Google Inks Deal With Sprint, T-Mobile to Become Wireless Carrier

Google has signed deals with Sprint and T-Mobile that will allow it to sell wireless service directly to consumers, reports The Wall Street Journal, adding to a report released by The Information earlier today. The publication's sources suggest that Google's entry into the wireless service industry may be part of an effort to persuade carriers to bolster speeds and cut down on pricing. Positioning itself as a wireless carrier is also part of Google's larger effort to provide better Internet coverage across the United States.

google logo flat
Currently, there are four major carriers in the United States: T-Mobile, Sprint, AT&T, and Verizon, and while T-Mobile has made efforts to shake up the wireless industry with its Un-Carrier initiatives, wireless service in the United States remains much pricier than in other countries, with subscribers getting less data for more money.

Details on how Google will offer wireless service, its cost, or when it will launch are not known, but like the rollout of its Google Fiber broadband internet service, Google-branded wireless service could launch in a limited number of cities to begin with.

Sprint, of Overland Park, Kan., is the third-largest wireless carrier, while T-Mobile, of Bellevue, Wash., ranks fourth. Under separate agreements with each carrier, Google will resell service on the Sprint and T-Mobile networks, according to people familiar with the plans. Such wholesale agreements are common, essentially allowing sellers such as Google to pitch wireless service under their own brand names.

As it will operate as an MVNO, or mobile virtual network operator, Google will not need to build out the infrastructure for its own wireless network, instead providing T-Mobile or Sprint service that's controlled by and sold through Google. Other well-known MVNO's include Boost Mobile, FreedomPop, and Straight Talk.

In the past, there have been rumors and speculation suggesting that Apple too would take on the role of a mobile carrier, selling service directly to consumers, but Apple has not made any moves in that direction. In fact, in 2012, Apple CEO Tim Cook said that Apple did not need to own a carrier or provide its own wireless service, stating that the company would be better off focusing its efforts on making great devices than attempting to get into a market out of its area of expertise.

Top Rated Comments

(View all)
Avatar
71 months ago
Yes, I'll take monopoly with a side of world domination, please.
Score: 38 Votes (Like | Disagree)
Avatar
71 months ago
Great! Now you have to register on Google+ to make phone calls...
Score: 32 Votes (Like | Disagree)
Avatar
71 months ago
More Data for the Big G

I suspect it is also a way for them to collect more information about your telephone calls to tie to your Google ID. Do you really want all information on your telecommunications, internet access, advertising response, and purchases held by one company? Who needs the NSA to collect all that information when you willingly give it to a single company that has to comply with secret-court-order demands for your records?
Score: 12 Votes (Like | Disagree)
Avatar
71 months ago
Crap carrier + crap carrier = giant crap carrier

Prices are the best, but why pay for something that doesn't work? (at least for me)
Score: 11 Votes (Like | Disagree)
Avatar
71 months ago

Did we both read the same article? There is no monopoly. It appears, that Google may be seeking to build a working business relationship with the two carriers.


My post was tongue in cheek.
Score: 11 Votes (Like | Disagree)
Avatar
71 months ago
iPhone?

Will I be able to activate my iPhone on it?

Gary
Score: 9 Votes (Like | Disagree)

Top Stories

5.4-Inch iPhone 12 Model Size Compared to Original iPhone SE and iPhone 7

Saturday July 4, 2020 9:44 pm PDT by
iPhone 12 dummy models based on leaked schematics have been starting to circulate online and in online marketplaces. Not happy with the circulating size comparisons between the rumored 5.4" iPhone 12 and the original iPhone SE models, MacRumors forum user iZac took matters into his own hands and purchased his own 5.4" dummy model to provide more detailed size comparisons between the original...

Apple Survey Asks iPhone Users What They Do With Old Power Adapters

Friday July 3, 2020 10:13 am PDT by
Amid multiple reports that Apple will no longer include a power adapter in its iPhone boxes starting with the iPhone 12 later this year, it appears Apple is surveying recent iPhone buyers to ask about what they've done with the power adapters that came with their previous iPhones. Screenshot via Twitter user @bedabb_ Apple's surveys typically cover numerous aspects of its products, but...

Top Stories: iPhone 12 Rumors, Apple's A12Z-Based Mac mini, Leaked iMac, and More!

Saturday July 4, 2020 6:00 am PDT by
With WWDC now behind us, our attention this week largely turned back to rumors, led by increasing claims that Apple controversially won't be including a power adapter in the box with the iPhone 12. We also saw a few other iPhone 12 rumors, signs of an upcoming iMac update, and some more information on timing of updates for Apple's smaller iPads. The other big topic this week was Apple's...

Apple Officially Obsoletes First MacBook Pro With a Retina Display

Wednesday July 1, 2020 3:40 am PDT by
As expected, Apple's first MacBook Pro with a Retina display is now officially classed as "obsolete" worldwide, just over eight years after its release. In a support document, Apple notes that obsolete products are no longer eligible for hardware service, with "no exceptions." This means that any mid-2012 Retina MacBook Pro 15-inch models still out there that require a battery or other...

Kuo: Largan to Ship 'High-End' Camera Lenses for 'iPhone 12' From Mid-July

Friday July 3, 2020 1:56 am PDT by
Apple's upcoming "iPhone 12" will feature "high-end" lens arrays in the rear camera to improve image quality, according to respected analyst Ming-Chi Kuo. In a new research note seen by MacRumors, Kuo says Largan will supply the premium camera lenses to Apple for the phones from mid-July, although Apple has received the same components slightly earlier in the last couple of years....

First Arm-Based Macs to Be 13-Inch MacBook Pro and Redesigned iMac, Launches Coming in Late 2020 or Early 2021

Sunday June 21, 2020 9:18 am PDT by
Apple plans to introduce its Arm-based custom designed chips for Macs at WWDC, Apple analyst Ming-Chi Kuo said in a note to investors today, agreeing with an earlier report from Bloomberg. Kuo says that the first Mac models to adopt Arm-based chips will be the 13.3-inch MacBook Pro and an iMac with a redesigned form factor, with Apple planning to launch the new models in the in fourth...

Apple Bolsters Supply Chain for Future Mini-LED iPad Pro and MacBook Pro Models

Thursday July 2, 2020 3:03 am PDT by
Apple is rumored to be releasing a mini LED-backlit iPad Pro and a new mini-LED MacBook Pro series over the next 18 months, and the devices have just picked up two new suppliers, according to industry sources. DigiTimes today reports that two former Apple suppliers, Taiwan's Zhen Ding Technology and Flexium Interconnect, have entered the supply chain to make the flexible printed circuit...

EU Advertisers Criticize New App Tracking Privacy Controls in iOS 14

Friday July 3, 2020 3:44 am PDT by
A Google-backed group of European digital advertising associations has criticized Apple for requiring apps in iOS 14 to seek additional permission from users before tracking them across other apps and websites, reports Reuters. Sixteen marketing associations, some of which are backed by Facebook and Alphabet's Google, faulted Apple for not adhering to an ad-industry system for seeking user...

Unreleased iMac With 10-Core Comet Lake-S Chip and Radeon Pro 5300 GPU Shows Up in Geekbench

Wednesday July 1, 2020 10:48 am PDT by
Benchmarks for an unreleased iMac equipped with a 10th-generation Core i9 Intel Comet Lake-S chip and an AMD Radeon Pro 5300 graphics card have surfaced, giving us an idea of what we can expect from a refreshed 2020 iMac. The Geekbench benchmarks, which appear to be legit, were found on Twitter and shared this morning by Tom's Hardware. The iMac in the benchmarks would be a successor to the...

LinkedIn Says iOS App Reading Clipboard With Every Keystroke is a Bug, Fix Coming

Friday July 3, 2020 1:08 pm PDT by
iOS 14 introduces a feature that alerts users when apps access their clipboards, and tons of apps have been caught clipboard snooping. LinkedIn is one of the iOS apps that has been reading user clipboards, and iPhone owners have complained that the app copies the contents of the clipboard with every keystroke. LinkedIn is copying the contents of my clipboard every keystroke. IOS 14 allows ...