Apple's New Data Center Focus of Nuance Voice Recognition Partnership?

164243 nc data center

Late last week, we reported on claims that Apple is in discussions with voice recognition firm Nuance Communications regarding some sort of partnership presumably linked to rumors that Apple is integrating significant voice capabilities into iOS 5.

TechCrunch now follows up to report that the deal seems to revolve around Apple utilizing Nuance's technology in its new North Carolina data center to drive centrally-hosted voice services. The partnership is said to likely be introduced at Apple's Worldwide Developers Conference (WWDC) early next month.

In digging into the information about the relationship between the two companies, we had heard that Apple might actually already be using Nuance technology in their new (but yet to be officially opened) massive data center in North Carolina. Since then, we've gotten multiple independent confirmations that this is indeed the case. And yes, this is said to be the keystone of a partnership that Apple is likely to announce with Nuance at WWDC next month.

More specifically, we're hearing that Apple is running Nuance software - and possibly some of their hardware - in this new data center. Why? A few reasons. First, Apple will be able to process this voice information for iOS users faster. Second, it will prevent this data from going through third-party servers. And third, by running it on their own stack, Apple can build on top of the technology, and improve upon it as they see fit.

As was reported previously, Nuance is a leader in voice recognition technology and holds a number of key patents in the field, making Apple's interest in a partnership a natural fit given its acquisition of Siri last year and rumors of the company trying to incorporate aspects of voice recognition and artificial intelligence into its systems.

Related Forum: iPhone

Popular Stories

iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
iphone 17 air iphone 16 pro

iPhone 17 Air USB-C Port May Have This Unusual Design Quirk

Wednesday April 30, 2025 3:59 am PDT by
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years. iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack) At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
Beyond iPhone 13 Better Blue

20th Anniversary iPhone Likely to Be Made in China Due to 'Extraordinarily Complex' Design

Monday April 28, 2025 4:29 am PDT by
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman. In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...

Top Rated Comments

ipedro Avatar
182 months ago
iOS5's killer feature: Real time conversational voice recognition

voice recognition is so useless and dumb, can u imagine all those ppl talking to their gadget on the tram

Short sighted people are always amusing to point at when everybody's adopted the new technology they said was useless and dumb just months prior to it becoming a hit.

Voice recognition hasn't taken off for a couple of reasons:

1 - It's not quite accurate enough so you have to speak at an unnatural speed and tone.

2 - Current technology is mostly one way so you still have to view the screen to communicate properly because you can't yet trust that the system will be correct within an acceptable ratio.

Apple's acquisition of Siri solves both of these.

Imagine having a conversation with your iPhone without thinking in pre-determined commands and being confident that it understands you and will act appropriately.

Instead of:

- Click and hold a button
- Wait for prompt
- "Play Song 'Beat it' "
- Verify that it got it right

- Begin next command...

You'll be able to do this:

"iPhone, play 'Beat it', make an appointment for lunch with Wendy on Tuesday at noon. Oh, also I need to get groceries today. I need potatoes, pasta, steaks and apples and send this to my wife too."

iPhone replies: Playing 'Beat It' by Michael Jackson. I've created an iCal appointment for 12pm this Tuesday for 'Lunch with Wendy'. I've set up a Task named "Groceries" and listed "potatoes, pasta, steaks and apples" and have shared it with Debbie.

This kind of real time interpretation requires a lot of power and constant refinement not possible in a battery powered mobile device. Instead, a small file containing a mono audio snipit can be sent to Apple's servers, interpreted and commands sent back within a few seconds, making this possible.

Look to iOS5 as being the beginning of a true personal assistant that you can speak to but that is also able to speak with you in a natural conversation.

Apple was indeed years ahead of the competition with the introduction of the iPhone and I doubt they've been sitting on their hands waiting for Android to catch up.

They've been working on the next killer feature that will once again push the boundaries and propel Apple way ahead of the pack. This type of conversational speech recognition definitely has the ability to do this.
Score: 13 Votes (Like | Disagree)
mr.steevo Avatar
182 months ago
Hello, Computer?

Score: 9 Votes (Like | Disagree)
dethmaShine Avatar
182 months ago
If this helps in Phone Sex, I'm in bitch.
Score: 7 Votes (Like | Disagree)
DavidLeblond Avatar
182 months ago
Based on all the rumors, what DOESN'T the NC data center do?
Score: 7 Votes (Like | Disagree)
Glideslope Avatar
182 months ago
Kirk: "Mr. Spock, full sensor scan of object".

Spock: "Computer, structural analysis, and make up of object to port of Enterprise".

Computer: "Computing".

Computer: "Object appears to contain early 21st century remains of Humanoids."
"There appears to be a digital recording encoded on silicone." "Mossberg, our friend, is no longer writing good things about us."

Spock: Looks at Kirk, and raises 1 eyebrow. :apple:
Score: 6 Votes (Like | Disagree)
juicedropsdeuce Avatar
182 months ago
Yeah, I couldn't even imagine people talking to their PHONE in public.... :rolleyes:
:D

Hopefully my phone will only respond to my voice, or if I walk past ipedro on the street my phone might start playing Michael Jackson's Beat It.
Score: 5 Votes (Like | Disagree)