Dropbox Indeed Balked at Major Acquisition Offer from Apple

dropbox wordmark
Last month, word surfaced that popular file storage and sharing service Dropbox may have declined an $800 million acquisition offer from Apple, instead deciding to remain independent and raise its own financing.

A new profile of Dropbox appearing as the cover story for a forthcoming issue of Forbes reveals that Apple did indeed pursue Dropbox, with Steve Jobs personally meeting with Dropbox founders Drew Houston and Arash Ferdowsi amid the possibility of a "nine-digit" deal.

“I mean, Steve friggin’ Jobs,” remembers Houston, now 28. “How do you even prepare for that?” When Houston whipped out his laptop for a demo, Jobs, in his signature jeans and black turtleneck, coolly waved him away: “I know what you do.”

As Jobs made his pitch for Dropbox, Houston cut things short, telling Jobs that Dropbox was not interested in being acquired.

Jobs smiled warmly as he told them he was going after their market. “He said we were a feature, not a product,” says Houston. Courteously, Jobs spent the next half hour waxing on over tea about his return to Apple, and why not to trust investors, as the duo—or more accurately, Houston, who plays Penn to Ferdowsi’s mute Teller—peppered him with questions.


Jobs reportedly attempted to follow up with Dropbox after the initial meeting, suggesting a second meeting at Dropbox's headquarters. But when Houston said that he preferred to meet elsewhere, so as to not give Jobs personal insight into Dropbox's operations, Jobs went silent. Apple of course introduced iCloud, its own syncing solution, earlier this year and went live with the service just last week.

Popular Stories

2024 iPhone Boxes Feature

Apple Adjusts Trade-In Values for iPhones, iPads, Macs, and More

Thursday November 6, 2025 11:12 am PST by
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store. The charts below provide an overview of Apple's current and previous trade-in values in the U.S., according to its website. Maximum values for most devices either decreased or saw no change, but the iPad Air received a slight bump. ...
Liquid Glass General Feature

Apple Shares Liquid Glass Design Gallery

Thursday November 6, 2025 2:45 pm PST by
Apple is promoting the new Liquid Glass design in iOS 26, showing off the ways that third-party developers are embracing the aesthetic in their apps. On its developer website, Apple is featuring a visual gallery that demonstrates how "teams of all sizes" are creating Liquid Glass experiences. The gallery features examples of Liquid Glass in apps for iPhone, iPad, Apple Watch, and Mac. Apple...
iOS 26

iOS 26.1 Available Now With These 8 New Features

Monday November 3, 2025 5:54 am PST by
Following more than a month of beta testing, Apple released iOS 26.1 on Monday, November 3. The update includes a handful of new features and changes, including the ability to adjust the look of Liquid Glass and more. Below, we outline iOS 26.1's key new features. Liquid Glass Toggle iOS 26.1 lets you choose your preferred look for Liquid Glass. In the Settings app, under Display...
airtag purple

Apple's Website Lists AirTag 4-Pack at Shockingly Low Price [Updated]

Friday November 7, 2025 6:40 am PST by
Apple's online store in the U.S. is suddenly offering a pack of four AirTags for just $29, which is the same price as a single AirTag. This is likely a pricing error, and it is unclear if orders will be fulfilled. Apple has not discounted the AirTag four-pack in any other countries that we checked. Delivery estimates are already pushing into late November to early December, suggesting...
Finder Siri Feature

Apple's New Siri Will Be Powered By Google Gemini

Wednesday November 5, 2025 11:57 am PST by
The smarter, more capable version of Siri that Apple is developing will be powered by Google Gemini, reports Bloomberg. Apple will pay Google approximately $1 billion per year for a 1.2 trillion parameter artificial intelligence model that was developed by Google. For context, parameters are a measure of how a model understands and responds to queries. More parameters generally means more...
apple watch se 3 always on

Apple to Remove iPhone-Apple Watch Wi-Fi Sync in EU With iOS 26.2

Thursday November 6, 2025 4:37 am PST by
Apple in iOS 26.2 will disable automatic Wi-Fi network syncing between iPhone and Apple Watch in the European Union to comply with the bloc's regulations, suggests a new report. Normally, when an iPhone connects to a new Wi-Fi network, it automatically shares the network credentials with the paired Apple Watch. This allows the watch to connect to the same network independently – for...
ikea smart home devices

IKEA Debuts 21 HomeKit-Compatible Smart Bulbs, Sensors, and Controls

Thursday November 6, 2025 4:08 pm PST by
IKEA today announced the upcoming launch of 21 new Matter-compatible smart home products that will be able to interface with HomeKit and the Apple Home app. There are sensors, lights, and control options, all of which will be reasonably priced. Some of the products are new, while some are updates to existing lines that IKEA previously offered. There are a series of new smart bulbs that are...
Home Hub Command Center with Dome Base Feature

Apple's 2026 Smart Home Revamp: All the Rumors

Wednesday November 5, 2025 3:54 pm PST by
It's been over a decade since Apple's HomeKit smart home platform launched, and it is overdue for an update. HomeKit and the Home app can no longer keep up with AI-powered solutions from other companies like Google and Amazon, but that's set to change with a smart home revamp that Apple has planned for 2026. Home Hub Apple is working on a home hub or "command center" that will serve as a...
apple tv logo physical

New Apple TV Intro Was Made With Practical Effects

Thursday November 6, 2025 7:02 am PST by
The all-new intro sequence for Apple TV was made with practical effects and shot in-camera, Ad Age reports. Rather than using digital techniques, the new sequence was made by shooting large glass versions of the Apple TV logo, with physical motion and changing lighting used to create effects. Apple partnered with TBWA\Media Arts Lab to create the intro. Ad Age released an exclusive look...

Top Rated Comments

dagamer34 Avatar
184 months ago
I don't know if acquisition would've been a good thing or a bad thing... but I do know that iCloud's ultimate success will mean ultimate failure for Dropbox.

Apple's vision is a 'fileless' solution, where you simply trust that all your data is 'there' somewhere. Dropbox is all about files on a filesystem. I personally like the idea of knowing where exactly my files are (and knowing that I have a copy on my local filesystem), so Dropbox is perfect for me (has been for a few years now).

However, I know many people who just type up a document and take pictures, and could care less how they're stored, whether they're backed up four times, and how to get to them—as long as they can.

I wonder, though, why Apple wanted to buy Dropbox... was it more of a goodwill gesture? iCloud seems to not really need Dropbox's particular functionality. Maybe the syncing skillset and talent.

Doubtful. The real reason why Dropbox is super successful is that its platform agnostic: Windows, Mac, Linux, Android, Windows Phone, etc... Apple would have taken that company, sucked it up, discontinued all clients and probably just come out with the same version of iCloud today. Remember they rarely buy companies for their actual product but for their talent.

Don't forget that not everyone uses all Apple devices, and iCloud is still rather neutered on Windows compared to what it can do in OS X. It only has access to photo stream and nothing else; no app data.
Score: 51 Votes (Like | Disagree)
Stella Avatar
184 months ago
DropBox will continue on regardless of iCloud. Why? With drop box you can load any type of file you want. iCloud is limited - applications have to explicity support iCloud.

There are more potential users for Dropbox than iCloud, so I don't see why iCloud determines Dropbox's future. iCloud is far less flexible.


I don't know if acquisition would've been a
good thing or a bad thing... but I do know that iCloud's ultimate success will mean ultimate failure for Dropbox.

Apple's vision is a 'fileless' solution, where you simply trust that all your data is 'there' somewhere. Dropbox is all about files on a filesystem. I personally like the idea of knowing where exactly my files are (and knowing that I have a copy on my local filesystem), so Dropbox is perfect for me (has been for a few years now).

However, I know many people who just type up a document and take pictures, and could care less how they're stored, whether they're backed up four times, and how to get to them—as long as they can.

I wonder, though, why Apple wanted to buy Dropbox... was it more of a goodwill gesture? iCloud seems to not really need Dropbox's particular functionality. Maybe the syncing skillset and talent.
Score: 23 Votes (Like | Disagree)
chaosbunny Avatar
184 months ago
They could have taken the money and lived happily ever after. That they chose not to but stick with the company they created somehow makes me admire them.
Score: 22 Votes (Like | Disagree)
benpatient Avatar
184 months ago
iCloud is so mac-focused and mac-limited in a way that dropbox has never been, that I just don't see how iCloud can realistically "kill" dropbox.

I use dropbox every day. I take it for granted. When I sit down at someone else's computer, i notice that my dropbox accounts aren't there pretty much right away.

I've got drop box on my macs, my android phones, and my pc.

Apple's solution wants me to buy an iphone and remove all options and choice from my world completely.

But what is the icloud analog to having a customer send you production files via a shared dropbox folder, which then syncs to your phone and your laptop and your work computer automatically? There isn't one. dropbox does this intelligently and seamlessly and QUICKLY. Apple is too worried about keeping everyone in their universe, and most people aren't in their universe to begin with, so the market for dropbox is bigger just from the get-go.
Score: 22 Votes (Like | Disagree)
*LTD* Avatar
184 months ago
John Cusack owns Dropbox? :eek:
Score: 16 Votes (Like | Disagree)
Kid A Avatar
184 months ago
bad move by dropbox,

iCloud is now competition and will beat it

why should you be interested in dropbox after iCloud release?

I'm interested in Dropbox precisely BECAUSE of the iCloud release.
After iCloud was announced, and no iDisk replacement was announced, I immediately signed up for DropBox. Umm, they're kinda not the same service at all. :rolleyes:
Score: 15 Votes (Like | Disagree)