9to5Mac finally puts an end to 'Brick' speculation and claims that 'Brick' refers to the new manufacturing process for MacBooks.
The MacBook manufacturing process up to this point has been outsourced to Chinese or Taiwanese manufacturers like Foxconn. Now Apple is in charge. The company has spent the last few years building an entirely new manufacturing process that uses lasers (w/o sharks) and jets of water to carve the MacBooks out of a brick of aluminum.
9to5Mac speculates that this will give Apple strategic and technical advantages over other manufacturers, including improvements in complexity of case design, strength and quality. They also point out that Steve Jobs has been known to focus on the details of factory design with his NeXT startup in the 1980's.
The site also ties this back to recent comments by Peter Oppenheimer that Apple will continue to introduce state of the art products that their competitors are unable to match.
Finally, they expect that the MacBooks will indeed be released on October 14th.
Tuesday September 10, 2019 12:23 pm PDT by Tim Hardwick
Apple today announced the iPhone 11, iPhone 11 Pro, and the iPhone 11 Max, all-new models that boast improved cameras, and specifically, a dramatic new Night Mode photo feature.
Last year, Google introduced its impressive Night Sight camera mode, a software-based feature that allows users to take detailed pictures in dark environments using Google Pixel smartphones. Apple's new Night...
As is tradition, Apple executives Craig Federighi and Greg Joswiak joined Daring Fireball's John Gruber in an episode of The Talk Show to discuss several announcements that Apple made over this weeks WWDC, including iPadOS 15, macOS Monterey, and a large focus around privacy.
Federighi kicks off the conversation discussing the common architecture, now thanks to Apple silicon, across all of...
Thursday February 4, 2021 1:58 am PST by Tim Hardwick
Serif today announced across-the-board updates for its popular suite of Affinity creative apps, including Affinity Photo, Affinity Designer, and the Apple award-winning Affinity Publisher for Mac, all of which were among the first professional creative suites to be optimized for Apple's new M1 chip.
"After another year which saw record numbers of people switching to Affinity, it's exciting to...
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99.
The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
The iPhone 13 will feature low earth orbit (LEO) satellite communication connectivity to allow users to make calls and send messages in areas without 4G or 5G coverage, according to the reliable analyst Ming-Chi Kuo.
In a note to investors, seen by MacRumors, Kuo explained that the iPhone 13 lineup will feature hardware that is able to connect to LEO satellites. If enabled with the relevant...
Apple last week discontinued the original HomePod, marking just over three years on the market for the full-size smart speaker. If you're looking to purchase the larger HomePod before it's completely gone, there are still some options online today.
The biggest retailer with remaining stock on the HomePod is Apple itself, which has the White HomePod for $299.00 on its website. Space Gray is...
Apple today released an all new Apple TV Remote app for the iPhone, which is used to control the fourth-generation Apple TV along with older Apple TV models. Announced at WWDC, the new Remote app has been available for developers since June and was released to the public this afternoon.
The new Remote app, which connects to an Apple TV via Bluetooth, mimics the exact layout of the physical...
Wednesday February 3, 2021 3:09 pm PST by Juli Clover
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option.
A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
Thursday August 12, 2021 12:00 pm PDT by Steve Moser
Apple is working on updated icons for the macOS versions of its iWork apps, according to images discovered by MacRumors. The new icons are included in the framework of macOS 12 Monterey beta 5 that handles the display of collaboration links in apps such as iMessage.
Pages, Numbers, and Keynote icons found in macOS Monterey The images of the new macOS iWork icons for Pages, Numbers, and...
Tuesday August 10, 2021 11:36 pm PDT by Sami Fathi
Apple this week dropped its long-standing lawsuit against Corellium, the security research company that provides security researchers with a replica of the iOS operating system, allowing them to locate possible security exploits within Apple's mobile operating system, The Washington Post reports.
Apple filed a lawsuit against Corellium in 2019, claiming the security company was infringing...
Updates for Safari, FaceTime, and many other apps, Universal Control to let a single mouse or trackpad control multiple devices, new Shortcuts app, machine-learning Live Text detection and Visual Lookup, and more.
