Apple Working on 4K 'Ultra HD' Television Set for Late 2013 or Early 2014 Launch?

Apple's rumored television set project has a long history of claims from various sources, and while the "iWatch" has taken on a more prominent place in the rumor mill in recent months, an Apple television continues to be on the radar of a number of industry watchers.

Digitimes now reports on word from unidentified supply chain sources that Apple is working on an "Ultra HD" or "4K" television set that would carry a resolution of 3840 x 2160. The report claims that Apple's Internet-connected television set will support voice and motion control and is targeted for launch late this year or, perhaps more likely, early next year.

The sources said that Apple and Foxconn Electronics have been in discussions for quite some time in terms of the TV's mass production schedule, but that Apple has been considering where panel supply for the TV will come from, as Ultra HD TV panel makers, most of whom are based in Taiwan, are expected to be producing at nearly full capacity in 2013 in order to meet demand from China-based TV vendors.

Additionally, other panel makers in Apple's supply chain that may have the ability to produce Ultra HD TV panels are expected to allocate most of their panel production to the company's iPhone, iPad and iPad mini products instead, as ultra-mobile devices are expected to be popular in the market during 2013, the sources noted.

apple_tv_interface_2012
Pricing is a major issue on the first Ultra HD televisions announced so far, with price tags generally starting around $20,000, although Westinghouse is planning to launch a line of "budget" Ultra UD televisions this year starting at $2500 for a 50-inch model. Additional equipment will, however, be needed to take full advantage of the 4K capabilities.

But unlike Sony and LG, Westinghouse’s models will be barebones displays with no on-board Smart TV features and no elaborate 4K up-conversion video processing technology.

Instead, [Westinghouse senior vice president of marketing Rey] Roque said, Westinghouse expects viewers to use the 4K video processing converters that come built into select Blu-ray Disc players, A/V receivers and other devices to handle that load. To present pictures from regular sources, the sets will have only simple 4K up-scaling circuitry and 120Hz refresh rates.

The most recent Apple television set rumor from a mainstream news source came last December when The Wall Street Journal reported that Apple and Foxconn have been testing prototypes, but a source noted that the effort was still in the early stages and wasn't yet a "formal project" for Apple.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Buy Now)

Top Rated Comments

AidenShaw Avatar
112 months ago
This bottles the mind

so does your post ;)

(see http://idioms.thefreedictionary.com/boggle+the+mind)
Score: 45 Votes (Like | Disagree)
komodrone Avatar
112 months ago
8k Retina iTV coming out 3 months later.
Retina iTV has twice the graphics performance and four times the pixels.
Siri and iCloud only available on Retina iTVs.
Retina iTV is completely redesigned and features a thinner 0.1 mm edge.
Retina iTV features Time-Travel, "Travel back to any point in time and watch the shows you missed, iCloud records all shows from every channel. Free yourself from managing storage on your DVR."
HBO Go now available for free for all Retina iTV owners.
Score: 42 Votes (Like | Disagree)
Oracle1729 Avatar
112 months ago
Considering Apple's entire contribution to content is to make things simple and easy at the expense of quality, I'm not sure what kind of content will be available for those TVs.

Apple's 1080p "HD" quality is a lower bitrate than the sound stream on a blue ray. And their HD looks like crap and sounds worse.

Why would anyone want to pay for more pixels for their poor quality content?

Much better to spend $2k on a high quality 1080p TV and blu-ray player and another $3k on a proper sound system than an Apple 4k screen with no decent content.
Score: 29 Votes (Like | Disagree)
AidenShaw Avatar
112 months ago
wait for it...

now THIS will be an "appleTV" worth buying. I haven't seen a 4K tv in person, but I bet it's amazing.

It won't be amazing if all you get is heavily compressed 1080p streams pixel-doubled to 4K.

Even 1080p BD movies pixel-doubled won't be amazing.

When 4K content is available on BD, then it will be amazing.
Score: 20 Votes (Like | Disagree)
mozumder Avatar
112 months ago
Ultra isn't going to work without a high-bandwidth distribution medium. BluRay isn't going to cut it, especially for live sports in 4k.

If Apple wants to do this, they have to invest in fiber all over the country, in competition with Verizon FIOS and Google Fiber. Apple can certainly afford it, and the first company to build the distribution system can take the vertical market and sell Ultra 4K tv's as well.
Score: 20 Votes (Like | Disagree)
sfrancis928 Avatar
112 months ago
At the distance I normally sit from my TV (about 10 ft.), 1280x720 is retina quality. 1920x1080 is retina from 6 ft. Just sayin.

IsThisRetina.com
Score: 18 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
os x mountain lion macs 16x9 2

Apple Makes OS X Lion and Mountain Lion Free to Download

Wednesday June 30, 2021 12:19 pm PDT by
Apple recently dropped the $19.99 fee for OS X Lion and Mountain Lion, making the older Mac updates free to download, reports Macworld. Apple has kept OS X 10.7 Lion and OS X 10.8 Mountain Lion available for customers who have machines limited to the older software, but until recently, Apple was charging $19.99 to get download codes for the updates. As of last week, these updates no...
iPhone 13 Dummy Thumbnail 2

Kuo: iPhone 13 to Feature LEO Satellite Communications to Make Calls and Texts Without Cellular Coverage

Sunday August 29, 2021 7:39 am PDT by
The iPhone 13 will feature low earth orbit (LEO) satellite communication connectivity to allow users to make calls and send messages in areas without 4G or 5G coverage, according to the reliable analyst Ming-Chi Kuo. In a note to investors, seen by MacRumors, Kuo explained that the iPhone 13 lineup will feature hardware that is able to connect to LEO satellites. If enabled with the relevant...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
General Apps Messages

Android iMessage Competitor Puts Pressure on Apple

Friday July 30, 2021 3:15 am PDT by
Google and the three major U.S. carriers, including Verizon, AT&T, and T-Mobile, will all support a new communications protocol on Android smartphones starting in 2022, a move that puts pressure on Apple to adopt a new cross-platform messaging standard and may present a challenge to iMessage. Verizon recently announced that it is planning to adopt Messages by Google as its default messaging...
bluetti eb70 main

MacRumors Giveaway: Win a Bluetti EB70 Portable Power Station and 200W Solar Panel

Friday September 3, 2021 11:13 am PDT by
For this week's giveaway, we've teamed up with MAXOAK to offer MacRumors readers a chance to win a Bluetti portable power station and an accompanying solar panel. Bluetti makes a range of portable power station options that are useful for camping, emergencies, power outages, off-grid living, and similar situations. The Bluetti EB70 is a solid middle of the road option that offers 716Wh and...
personal hotspot 1

Apple Acknowledges Personal Hotspot Issues Affecting Some iOS 13 and iPadOS 13 Users

Saturday March 21, 2020 10:04 am PDT by
In an internal document distributed to Apple Authorized Service Providers this week, obtained by MacRumors, Apple has acknowledged that some iOS 13 or iPadOS 13 users may experience issues with Personal Hotspot. Apple has told Authorized Service Providers to expect customers who are unable to connect to a Personal Hotspot or experience frequent disconnection from one. Customers may also...
iphone 13 teal with text

Apple Begins Preparation for iPhone 13 Production Ahead of Fall Launch

Monday June 28, 2021 3:29 am PDT by
We're just a few months away from when Apple is expected to reveal the 2021 iPhone, dubbed the "iPhone 13." In preparation for its launch, it has been pulling in shipments of different components needed to produce the new iPhones, according to a report from DigiTimes. In years past, Apple released its latest iPhone lineup, alongside a new Apple Watch, during a September event at Apple Park....
General Spotify Feature

Spotify Partners With Delta to Provide Free In-Flight Music and Podcasts Service

Thursday September 2, 2021 12:59 am PDT by
Spotify has announced a new partnership with Delta that will see the streaming service take over the "audio" section of Delta's in-flight seatback entertainment, making select playlists and podcasts freely available to all passengers. You are now free to roam about the cabin—and get the music and podcasts you love at 30,000 feet. Beginning today, we're taking off in a new partnership with...