During Apple's financial results conference call today, the company responded to questions about both a low end iPhone as well as the possibility of an Apple "netbook". Both topics have been the subject of speculations and rumor over the past few months.
Apple dismissed the possibility of a "low-end" iPhone which has discussed extensively. In some reports, the low-end iPhone has been one-in-the-same as the rumored iPhone Nano. In response (via AlleyInsider) to a question about iPhone pricing, however, Tim Cook revealed that a low-end iPhone seems unlikely:
We're not going to play in the low-end voice phone business. That's not who we are, that's not why we're here. Goal is not to lead unit sales, but to build the world's best phone.
Cook also continued to downplay Apple's interest in the "netbook" market:
We're watching that space, but from our [point of view] the products are based on hardware that's much less powerful, software technology that's not good, cramped displays. We don't think that people are going to be pleased with those type of products. It's a category we watch, we have some ideas here, but we think the products there now are inferior and won't provide the kind of experience people want.
This wait-and-see attitude mirrors comments by Steve Jobs from the last financial results conference call in October.
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Monday February 9, 2026 6:24 am PST by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future.
To set up the...
New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman.
In today's "Power On" newsletter, Gurman said that the release of new MacBook Pro models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale today...
