Apple started accepting Apple Watch pre-orders at 12:01 AM Pacific today, and official retail packaging for the 18-karat gold Edition model is now beginning to appear on social media. Instagram user Iris Decreus shared the picture below of an Apple Watch Edition next to its suede box, which has a premium look compared to the regular packaging for the Apple Watch Sport and stainless steel Apple Watch.
Twitter user Fabien W. also shared multiple photos that provide a closer look at the Apple Watch Edition packaging earlier today. The outside of the box has an embossed Apple logo, while the inside appears to have a soft lining to keep the Edition free of scratches. The bottom of the box is embossed with the Apple Watch Edition logo, and official product documentation is included inside the box.
Apple Watch pre-orders and try-on appointments began today ahead of the wrist-worn device's release on April 24 in the United States, Australia, Canada, China, Germany, France, United Kingdom, Hong Kong, Japan and China. Apple Watch shipping times quickly slipped to 4-6 weeks or later after pre-orders became available, and the Apple Watch Edition and certain other models are not available to ship until at least June based on current estimates.
Monday January 26, 2026 1:55 pm PST by Joe Rossignol
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch.
Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More
Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
Monday January 26, 2026 3:56 pm PST by Juli Clover
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released.
iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Monday January 26, 2026 6:07 am PST by Joe Rossignol
Apple today introduced the second-generation AirTag, with key features including longer range for tracking items and a louder speaker.
For those who are not familiar, the AirTag is a small accessory that you can attach to your backpack, keys, or other items. Then, you can track the location of those items in the Find My app on the iPhone, iPad, Mac, Apple Watch, and iCloud.com.
The new...
Sunday January 25, 2026 6:02 pm PST by Joe Rossignol
2026 promises to be yet another busy year for Apple, with the company rumored to be planning more than 20 product announcements over the coming months.
Beyond the usual updates to iPhones, iPads, Macs, and Apple Watches, Apple is expected to release its all-new smart home hub, which was reportedly delayed until the more personalized version of Siri is ready. Other unique products rumored for ...
Sunday January 25, 2026 11:46 am PST by Joe Rossignol
Apple plans to release new MacBook Pro, MacBook Air, Mac Studio, and Studio Display models in the first half of this year, according to Bloomberg's Mark Gurman.
In his Power On newsletter today, Gurman added that redesigned MacBook Pro models with an OLED touch screen "should be hitting toward the end of 2026," meaning that the MacBook Pro line would be upgraded twice this year.
First up...
Sorry - but at the prices they're charging, this simply isn't special / premium enough. At all.
Compare this to the packaging, for example, for the Omega Speedmaster Professional. I believe this is a special edition, but still could cost considerably less than the Apple Watch Edition..
I wonder who will be the first person on the planet to buy this idiotic expensive model.
Not like real watch which have some value, investing 10k for technology which will be obsolete a year from now is so idiotic that I can't believe apple really did that .
Sorry - but at the prices they're charging, this simply isn't special / premium enough. At all.
Compare this to the packaging, for example, for the Omega Speedmaster Professional. I believe this is a special edition, but still could cost considerably less than the Apple Watch Edition..
