their families for their noble cause, and how Apple should think of the children? Oh and AS PREDICTED, it's done on their side, so those same people should maybe apologize for LYING and claiming that Apple was "screwing them" by making them wait for a tvOS update.
Actually, it's the complaints that often keeps companies improving and innovating. If the people don't care about enjoying a better experience, then why should the companies care? :/
Just as I said, categories will come as soon as there are enough apps to fill them out and not make them look empty.
People need to learn to be a little patient and not cry like little girls at the drop of a hat.
Isn't the app number still relatively the same? Was there a huge influx in the past couple of days? Serious question b/c I have no idea.
Took all of 6 days. Now will people still complain about how it's "unacceptable" that Apple didn't set up a series of empty shelves and therefore made it a little harder for them to cash in with their fireplace app? Or maybe we can listen to more complaints about how devs were forced to take time away from their families for their noble cause, and how Apple should think of the children? Oh and AS PREDICTED, it's done on their side, so those same people should maybe apologize for LYING and claiming that Apple was "screwing them" by making them wait for a tvOS update.
Couldn't Apple have easily avoided the entire problem by having the app store fully fleshed out when the ATV went on sale? The number of apps hasn't increased exponentially. A bit disingenuous of you to claim "empty shelves". The app store had over 1000 apps. Hardly empty. It's pretty obvious the UI omissions should have been there when the ATV was released. A big part of the reason people like Apple is their attention to detail. That app store at release lacked detail.
To me it seems like Apple could have followed the old adage "An ounce of prevention is worth a pound of cure." Then we would have had to find something else to b***ch about.;) But at least it wouldn't have been about an unfinished app store UI.
