Apple Rejecting Violent App Screenshots for Infringing Long-Standing Policy
Apple has been rejecting a number of apps with screenshots that depict violence or guns from being released or updated on the App Store, as reported by Pocket Gamer. As a result, developers have been forced to modify their app screenshots to either completely remove or blur any violent materials in order to get through the approval process.
Tempo [Direct Link] screenshot with a blurred gun to adhere to Apple's guidelines Apple has long required developers to ensure all front-facing App Store materials are appropriate for children, although it has been more aggressively enforcing its stance against violent screenshots in recent weeks. Earlier today, Instapaper developer Marco Arment
pointed towards language in the
App Store Review Guidelines that clearly spells out Apple's kid-friendly requirements.
"The App Store has parental controls and requires all apps to bear age-appropriate content ratings. While violence, etc. has always been permitted in apps, Apple has always required that all app metadata — title, description, icon, and screenshots — be kid-proof with the lowest rating. [...] It’s right there in the rules: 3.6 Apps with App icons, screenshots, and previews that do not adhere to the 4+ age rating will be rejected"
Despite cracking down on violent imagery, Apple told The Loop that it is being more liberal as of late in terms of what images and screenshots it permits to be shown on the App Store.
"I spoke with Apple about this today and they told me the company is being more liberal lately with what it allows in the App Store for images and screenshots. I don’t know the specifics of individual games, but overall, Apple is being more lenient of late."
Nevertheless, it is clear that Apple has been quite inconsistent with enforcing its App Store review guidelines over the years. Look no further than Modern Combat 4: Zero Hour [Direct Link], which heavily features violence in its promotional images. Developers have expressed frustration over strict guidelines since the App Store launched in 2008, but Apple remains committed to exercising fine-tuned control over the storefront to ensure the best experience possible for all users.
"We're really trying our best to create the best platform in the world for you to express your talents and make a living too. If it sounds like we're control freaks, well, maybe it's because we're so committed to our users and making sure they have a quality experience with our products. Just like almost all of you are, too."
The tighter enforcement comes on the heels of Apple increasing the maximum app size from 2GB to 4GB. Developers that have apps rejected for sensitive content are permitted to resubmit for approval after making the necessary changes.
Popular Stories
Apple has ordered 22 million OLED panels from Samsung Display for the first foldable iPhone, signaling a significantly larger production target than the display industry had previously anticipated, ET News reports.
In the now-seemingly deleted report, ET News claimed that Samsung plans to mass-produce 11 million inward-folding OLED displays for Apple next year, as well as 11 million...
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below.
Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Google Maps on iOS quietly gained a new feature recently that automatically recognizes where you've parked your vehicle and saves the location for you.
Announced on LinkedIn by Rio Akasaka, Google Maps' senior product manager, the new feature auto-detects your parked location even if you don't use the parking pin function, saves it for up to 48 hours, and then automatically removes it once...
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker.
According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found.
Registered developers and public beta testers can download the betas from the Settings app on...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future.
"I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman.
Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
Apple and Google are teaming up to make it easier for users to switch between iPhone and Android smartphones, according to 9to5Google. There is a new Android Canary build available today that simplifies data transfer between two smartphones, and Apple is going to implement the functionality in an upcoming iOS 26 beta.
Apple already has a Move to iOS app for transferring data from an Android...
Wednesday December 10, 2025 12:22 pm PST by
Juli CloverThe next-generation low-cost iPad will use Apple's A19 chip, according to a report from Macworld. Macworld claims to have seen an "internal Apple code document" with information about the 2026 iPad lineup.
Prior documentation discovered by MacRumors suggested that the iPad 12 would be equipped with an A18 chip, not an A19 chip. The A19 chip was just released this year in the iPhone 17, and...
Apple today announced that Fitness+ is expanding to 28 new markets on December 15 in the service's largest international rollout since launch, accompanied by new language dubbing and a K-Pop music genre.
Apple Fitness+ will become available in Chile, Hong Kong, India, the Netherlands, Singapore, Taiwan, and additional regions on December 15, with Japan scheduled to follow early next year....
