Fitbit today has launched its newest wearable activity tracking device, the Fitbit Force, reports AllThingsD. The Bluetooth 4.0 wristband includes all the features of the popular Fitbit Flex activity wristband that was launched in May of last year, and adds new features such as a built-in altimeter that measures workout data such as stairs climbed, a bigger OLED screen, watch capabilities, and an "Active Minutes" feature that tracks the varying levels of exercise.
1fitbit_force

A powerful Force for everyday fitness, this sleek wristband is with you all the time. Stay motivated to keep moving with real-time stats right on your wrist. Track steps taken, distance traveled, calories burned, stairs climbed and active minutes throughout the day. At night, track your sleep and wake up silently with a vibrating alarm.

The device will gain additional features particular to iPhone users running iOS 7, including the ability to receive call notifications on the wristband. Reports AllThingsD:

Soon after launch, Fitbit will release a software update that will allow iPhone users running iOS 7 to receive notifications about incoming calls (name and phone number) on the Force’s display. The wristband can also vibrate to alert you to a call.

Including this feature is sort of an experiment for Fitbit to gauge people’s interest in getting these types of alerts on a fitness-tracking device. Based on the reaction, the company will then decide whether adding other notifications for things like new text messages and email makes sense.

The release of the Fitbit Force comes as Nike is expected to release a follow-up to its Fuelband activity tracker, along with speculation that Apple will release an iWatch wearable device in the relatively near future, a device which may also contain fitness tracking features.

The Fitbit Force wristband can be ordered from the Fitbit web store for $129.95, with shipments beginning in 3-4 weeks.

Top Rated Comments

Drumjim85 Avatar
138 months ago
Really!? Like really? I JUST bought the Fitbit Flex about 1.5 months ago from Apple.

Welcome to technology.
Score: 9 Votes (Like | Disagree)
TXCherokee Avatar
138 months ago
Adult content ahead....

And then there is this....
Score: 3 Votes (Like | Disagree)
neilmacd Avatar
138 months ago
Problem with the Flex is the build quality isn't great. My first band's colour faded after a few weeks and finally snapped in half 2 weeks ago. Can't see a bigger, more delicate device lasting any longer based on my experience. But to be fair it has been basically part of me for a good few months!

I'm going to keep the Flex (and the free wristband shipped from the US), and wait and see what the iWatch brings to the table.

And for the people who don't see the point in these things, I've lost over 50lbs with the help of one. It's a great motivational tool.

Not saying it's good for everyone but it was ideal for me.
Score: 2 Votes (Like | Disagree)
Haifisch Avatar
138 months ago
Pretty happy with my Fitbit Ultra...way better battery life than the Flex. It doesn't vibrate, but it tracks stairs, and I can keep it in my pocket and not on my wrist. My friend is constantly forgetting to charge his Flex everyday.
Whatever apple's solution, I'm sure they'll get the battery life part right!

My Flex I charge every 5 days or so. It takes a long time to charge it up, so maybe this person is not waiting until it is full?

I also have zero construction issues with mine. I have worn it everyday for the past 2 months. I only take it off to shower.
Score: 1 Votes (Like | Disagree)
SBlue1 Avatar
138 months ago
Really!? Like really? I JUST bought the Fitbit Flex about 1.5 months ago from Apple.

Didn't you check www.fitbitrumors.com ? dude... :rolleyes:

Just kidding! :)

Now I think I should take a closer look at this. I got an Jawbone UP and its battery died after 6 weeks. I have been waiting for a replacement band for two months now. I think I should just return it and get a Fitbit Force or Flex.
Score: 1 Votes (Like | Disagree)
Chupa Chupa Avatar
138 months ago
This is what the Flex should have been. Too late for Fitbit though. I doubt people who just bought the Flex are going to spend another $150 so soon & the Fuel Band 2 is going to be announced next week. Rumor has is it will have heart rate monitor & apps.

----------

These things are pointless gimmicks. Technology for technology sake. Like a fork with an accelerometer. Oh wait...

Pointless gimmick has helped me to monitor my daily activity & reform my sedentary ways. Agree its useless for naturally active people but for the rest of us who need to be reminded its a great tool. Don't be so quick to judge.
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 18 Siri Integrated Feature

iOS 18 Rumored to Add These 10 New Features to Your iPhone

Wednesday April 24, 2024 2:05 pm PDT by
Apple is set to unveil iOS 18 during its WWDC keynote on June 10, so the software update is a little over six weeks away from being announced. Below, we recap rumored features and changes planned for the iPhone with iOS 18. iOS 18 will reportedly be the "biggest" update in the iPhone's history, with new ChatGPT-inspired generative AI features, a more customizable Home Screen, and much more....
Apple Silicon AI Optimized Feature Siri

Apple Releases Open Source AI Models That Run On-Device

Wednesday April 24, 2024 3:39 pm PDT by
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
macbook pro purple february

Best Buy Introduces Record Low Prices on Apple's M3 MacBook Pro for Members

Thursday April 25, 2024 7:41 am PDT by
Best Buy is discounting a collection of M3 MacBook Pro computers today, this time focusing on the 14-inch version of the laptop. Every deal in this sale requires you to have a My Best Buy Plus or Total membership, although non-members can still get solid second-best prices on these MacBook Pro models. Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a...
apple id account

Apple ID Accounts Logging Out Users and Requiring Password Reset

Saturday April 27, 2024 12:41 am PDT by
There are widespread reports of Apple users being locked out of their Apple ID overnight for no apparent reason, requiring a password reset before they can log in again. Users say the sudden inexplicable Apple ID sign-out is occurring across multiple devices. When they attempt to sign in again they are locked out of their account and asked to reset their password in order to regain access. ...
macos sonoma feature purple green

Apple's Regular Mac Base RAM Boosts Ended When Tim Cook Took Over

Friday April 26, 2024 6:34 am PDT by
Apple used to regularly increase the base memory of its Macs up until 2011, the same year Tim Cook was appointed CEO, charts posted on Mastodon by David Schaub show. Earlier this year, Schaub generated two charts: One showing the base memory capacities of Apple's all-in-one Macs from 1984 onwards, and a second depicting Apple's consumer laptop base RAM from 1999 onwards. Both charts were...