With Apple's new iPhone 6 and iPhone 6 Plus going on sale in the first group of launch countries beginning on Friday, September 19, long lines have already started to form across the world as many anticipate the release of both devices. Apple retail customers in Australia will have the first opportunity to purchase the new handsets at 8 AM on Friday, as some have already begun lining up outside of the company's various retail locations. Currently, it is 7:10 PM on Thursday, September 18 throughout many parts of Australia.
One photo taken by Guardian Australia writer Bethanie Blanchard shows many customers lining up outside the Apple Store Doncaster, as the line is said to have started at 6 AM and stretches around the entire length of the shopping center.
Meanwhile, a photo shared by Twitter user @rodgerodger shows the line surrounding an Apple Store in Brisbane. The image shows numerous customers setting up chairs and laying down supplies in preparation to stay the night ahead of the launch of the iPhone 6 and iPhone 6 Plus in the morning.
In addition to Australia, Apple's iPhone 6 and iPhone 6 Plus will be available in the US, Canada, France, Germany, Hong Kong, Japan, Puerto Rico, Singapore and the UK starting Friday, with Apple Retail Stores beginning sales at 8 AM. The company is also implementing a reservation pass system at its retail stores for those who line up, which will keep track of the line position of each customer and ensure that those waiting receive a device.
The first batch of iPhone 6 and iPhone 6 Plus pre-orders will also be delivered starting this Friday, as some devices have already begun shipping to customers. Shipping estimates for new iPhone 6 pre-orders remain at 7 to 10 days, while estimates for iPhone 6 Plus pre-orders are at 3 to 4 weeks. Apple announced this past Monday that it processed more than four million iPhone 6 and iPhone 6 Plus pre-orders during the first day of its pre-launch sales on September 12.
Thursday January 29, 2026 10:07 am PST by Joe Rossignol
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
Monday January 26, 2026 1:55 pm PST by Joe Rossignol
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch.
Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More
Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
Monday January 26, 2026 3:56 pm PST by Juli Clover
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released.
iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Tuesday January 27, 2026 2:39 pm PST by Joe Rossignol
Update: Apple Creator Studio is now available.
Apple Creator Studio launches this Wednesday, January 28. The all-in-one subscription provides access to the Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage apps, with U.S. pricing set at $12.99 per month or $129 per year.
A subscription to Apple Creator Studio also unlocks "intelligent features" and "premium...
Thursday January 29, 2026 2:40 pm PST by Joe Rossignol
On an earnings call with equity analysts today, Apple CEO Tim Cook responded to fast-rising RAM and SSD storage chip prices in the supply chain.
Prices for RAM and NAND storage chips are surging lately due to high demand from companies building out AI servers, resulting in supply constraints.
Cook said that rising memory chip prices had a "minimal impact" on Apple's gross margin in the...
Just had an Asian sit an Aussie down in front of me in one of these 'reserved' seats, I asked hey did you buy this seat or something? He said yeah, I asked how much, he said $50 bucks.. I told security, they are now checking security footage, guy denies he said anything to me.. Ringleader calling me a liar.. Now left with a mob of 30 of them.. What a joke..
Had about 30 Chinese push in before me, from number 110 to about 140 now.. Bragging about buying two and selling the other for double the price on ebay.. Not fair really.. They all have grouped together in 2's and 3's on specially laid out seats, but none of them seem to really know each other.. Oddest thing I've seen.. There is approx 4-5 'Aussies' amongst 250 others..