Following news that Microsoft would be accepting trade-ins for Apple iPads at its various retail stores, Forbes is now reporting that the company will add the iPhone to the promotion, offering consumers a minimum of $200 for an iPhone 4S or iPhone 5 in select Microsoft stores in the U.S. and Canada.
According to an inside source at Microsoft, Microsoft Stores will begin giving a minimum $200 in-store credit for iPhones on Friday as part of its “#timetoswitch” campaign, obviously hoping consumers will use the cash to buy a Windows Phone. For the past few weeks, Microsoft has been running a similar trade-in campaign enabling consumers to “trade-in” iPads for cash to encourage consumers to buy Microsoft’s Surface tablets.Microsoft has been aggressively trying to compete with Apple in both the phone and tablet market in recent months, with the company posting and later removing anti-Apple Windows Phone videos along with launching Lumia 925 advertisements bashing the iPhone’s camera features, The company has also been running a number of anti-iPad television advertisements while also cutting prices to spur sales of its tablet devices. Earlier this week, Microsoft unveiled its second generation of Surface tablets, with shipments set to begin on October 22.
27 comments
Back in 2017, NVIDIA announced the launch of its GeForce Now streaming gaming service, which it made available in a beta capacity.
After years of testing, polishing, and refining, the GeForce...
Since launch, Apple's Mac Pro has been the butt of jokes because of some of its expensive add-ons, such as the option to purchase wheels for an additional $400.
As pointed out by...
A vulnerability in WiFi chips made by Cypress Semiconductor and Broadcom left billions of devices susceptible to an attack that allowed nearby attackers to decrypt sensitive data sent over the air.
...
Code in the iOS 13.4 beta released this morning suggests that Apple is developing an over-the-air recovery feature designed for the iPhone and the iPad.
There are references to a hidden...
Apple's annual shareholders meeting took place this morning at the Steve Jobs Theater on the Apple Park campus, and while most of the focus was on shareholder proposals, Apple executives in...
Apple today seeded the third betas of upcoming iOS and iPadOS 13.4 updates to developers, one week after the release of the second betas and a month after the release of iOS and iPadOS 13.3.1.
...
Eero's lineup of routers now support HomeKit, eight months after Apple announced Amazon-owned Eero as one of the companies adding HomeKit support back in June at WWDC.
Any Eero, Eero Pro, or...
Cable company Altice USA today announced that it has launched its Altice One experience on Apple TV, offering access to the company's streaming live TV service, on-demand video, and cloud DVR...
