New Survey Finds 18% of iPhone 6/6 Plus Owners Will 'Definitely' Buy Apple Watch

A new survey from finance company Credit Suisse found that of the solely iPhone 6 and iPhone 6 Plus owners questioned, 18 percent of them would "definitely" purchase Apple's upcoming wearable, the Apple Watch.

As reported by Business Insider, the level of interest from iPhone owners could translate to 35 million units moved during the device's first year. Beyond the definite purchasers, 11 percent of those surveyed said they "probably" would buy the Watch, another 18 percent said they would "definitely not" buy it, and a large pool of "maybe" and "probably not" users occupied 27 percent each in the middle.

apple watch survey
With strong interest levels in the Apple Watch, Credit Suisse believes there will be shortages of the device at its rumored March launch.

But even if one out of every five iPhone 6 owners wants an Apple Watch, Credit Suisse believes Apple will only make about 20 million Apple Watches in 2015, suggesting there might be a supply shortage when the smartwatch goes on sale.

These estimates aren't far off from a survey by UBS in early December that focused on consumers in general, not just specific iPhone 6 owners, and found that 10 percent are "very likely" to buy the Apple Watch, with the company selling 24 million units in the first nine months. Following Apple's unveiling of the device last September, speculation on the Apple Watch's unannounced details has continued in the lead-up to its launch, with the most recent piece of news revealing details of the Watch's iPhone companion app.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...

Top Rated Comments

ValSalva Avatar
142 months ago
And a survey from the end of October 2012 claimed that 75% of people will 'definitely' vote for Mitt Romney :D
Score: 7 Votes (Like | Disagree)
Pagemakers Avatar
142 months ago
Did they miss the decimal point off by accident?

.18% more like.
Score: 3 Votes (Like | Disagree)
OneMike Avatar
142 months ago
A fool and his money...

Will easily be able to tell the time they parted with their money. In style!
Score: 2 Votes (Like | Disagree)
Zelmung Avatar
142 months ago
i am part of the no. heck its not even water resistent or can track you running by itself. useless

I'm pretty sure the watchkit leak detailed a standalone watch pedometer/accelerometre integration feature that tracks various health details without the phone near you. That, coupled with internal storage for music makes it arguably the best fitness companion on the market.

#AppleWatchSport
Score: 2 Votes (Like | Disagree)
bushido Avatar
142 months ago
i am part of the no. heck its not even water resistent or can track you running by itself. useless
Score: 2 Votes (Like | Disagree)
BillyBobBongo Avatar
142 months ago
A fool and his money...
Score: 2 Votes (Like | Disagree)