28-Inch '4K' Display from Dell Priced at $699, Launches January 23
Last month, Dell announced several new "4K" displays for its lineup, including a teaser for an upcoming 28-inch model to be priced at "under $1000". While the pricing range was considered a breakthrough at the time, several other display manufacturers announced their own offerings at CES this week with pricing in the $800 range.

But as highlighted by Forbes, Dell has now revealed that its display will be launching on January 23 with an even lower price of $699.
The P2815Q will have a full 3840 x 2160 4K resolution and launch globally on January 23. Dell hasn’t yet discussed things like refresh rate or range of inputs (I’m sure DisplayPort is a given), but they do promise the same “screen performance” as the new UltraSharp 32 and UltraSharp 24 Ultra HD monitors. That’s certainly encouraging since their UltraSharp line is normally a cut above when it comes to professional displays.
The monitor will even include the ability to pivot to portrait mode as well as a range of adjustable viewing heights and angles. They’ll be selling accessories too, like a stereo sound bar and monitor arm.
Plunging prices for 4K/Ultra HD displays come just as Apple has launched its new Mac Pro, with its dual graphics cards capable of supporting up to three such displays simultaneously. The latest version of Apple's Retina MacBook Pro is also capable of driving a 4K display, taking advantage of the new Thunderbolt 2 standard to handle the throughput.
Many had hoped that Apple would release its own 4K/Ultra HD display alongside the Mac Pro, but the company did not do so, instead offering Mac Pro and MacBook Pro customers the option of adding on a $3600 32-inch Sharp Ultra HD display.
Popular Stories
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another eight months, there are already plenty of rumors about the devices.
Below, we have recapped 12 features rumored for the iPhone 18 Pro models, as of January 2026:
The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras
Under-screen Face ID...
Apple plans to upgrade the iPad mini, MacBook Pro, iPad Air, iMac, and MacBook Air with OLED displays between 2026 and 2028, according to DigiTimes.
Bloomberg's Mark Gurman previously reported that the iPad mini and MacBook Pro will receive an OLED display as early as this year, but he does not expect the MacBook Air to adopt the technology until 2028 at the earliest.
A new iPad Air is...
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store.
The charts below provide an overview of Apple's current and previous trade-in values in the United States, according to the company's website. Most of the values declined slightly, but some of the Mac values increased.
iPhone
...
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future.
To set up the...
While the iPhone 18 Pro models are still around eight months away, a leaker has shared some alleged details about the devices.
In a post on Chinese social media platform Weibo this week, the account Digital Chat Station said the iPhone 18 Pro and iPhone 18 Pro Max will have the same 6.3-inch and 6.9-inch display sizes as the iPhone 17 Pro and iPhone 17 Pro Max.
Consistent with previous...