Microsoft Retail Stores to Add iPhone to Trade-In Program, Offer at Least $200

Following news that Microsoft would be accepting trade-ins for Apple iPads at its various retail stores, Forbes is now reporting that the company will add the iPhone to the promotion, offering consumers a minimum of $200 for an iPhone 4S or iPhone 5 in select Microsoft stores in the U.S. and Canada.

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According to an inside source at Microsoft, Microsoft Stores will begin giving a minimum $200 in-store credit for iPhones on Friday as part of its “#timetoswitch” campaign, obviously hoping consumers will use the cash to buy a Windows Phone. For the past few weeks, Microsoft has been running a similar trade-in campaign enabling consumers to “trade-in” iPads for cash to encourage consumers to buy Microsoft’s Surface tablets.

Microsoft has been aggressively trying to compete with Apple in both the phone and tablet market in recent months, with the company posting and later removing anti-Apple Windows Phone videos along with launching Lumia 925 advertisements bashing the iPhone’s camera features, The company has also been running a number of anti-iPad television advertisements while also cutting prices to spur sales of its tablet devices. Earlier this week, Microsoft unveiled its second generation of Surface tablets, with shipments set to begin on October 22.

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Top Rated Comments

fongkahchun86 Avatar
141 months ago
How much will Microsoft pay for a Windows Phone trade in?
Score: 6 Votes (Like | Disagree)
jan1024188 Avatar
141 months ago
Its a trap. MS wants to buy your Apple devices for cheap, because thats the only thing that they can sell easily at profit.
Score: 6 Votes (Like | Disagree)
ValSalva Avatar
141 months ago
#timetoswitch

Microsoft is so cute :p
Score: 4 Votes (Like | Disagree)
MacGeek1987 Avatar
141 months ago
I don't want to run Windows on my computer never mind my smartphone.
Score: 3 Votes (Like | Disagree)
Silverfist Avatar
141 months ago
Subheading of the ad:

"Please. Our employees really want good phones. We'll pay you."
Score: 2 Votes (Like | Disagree)
zecks420 Avatar
141 months ago
Even microsoft want iphones :D.

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Another Microsoft ripoff. Verizon gave me $280 for my iPhone 4s/64G when I bought the 5s/64G within 10 minutes of the store opening for 5s sales. Later in the day though, a friend went by and only got $220 for the same phone. Don't know why the allowance went down a few hours later.

Because its all based on the condition of the phone... Not just the fact that its the same model.
Score: 1 Votes (Like | Disagree)