Refreshed internals, lower price point possible.
International Performance Seen Driving iPhone and iPod Touch Growth
International growth has been a key theme for the iPhone in recent months, with a recent report showing the device claiming a 46% share of the smartphone market in Japan. The iPhone also had a strong opening in South Korea late last month, a fact captured in AdMob's data.
AdMob notes that Android has also seen strong growth so far this year, including a substantial rise in the U.S. over the past month led by the launch of the Motorola Droid from 20% of smartphone ad requests in October to 27% in November. The increase, however, has primarily come at the expense of smaller operating system, as Apple has managed to continue holding 55% of the U.S. ad request market while boosting its international share to 54% only a month after hitting the 50% milestone.