- Pizza Box - PC tries to attract college students with free Pizza
- Throne - Mac explains switching from PC to Mac is easy by bringing your PC to an Apple Store
- Calming Teas - PC has a new line of calming teas for frustrated Vista users
Update: Apple has posted a fourth new ad to its site, entitled Off The Air, in which Mac and an Apple Store Mac Genius explain how easy it is for PC users to transfer their data to a new Mac with the help of a Mac Genius. PC, not liking what he is hearing, attempts to have filming of the ad halted.