Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple Holding New Mac Hardware Updates Until OS X Lion Launches?
For instance, new Thunderbolt-enabled Sandy Bridge MacBook Air models expected to go into production this month have been ready and waiting for some time, according to people familiar with the matter. But management is currently unwilling to usher the new models into the market with the current Mac OS X 10.6 Snow Leopard operating system.Thunderbolt-equipped Mac minis and LED Cinema Displays are also said to be on hold as Apple puts the finishing touches on OS X Lion.
Instead, the Mac maker is said to be locked on waiting till it can image the new notebooks with a Gold Master build of Lion so that buyers are afforded the latest and greatest Apple experience.
Apple has only announced that OS X Lion will launch in July, declining to share an exact release date so far. The release will be a Mac App Store exclusive, and will be priced at $29.99. Through the Lion Up-to-Date program, users who purchase or have purchased a Mac between June 6th and the official Lion release will receive a free upgrade to Lion.
Consequently, Apple's desire to hold back on releasing updated Macs is not related to saving customers money on the upgrade but instead seems focused on offering customers the latest and greatest software experience right out of the box and removing any inconvenience associated with upgrading.