Financial Post reports that Apple has lost a lawsuit it had filed against Chinese company Proview Technology alleging infringement of the "iPad" trademark. At stake in the dispute is ownership of the Chinese "iPad" trademark itself, which Proview registered for in China back in 2000. The company threatened to sue Apple last year amid failed negotiations, pegging the value of the trademark at $800 million.

ipad 2 china
As today's report notes, Apple purchased the European rights to the "iPad" trademark from Proview's parent company last year for just $55,000 and filed its suit against the Chinese subsidiary earlier this year with claims that the European deal also included the Chinese rights. Proview's Chinese arm has since sued Apple for $1.6 billion.

Apple purchased the European rights to the iPad name from Proview’s global parent last year for about $55,000 and filed an infringement lawsuit against the Shenzhen subsidiary six months ago, claiming the European deal also included China. While Tuesday’s reported ruling suggests China’s legal system does not agree, Apple officials did not immediately respond to a request for comment.

It is unclear exactly what the next steps will be in the dispute and whether there is an appeals process in place beyond today's ruling. Alternatively, Apple may have to continue working toward a settlement with Proview's Chinese arm or refrain from using the iPad name in China.

Top Rated Comments

Simplicated Avatar
184 months ago
Ah, the joys of the global economy with national laws affecting commerce.

In the U.S., one cannot squat on a name. Unless a company has actively used the name in a product, one would not usually be able to claim harm and collect damages. I am not familiar with the laws in China, however.

Wait... There's laws in China? :rolleyes:
Score: 14 Votes (Like | Disagree)
eawmp1 Avatar
184 months ago
I would go in and sue the government for all the counterfeit apple stores, for not being able to control it. And if that didnt work, I would just decide not to sell ipads in china....watch how fast they change their mind....

Cutting off one's nose to spite one's face comes to mind.
Score: 8 Votes (Like | Disagree)
gkpm Avatar
184 months ago
"Apple Inc bought the trademark rights in Europe and other places from Proview Taipei, but Proview Technology (Shenzhen) Co Ltd still held the iPad trademark in China.
Li said the two sides had been negotiating the trademark issue at the beginning of this year, but later Apple quit the talks as Proview International became trapped in a debt crisis and its assets were frozen by eight banks. [...]

The eight banks are Bank of China, China Minsheng Bank, China Development Bank, Guangdong Development Bank, Bank of Communications, Shanghai Pudong Development Bank, Hua Xia Bank and Ping An Bank."

Sounds like that trademark is the only thing of value Proview owns and the banks are the ones chasing this.

http://www.chinadaily.com.cn/bizchina/2010-10/27/content_11466712.htm
Score: 7 Votes (Like | Disagree)
something3153 Avatar
184 months ago
Lovely.

Knock-off junk-ware bearing the "iPad" name in a major market. :rolleyes:

Are you saying Proview shouldn't be able to use a name they registered well over half a decade before Apple wanted it?
Score: 5 Votes (Like | Disagree)
nagromme Avatar
184 months ago
If Proview owns the name, they own the name. They chose a name—after Apple started using i names, but before the iPod, it seems—that turned out to have value; and Apple chose a name with the potential for some expense! I still think they chose well.*

I remember that Apple had to call AirPort AirMac in some countries. So be it, but I think they’ll settle in the iPad case.

* Flashback to when the 8-year olds were snickering about Apple using the word “pad,” because they forgot that a million tech products were already called “pads”: mouse pads, keypads, trackpads, gamepads, DDR pads, numeric pads, wrist pads, chair pads, and the PADD tablets on Star Trek! And pad thai. Mmmmm... pad thai....
Score: 4 Votes (Like | Disagree)
reefoid Avatar
184 months ago
Ah, the joys of the global economy with national laws affecting commerce.

In the U.S., one cannot squat on a name. Unless a company has actively used the name in a product, one would not usually be able to claim harm and collect damages. I am not familiar with the laws in China, however.
Except they're not squatting. They produced iPad PC's in the Asian market.

Looks like they got a bargain with the EU trademark, the Chinese one is going to be quite a bit more expensive.

Sent from my GT-I9100 using Tapatalk
Score: 4 Votes (Like | Disagree)

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
govee floor lamp

CES 2026: Govee Announces New Matter-Connected Ceiling and Floor Lights

Sunday January 4, 2026 5:00 am PST by
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light. The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
Belkin 25W Battery magnetic

CES 2026: Belkin Announces Magnetic Ring Power Bank, Modular Dock, and More

Sunday January 4, 2026 3:02 pm PST by
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users. UltraCharge Pro Power Bank 10K with Magnetic Ring The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...
airpods pro 3 glitter

AirPods New Year's Deals Include Up to $99 Off AirPods Max, AirPods Pro 3, and AirPods 4

Sunday January 4, 2026 8:04 am PST by
Now that the calendar has flipped over into January, steep discounts on popular Apple products have become more rare after the holidays. However, if you didn't get a new pair of AirPods recently and are looking for a model on sale, Amazon does have a few solid second-best prices this week. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Clicks Communicator Feature

'Clicks Communicator' Unveiled — Will You Carry This With Your iPhone?

Friday January 2, 2026 6:35 am PST by
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator. The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...