Imagination Technologies today announced the launch of its next-generation PowerVR Series7 graphics architecture, setting the stage for further improvements to the graphics used in Apple's iOS device lineup.

Series7XT and Series7XE GPUs achieve up to a 60% architectural performance increase on the latest industry standard benchmarks compared to equivalent configurations of previous generation PowerVR Series6XT/6XE GPUs, maintaining and extending PowerVR’s reputation as the most efficient, highest performance, lowest power GPU.

Of most interest to Apple users is the Series7XT family, which will be the successor to the Series6XT graphics used in Apple's latest A8-series chips. The new Series7XT family ranges from two to 16 shading clusters offering up to 512 cores of graphics processing power, giving developers the ability to include "console-quality effects" such as HDR and 4K rendering in their mobile apps.imagination_7xt_graphics_chart

- PowerVR GT7200: 2 shading clusters, 64 ALU cores
- PowerVR GT7400: 4 shading clusters, 128 ALU cores
- PowerVR GT7600: 6 shading clusters, 192 ALU cores
- PowerVR GT7800: 8 shading clusters, 256 ALU cores
- PowerVR GT7900: 16 shading clusters, 512 ALU cores

Apple currently uses quad-core GX6450 graphics in its A8 chip for the iPhone 6 and 6 Plus, and more powerful six-core GX6650 graphics in the A8X chip found in the iPad Air 2.

imagination_7xt_6xt_table


PowerVR graphics architectures have typically taken on the order of 18 months from announcement of licensing to their appearance in products, but things moved much faster with the current Series6XT offerings. Those were announced in January at CES 2014 but made their way into Apple's A8 chip in the iPhone 6 and 6 Plus just eight months later, suggesting the new Series7XT graphics could appear in next year's A9 chips from Apple.

Imagination and Apple have worked closely together over the years, with Apple being a key investor in the graphics firm as it raised its stake to roughly 10 percent in mid-2009.

Top Rated Comments

MrX8503 Avatar
147 months ago
My iPhone 6 is already feeling outdated.
Score: 14 Votes (Like | Disagree)
mavere Avatar
147 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

...established IP companies don't generally drop new designs out of the blue and yell "Ready, set, GO!" They work closely with their biggest customers first.

Apple's A9/X team has likely been using a pre-final Series7XT design for a while now.
Score: 11 Votes (Like | Disagree)
drewyboy Avatar
147 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

*sigh* You really need to learn to read all the way through the article. They stated the current PowerVR used in A8 was announced in January of 2014... 8 months from public announcement to Apple's announcement. They have even more time this time round.
Score: 8 Votes (Like | Disagree)
lewisd25 Avatar
147 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

Thanks for the update, Jony. :rolleyes:
Score: 7 Votes (Like | Disagree)
the-msa Avatar
147 months ago
What do we need all this power for?

No matter how complicated I make my 3D games in Unity, I still can't get the slightest hickup out of my iPhone 4S (granted, the most busy scene I've tried so far only has 700 triangles in it, but still, my game is approaching completion, it's beautiful, and it runs smooth as silk.)

Well, 700 polygons will probably run smooth on a calculator too.

Also, the amount of polygons isn't related to how good your game looks.
Score: 6 Votes (Like | Disagree)
PhiLLoW Avatar
147 months ago
I would prefer more RAM and better wi fi signal.
Score: 5 Votes (Like | Disagree)

Popular Stories

Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...