Apple's New Data Center Focus of Nuance Voice Recognition Partnership?

164243 nc data center

Late last week, we reported on claims that Apple is in discussions with voice recognition firm Nuance Communications regarding some sort of partnership presumably linked to rumors that Apple is integrating significant voice capabilities into iOS 5.

TechCrunch now follows up to report that the deal seems to revolve around Apple utilizing Nuance's technology in its new North Carolina data center to drive centrally-hosted voice services. The partnership is said to likely be introduced at Apple's Worldwide Developers Conference (WWDC) early next month.

In digging into the information about the relationship between the two companies, we had heard that Apple might actually already be using Nuance technology in their new (but yet to be officially opened) massive data center in North Carolina. Since then, we've gotten multiple independent confirmations that this is indeed the case. And yes, this is said to be the keystone of a partnership that Apple is likely to announce with Nuance at WWDC next month.

More specifically, we're hearing that Apple is running Nuance software - and possibly some of their hardware - in this new data center. Why? A few reasons. First, Apple will be able to process this voice information for iOS users faster. Second, it will prevent this data from going through third-party servers. And third, by running it on their own stack, Apple can build on top of the technology, and improve upon it as they see fit.

As was reported previously, Nuance is a leader in voice recognition technology and holds a number of key patents in the field, making Apple's interest in a partnership a natural fit given its acquisition of Siri last year and rumors of the company trying to incorporate aspects of voice recognition and artificial intelligence into its systems.

Related Forum: iPhone

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
govee floor lamp

CES 2026: Govee Announces New Matter-Connected Ceiling and Floor Lights

Sunday January 4, 2026 5:00 am PST by
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light. The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
Belkin 25W Battery magnetic

CES 2026: Belkin Announces Magnetic Ring Power Bank, Modular Dock, and More

Sunday January 4, 2026 3:02 pm PST by
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users. UltraCharge Pro Power Bank 10K with Magnetic Ring The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...
airpods pro 3 glitter

AirPods New Year's Deals Include Up to $99 Off AirPods Max, AirPods Pro 3, and AirPods 4

Sunday January 4, 2026 8:04 am PST by
Now that the calendar has flipped over into January, steep discounts on popular Apple products have become more rare after the holidays. However, if you didn't get a new pair of AirPods recently and are looking for a model on sale, Amazon does have a few solid second-best prices this week. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Clicks Communicator Feature

'Clicks Communicator' Unveiled — Will You Carry This With Your iPhone?

Friday January 2, 2026 6:35 am PST by
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator. The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...

Top Rated Comments

ipedro Avatar
191 months ago
iOS5's killer feature: Real time conversational voice recognition

voice recognition is so useless and dumb, can u imagine all those ppl talking to their gadget on the tram

Short sighted people are always amusing to point at when everybody's adopted the new technology they said was useless and dumb just months prior to it becoming a hit.

Voice recognition hasn't taken off for a couple of reasons:

1 - It's not quite accurate enough so you have to speak at an unnatural speed and tone.

2 - Current technology is mostly one way so you still have to view the screen to communicate properly because you can't yet trust that the system will be correct within an acceptable ratio.

Apple's acquisition of Siri solves both of these.

Imagine having a conversation with your iPhone without thinking in pre-determined commands and being confident that it understands you and will act appropriately.

Instead of:

- Click and hold a button
- Wait for prompt
- "Play Song 'Beat it' "
- Verify that it got it right

- Begin next command...

You'll be able to do this:

"iPhone, play 'Beat it', make an appointment for lunch with Wendy on Tuesday at noon. Oh, also I need to get groceries today. I need potatoes, pasta, steaks and apples and send this to my wife too."

iPhone replies: Playing 'Beat It' by Michael Jackson. I've created an iCal appointment for 12pm this Tuesday for 'Lunch with Wendy'. I've set up a Task named "Groceries" and listed "potatoes, pasta, steaks and apples" and have shared it with Debbie.

This kind of real time interpretation requires a lot of power and constant refinement not possible in a battery powered mobile device. Instead, a small file containing a mono audio snipit can be sent to Apple's servers, interpreted and commands sent back within a few seconds, making this possible.

Look to iOS5 as being the beginning of a true personal assistant that you can speak to but that is also able to speak with you in a natural conversation.

Apple was indeed years ahead of the competition with the introduction of the iPhone and I doubt they've been sitting on their hands waiting for Android to catch up.

They've been working on the next killer feature that will once again push the boundaries and propel Apple way ahead of the pack. This type of conversational speech recognition definitely has the ability to do this.
Score: 13 Votes (Like | Disagree)
mr.steevo Avatar
191 months ago
Hello, Computer?

Score: 9 Votes (Like | Disagree)
dethmaShine Avatar
191 months ago
If this helps in Phone Sex, I'm in bitch.
Score: 7 Votes (Like | Disagree)
DavidLeblond Avatar
191 months ago
Based on all the rumors, what DOESN'T the NC data center do?
Score: 7 Votes (Like | Disagree)
Glideslope Avatar
191 months ago
Kirk: "Mr. Spock, full sensor scan of object".

Spock: "Computer, structural analysis, and make up of object to port of Enterprise".

Computer: "Computing".

Computer: "Object appears to contain early 21st century remains of Humanoids."
"There appears to be a digital recording encoded on silicone." "Mossberg, our friend, is no longer writing good things about us."

Spock: Looks at Kirk, and raises 1 eyebrow. :apple:
Score: 6 Votes (Like | Disagree)
juicedropsdeuce Avatar
191 months ago
Yeah, I couldn't even imagine people talking to their PHONE in public.... :rolleyes:
:D

Hopefully my phone will only respond to my voice, or if I walk past ipedro on the street my phone might start playing Michael Jackson's Beat It.
Score: 5 Votes (Like | Disagree)