Apple Removes Competitor Antenna Performance Comparisons From Site

094323 anechoic chamber 2

Apple has revamped the antenna performance page on its website, removing references to and videos of the performance of competitors' smartphones in comparison to the iPhone 4. Apple launched the page after its iPhone 4 press conference to demonstrate how a number of other handsets, including ones from Research in Motion, HTC, and Samsung, as well as the iPhone 3GS, see signal attenuation when gripped tightly in the hand.

Apple's continued interest in drawing its competitors into the antenna performance discussion was furthered by several updates to the site to add the Nokia N97 mini and the Motorola Droid X. Just a week after the most recent update, however, all of the comparisons have been removed, leaving only general claims that the attenuation issue affects most models of smartphones.

The opposite of amplification, attenuation happens whenever a signal is obstructed. All antennas - including television, radio, GPS and mobile antennas - can experience attenuation. And with most antennas, the density and composition of the human hand can cause attenuation to a greater degree than some other materials. On a mobile phone, signal loss typically occurs when your hand attenuates the most sensitive part of the antenna. Which, on iPhone 4, is the black strip of the lower left corner of the antenna band.

The reason for the removal is unknown, with speculation running from Apple receiving complaints from other handset makers to the company simply wishing to reduce the amount of attention drawn to the issue now that its free case program is underway and Apple bumpers are making their way into the hands of consumers. Interestingly, the videos remain available on the company's YouTube site and on many, but not all, international versions of its antenna performance page.

Related Forum: iPhone

Popular Stories

hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...

Top Rated Comments

darkplanets Avatar
200 months ago

As I have said before, in the future this will be taught as a masterclass in how to act when under deliberate and sustained assault.
Most certainly. Whether people would like to believe it or not, Jobs is a master of PR and spin, and can handle the public quite well.

The reason for the removal was simply that it was no longer necessary, and did speak in poor taste, albeit effectively. Had it not been offensive, it would have stayed, but it was really just a stopgap until the bumper program and international launches got under way; this removal made that quite clear.

You know though, I find it really astounding how people expect a company to be perfect, as if humans themselves were. I'm not defending Apple here either; EVERY company has its fault, and usually a large multitude of them. I really think the latest maelstrom was a byproduct of sensationalism and Internet "fanboys" who make a large hubbub on tech sites that normal people don't necessarily read-- unfortunately that has run off onto the technologically unaware this time.

Of course they'll be some people on here who will still bash Apple (and ardently defend another big corporation), simply because they "didn't handle the situation well," as if that only applies to Apple, and no other large corporations. I'm not saying the criticism isn't deserved, but most people really are overreacting. All caps and abbreviations does not make your point any more compelling; neither does ten angry smilies. From a consumer's perspective, no, they didn't handle it well, but from a business (or investors) perspective they handled it beautifully. This will probably go down in the books really; I mean they managed to avoid a recall and delay/quell any ill PR effects, at least on a major scale. That's impressive for any major company.

EDIT: Cue the "you're a fanboy" accusations, because speaking logic and equalizing companies is clearly taboo.
Score: 1 Votes (Like | Disagree)
Zwopple Avatar
200 months ago
I love how many people bitch about this issue. It's simply astonishing.

The product is selling like hotcakes and most people having to wait on an order list for 2+ weeks just to get one.

The flaw has been perceived as the 'signal death' if that were the reality I doubt people would be buying it so fast.

All companies make mistakes.. and all companies produce some **** products every once in awhile. Guess what when it's REALLY a **** product the sales show so ( windows vista, palm pre etc.. ).

In general most people are probably extremely happy with their iPhone 4 and doubtfully have loads of issues with the antenna.

If you have an issue don't buy an iphone 4.. return it if you already have one.
Score: 1 Votes (Like | Disagree)