Chitika: iPhone 5 Passes Samsung Galaxy S III in Web Usage

With millions of units shipped, and demand significantly outstripping supply, the initial launch of the iPhone 5 can probably be described as successful. Ad tracking firm has released some data comparing iPhone 5 mobile ad impressions to those from the Galaxy S III, a popular Android phone released by Samsung.

According to the firm, the three-week old iPhone 5 saw significantly more web traffic than the Galaxy S III, a phone that has been out for months.

Following the release of Apple’s iPhone 5 on September 21st, Chitika Insights was interested in comparing the Web usage rates of the newest phones from both manufacturers. To quantify our latest study, we conducted a user agent analysis on millions of mobile ad impressions, spanning a 7-day time frame from October 3rd through October 9th, 2012. Looking solely at impressions coming from the iPhone 5 and Galaxy S III, we were able to observe the difference in Web traffic volume between the two devices, depicted in the figure below:

NewImage
Another study, this time from 451 Research/ChangeWave Research, found that one third of North American consumers were "somewhat" or "very" likely to purchase the iPhone 5, a number that is some 10% higher than the consumers who were planning to buy the iPhone 4S.

The firm also found that 9 in 10 users hadn't experienced any significant problems with Apple's new mapping software, something that has received a great deal of attention in the press recently.

Top Rated Comments

Corliath Avatar
112 months ago
That sure is an ugly pie chart.
Score: 74 Votes (Like | Disagree)
Crosbie Avatar
112 months ago
Worst. Infographic. Ever.
Score: 54 Votes (Like | Disagree)
nagromme Avatar
112 months ago
Two things to keep in mind about the mapping “problems”... which are real, and improving, however:

1. Google Maps was never error-free either. I ran into problems/errors with it weekly. It was still awesomely useful except in rare moments of bad luck where the errors caused trouble I couldn’t figure out. I liked it (still do) and did not demand perfection. But now people NOTICE the errors and raise a stink because it’s Apple. Imagine if blogs popped up all over the web looking for visual messes in Google Street View or outdate aerial images or mis-named roads. There would be an avalanche. But people are looking for Apple to fail, and will see it even if it’s not true. (Yes, Apple fans as well: they’re NOT the forgive-anything bunch that anti-Apple zealots make them out to be.)

2. User reviews seem to follow a strong pattern: “what a terrible problem! but I’m lucky, the new Maps have been fine for me!” (Reminds me of all the people complaining about the iPhone 4 antennas on other peoples’ behalf, and almost nobody complaining from their own experience.) It’s impressive if 9 out of 10 people see no problem even with the tech media has people expecting big problems. If you tell people to expect something (weird map data, scratches, dead pixels, wavering signal bars, etc.) it’s human nature to suddenly notice it—and care about it—more than you ever would otherwise. (Lens flares anyone?)
Score: 27 Votes (Like | Disagree)
samcraig Avatar
112 months ago
Maybe I'm reaching here. But doesn't this seem obvious. Those with S3's have had their devices for awhile and their usage has normalized. iPhone 5 users are "breaking in" their phones by surfing, downloading, etc all more than probably usual because they just got their phones.

I'm not trying to justify/skew the report. I just find it relatively meaningless.

I would guess a report in 3/6 months would be more meaningful.
Score: 17 Votes (Like | Disagree)
jamojamo Avatar
112 months ago
Queue the "Well of course it is higher. People are having to do multiple searches to find their destination correctly on Apple Maps" comments...

:)
Score: 14 Votes (Like | Disagree)
iMacx Avatar
112 months ago
This is Mac news? and of course it will. It's new and shiny.

Someones grumpy... and I've never found my web usage to differ depending on when my main surfing device was released :rolleyes:
Score: 13 Votes (Like | Disagree)

Top Stories

prosser macbook air colors stacked

Images Reveal Colorful New MacBook Air Design

Tuesday May 11, 2021 5:06 am PDT by
Apple's next MacBook Air will feature a completely new design and come in a range of colors like the 24-inch iMac, according to leaker Jon Prosser, who has now released supposedly accurate renders of the new machines based on leaked images. In a new video uploaded to YouTube channel Front Page Tech, Prosser elaborated on his previous prediction that Apple's next-generation MacBook Air models ...
iPhone 13 Camera Backs

iPhone 13 Models Will Be Slightly Thicker and Will Have Larger Camera Bumps

Monday May 10, 2021 10:41 am PDT by
Apple's upcoming iPhone 13 models will be slightly thicker than the iPhone 12 models and will also feature larger, thicker camera bumps with lenses that protrude less, according to iPhone 13 schematics seen by MacRumors. The new iPhone 13 and 13 Pro models are expected to feature a thickness of 7.57mm, up from 7.4mm in the iPhone 12 models. That's an increase of 0.17mm, which won't be hugely ...
m1 ipad pro chip

M1 iPad Pro Over 50% Faster Than Previous Generation in Early Benchmarks

Tuesday May 11, 2021 11:56 am PDT by
Last month, Apple introduced a new iPad Pro with the same M1 chip found in the latest Macs, and early benchmark results indicate that the M1 iPad Pro is over 50% faster than the previous-generation iPad Pro. Based on five legitimate Geekbench 5 results (here's the fifth) for the fifth-generation 12.9-inch iPad Pro with the M1 chip, the device has average single-core and multi-core scores of...
3d printed airtag case siri remote

3D-Printed Case Lets You Attach an AirTag to Your Apple TV Remote

Monday May 10, 2021 8:11 am PDT by
Apple recently released a redesigned Siri Remote with a physical clickpad, but if you have an original Siri Remote laying around that you still plan on using, you may be interested in getting an AirTag case for the remote. Etsy user PrintSpiredDesigns has capitalized on the opportunity with a new 3D printed, made-to-order AirTag case for the original Siri Remote. The remote slides into the...
airtag hacked

AirTag Successfully Hacked to Show Custom URL in Lost Mode

Monday May 10, 2021 1:52 am PDT by
The inevitable race to hack Apple's AirTag item tracker has reportedly been won by a German security researcher, who managed to break into the device's microcontroller and successfully modify its firmware. Yesss!!! After hours of trying (and bricking 2 AirTags) I managed to break into the microcontroller of the AirTag! 🥳🥳🥳/cc @colinoflynn @LennertWo pic.twitter.com/zGALc2S2Ph— stacksmashing ...
iPad Pro Feature

Early M1 iPad Pro Orders Now Preparing to Ship

Tuesday May 11, 2021 9:41 am PDT by
Apple will soon ship out 11 and 12.9-inch M1 iPad Pro models, according to multiple Twitter users and MacRumors readers who have seen their orders shift to "Preparing to Ship" status. So far, we haven't seen any shipment notifications, but that's the next step and is likely to happen in the near future. Apple has not provided an exact delivery date to those who ordered a new M1 iPad Pro, but ...
maxresdefault

Video: Make Your iPhone Last Longer With These Battery Preserving Tips

Monday May 10, 2021 1:23 pm PDT by
Maximizing battery life is something that many iPhone users deal with on a regular basis as we all want our iPhones to last as long as possible. Sometimes there are bugs in iOS that make the battery drain faster, and sometimes we just need to eke out as much as possible on a long day out and about. Subscribe to the MacRumors YouTube channel for more videos. In our latest YouTube video, MacRumo...
Apple 5G Modem Feature

Kuo: Apple-Designed 5G Modem May Debut in iPhones as Early as 2023

Sunday May 9, 2021 10:02 pm PDT by
Apple plans to adopt its own custom-designed 5G baseband chip starting with the 2023 iPhones, meaning it'll no longer need to rely on Qualcomm to supply the 5G cellular modem for the iPhone, Apple analyst Ming-Chi Kuo said today in an investors note obtained by MacRumors. According to Kuo, Apple plans to include its own custom-designed 5G baseband chip starting with the launch of the 2023...
tracking disabled ios 14 5

Analytics Suggest 96% of Users Leave App Tracking Disabled in iOS 14.5

Friday May 7, 2021 1:51 am PDT by
An early look at an ongoing analysis of Apple's App Tracking Transparency suggests that the vast majority of iPhone users are leaving app tracking disabled since the feature went live on April 26 with the release of iOS 14.5. According to the latest data from analytics firm Flurry, just 4% of iPhone users in the U.S. have actively chosen to opt into app tracking after updating their device...
macos big sur ios 14 iphone 12 pro macbook air icloud drive desktop documents hero

Apple Merging 'iCloud Documents and Data' Service With iCloud Drive in May 2022

Tuesday May 11, 2021 2:36 am PDT by
Apple plans to merge its iCloud Documents and Data service with iCloud Drive starting in May of 2022, according to a support document published late last week (via MacGeneration). iCloud Drive and iCloud Documents and Data share the fundamental ability to backup data from apps. However, iCloud Documents and Data was often a cumbersome, confusing experience. In contrast, iCloud Drive is more...