Imagination Technologies today announced the launch of its next-generation PowerVR Series7 graphics architecture, setting the stage for further improvements to the graphics used in Apple's iOS device lineup.

Series7XT and Series7XE GPUs achieve up to a 60% architectural performance increase on the latest industry standard benchmarks compared to equivalent configurations of previous generation PowerVR Series6XT/6XE GPUs, maintaining and extending PowerVR’s reputation as the most efficient, highest performance, lowest power GPU.

Of most interest to Apple users is the Series7XT family, which will be the successor to the Series6XT graphics used in Apple's latest A8-series chips. The new Series7XT family ranges from two to 16 shading clusters offering up to 512 cores of graphics processing power, giving developers the ability to include "console-quality effects" such as HDR and 4K rendering in their mobile apps.imagination_7xt_graphics_chart

- PowerVR GT7200: 2 shading clusters, 64 ALU cores
- PowerVR GT7400: 4 shading clusters, 128 ALU cores
- PowerVR GT7600: 6 shading clusters, 192 ALU cores
- PowerVR GT7800: 8 shading clusters, 256 ALU cores
- PowerVR GT7900: 16 shading clusters, 512 ALU cores

Apple currently uses quad-core GX6450 graphics in its A8 chip for the iPhone 6 and 6 Plus, and more powerful six-core GX6650 graphics in the A8X chip found in the iPad Air 2.

imagination_7xt_6xt_table


PowerVR graphics architectures have typically taken on the order of 18 months from announcement of licensing to their appearance in products, but things moved much faster with the current Series6XT offerings. Those were announced in January at CES 2014 but made their way into Apple's A8 chip in the iPhone 6 and 6 Plus just eight months later, suggesting the new Series7XT graphics could appear in next year's A9 chips from Apple.

Imagination and Apple have worked closely together over the years, with Apple being a key investor in the graphics firm as it raised its stake to roughly 10 percent in mid-2009.

Top Rated Comments

MrX8503 Avatar
144 months ago
My iPhone 6 is already feeling outdated.
Score: 14 Votes (Like | Disagree)
mavere Avatar
144 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

...established IP companies don't generally drop new designs out of the blue and yell "Ready, set, GO!" They work closely with their biggest customers first.

Apple's A9/X team has likely been using a pre-final Series7XT design for a while now.
Score: 11 Votes (Like | Disagree)
drewyboy Avatar
144 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

*sigh* You really need to learn to read all the way through the article. They stated the current PowerVR used in A8 was announced in January of 2014... 8 months from public announcement to Apple's announcement. They have even more time this time round.
Score: 8 Votes (Like | Disagree)
lewisd25 Avatar
144 months ago
It's too late for 2015 devices - they're already done, and in testing right now.

Even 2016 devices is pushing it. ASICs generally take 2 years to design.

This is likely for 2017 devices.

Thanks for the update, Jony. :rolleyes:
Score: 7 Votes (Like | Disagree)
the-msa Avatar
144 months ago
What do we need all this power for?

No matter how complicated I make my 3D games in Unity, I still can't get the slightest hickup out of my iPhone 4S (granted, the most busy scene I've tried so far only has 700 triangles in it, but still, my game is approaching completion, it's beautiful, and it runs smooth as silk.)

Well, 700 polygons will probably run smooth on a calculator too.

Also, the amount of polygons isn't related to how good your game looks.
Score: 6 Votes (Like | Disagree)
PhiLLoW Avatar
144 months ago
I would prefer more RAM and better wi fi signal.
Score: 5 Votes (Like | Disagree)

Popular Stories

iOS 26

Everything New in iOS 26.2 Beta 3

Monday November 17, 2025 3:20 pm PST by
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3. AirDrop Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts. iOS 26.2...
applecare apple care banner

Apple Brings New AppleCare+ Options to India

Tuesday November 18, 2025 8:42 am PST by
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time. Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
Apple Wallet ID Illinois

iPhone Driver's License Feature Launching in Illinois

Tuesday November 18, 2025 8:47 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Starting this Wednesday, November 19, the feature will be available to residents of Illinois. The announcement confirmed that the...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iPhone 17 Pro and Air N1 Feature

iPhone 17 vs. iPhone 16 Wi-Fi Speeds: New Study Reveals the Winner

Tuesday November 18, 2025 10:53 am PST by
A new study has revealed that the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air achieve significantly faster average Wi-Fi speeds compared to the iPhone 16 series, thanks to Apple's custom-designed N1 chip. The study was conducted by Ookla, the company behind the popular Speedtest website and app. It said the results are based on global, crowdsourced Speedtest user data...
macbook black friday

The Best Early Black Friday Mac Deals

Tuesday November 18, 2025 7:32 am PST by
We're getting closer to Black Friday, which lands next week on Friday, November 28. In the lead-up to the shopping holiday, we're tracking a few lowest-ever prices on Apple's most popular Macs, including the M4 MacBook Air and brand new M5 MacBook Pro. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment,...
Magic Keyboard Touch ID Feature

Apple Releases New Firmware for 140W USB-C Power Adapter, Magic Keyboard and Magic Trackpad

Tuesday November 18, 2025 1:05 pm PST by
Apple today released updated firmware for several accessories, including the 140W USB-C Power Adapter, the Magic Trackpad 2, the Magic Trackpad USB-C, the Magic Keyboard with Touch ID, and the Magic Keyboard with Touch ID and Numeric Keypad. There is no word on what's included in the updated firmware at this time, but it could offer performance improvements and security updates. Accessory...
Apple Sports App Preview Feature

Apple Sports App on iPhone Now Available in More European Countries

Monday November 17, 2025 6:27 am PST by
The free Apple Sports app on the iPhone was released in additional European countries today, including Belgium, Croatia, Czechia, the Netherlands, Luxembourg, Poland, Hungary, Denmark, Finland, Norway, Sweden, Switzerland, Slovakia, Slovenia, Serbia, Greece, Estonia, Latvia, Romania, Ukraine, and others. The app was already available in the U.S., the U.K., Canada, Austria, France, Germany,...
best early black friday deals

Best Black Friday Apple Deals Live Now - Save on AirPods, iPads, and Apple Watches

Saturday November 15, 2025 1:45 pm PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...