iPhone 4S Launch to Double AT&T's Record for Activations in One Day

att1Following Sprint's announcement of record sales, AT&T also announced a very busy sales day. AT&T didn't break out sales totals for the iPhone, but reports it is seeing record activations.

As of 4:30 pm ET today, AT&T had already activated a record number of iPhones on our network – and is on-track to double our previous record for activations on a single day. These record volumes may produce slower activations for some customers, though our systems continue to run at record levels.

AT&T was Apple's launch partner in 2007, and the exclusive partner until Apple launched the Verizon iPhone earlier this year.

AT&T hit this record despite their activation servers having difficulties handling the unprecedented demand. iPhone 4S owners reportedly had difficulties with activations on multiple carriers, and not just AT&T.

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
govee floor lamp

CES 2026: Govee Announces New Matter-Connected Ceiling and Floor Lights

Sunday January 4, 2026 5:00 am PST by
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light. The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
airpods pro 3 glitter

AirPods New Year's Deals Include Up to $99 Off AirPods Max, AirPods Pro 3, and AirPods 4

Sunday January 4, 2026 8:04 am PST by
Now that the calendar has flipped over into January, steep discounts on popular Apple products have become more rare after the holidays. However, if you didn't get a new pair of AirPods recently and are looking for a model on sale, Amazon does have a few solid second-best prices this week. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
Belkin 25W Battery magnetic

CES 2026: Belkin Announces Magnetic Ring Power Bank, Modular Dock, and More

Sunday January 4, 2026 3:02 pm PST by
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users. UltraCharge Pro Power Bank 10K with Magnetic Ring The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...
m4 macbook air blue 2

iPadOS and macOS 26.2 Double 5GHz Wi-Fi Bandwidth for Wi-Fi 6E Devices

Monday January 5, 2026 1:57 pm PST by
With the release of iPadOS 26.2 and macOS Tahoe 26.2, Apple has improved the Wi-Fi speeds for select Macs and iPads that support Wi-Fi 6E. Updated Wi-Fi connectivity specifications are listed in Apple's platform deployment guide. The M4 iPad Pro models, M3 iPad Air models, A17 Pro iPad mini, M2 to M5 MacBook Pro models, M2, M3, and M4 MacBook Air models, and other Wi-Fi 6E Macs and iPads now ...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...

Top Rated Comments

mrsir2009 Avatar
186 months ago
...And people said the iPhone 4S was a flop...
Score: 16 Votes (Like | Disagree)
PeterQVenkman Avatar
186 months ago
But wait, according to these forums, the iPhone 4s was a huge fail? Imagine that. It's successful as hell on every carrier.

Hmmm.
Score: 11 Votes (Like | Disagree)
gorgeousninja Avatar
186 months ago
OPEN LETTER TO PHIL SCHILLER:

Apple is no longer a toy company with ten customers. It's a major player. People depend on the products and services provided by Apple and pay very goo money for them. Stop with the same day mega-launches which cause everything to crash. Order on Friday, get it on Friday. Order on Monday, get it on Monday. Get it. That stretches the buzz without causing everything to fail.
Open letter to you. You are not one of only ten customers now, you are one among millions. No matter how much care and preparation is taken, the overwhelming popularity of the products continues to swamp the servers. Either dont buy on launch day or realize that this is how it will be and relax.
Score: 6 Votes (Like | Disagree)
Routerninja Avatar
186 months ago
Same here. SO FRUSTRATED! Calling corporate for a credit to my account. It's BS. :mad:

Do you call the department of transportation and demand money when the roads are congested too? Yay for our overdeveloped sense of entitlement!
Score: 5 Votes (Like | Disagree)
Zincous Avatar
186 months ago
It's not like the phone doesn't work in the meantime for all its other functions.

The 4s can't do anything else until it's activated.
Score: 5 Votes (Like | Disagree)
inkswamp Avatar
186 months ago
Given that there are two other carriers to choose from, and given four solid years of complaints from iPhone user's about AT&T's service, why the hell are people still choosing AT&T?

I understand that there are a relatively small amount of people out there who only get AT&T service at their home and/or workplace, and I understand if those kind of people choose AT&T. But it seems that the majority of people buying the iPhone 4S with AT&T are not those kind of people. Could someone please explain why?
Because all the whining you hear around the Internet about AT&T's service being vastly inferior to that of Verizon is coming from a very vocal minority in large cities (SF and NY, to name a couple) where that happens to be the case. Nobody is going out to the countless smaller cities, like where I live about 80 miles north of Seattle, where AT&T's service is impeccable and blows the competition out of the water (in 3 years, I can count on one hand the number of dropped calls I've had with my iPhone3G... no joke.) I suspect that's the case in lots of other places too but reporting on reliable service in a city of 200K isn't an interesting story so the tech press skews in favor of all the bellyaching in more densely populated locations.
Score: 4 Votes (Like | Disagree)