With the introduction of the MacBook Air, Apple offered a new mass storage option for the first time -- Solid State Drives (SSD). The Solid State Drive takes the place of the traditional Hard Disk Drive (HDD) as the place to store your files. Being based on NAND Flash ram, SSD boasts the advantages of being more reliable, using less battery and being faster in certain circumstances.
Intel and Micron announced last week that they have developed a new high-speed NAND flash chip which can reach speeds up to 200 Megabytes/second reads and 100 Megabytes/second writes. Conventional Single-Level-Cell Flash memory is reportedly limited to 40 Megabytes/second reads and 20 Megabytes/second writes.
Mass production of an 8GB Solid State Drive based on the technology is expected by the end of 2008. This "high-speed" drive is expected to carry a significant premium and will first be targeted at the professional market.
Meanwhile, for general consumers, prices on more conventional NAND flash appears to be falling, with prices dropping as much as 75% since August 2007. The dropping price of NAND Flash made the offering of SSD possible in the MacBook Air, though still at premium prices. These price drops should also trickle down to Apple's other Flash-based products, such as the iPhone and iPod Touch. The iPhone has been rumored to be due for a revision sometime this year, with the possibilities of increased storage and the introduction of 3G networking.
Thursday November 27, 2025 1:01 pm PST by Joe Rossignol
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
Tuesday November 25, 2025 7:16 am PST by Joe Rossignol
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Friday November 28, 2025 7:33 am PST by Joe Rossignol
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way.
Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027.
Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Thursday November 27, 2025 3:14 am PST by Tim Hardwick
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia.
Since the iPhone Air launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production.
Apple supplier Foxconn has...
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season.
Note: MacRumors is...
Tuesday November 25, 2025 7:09 am PST by Tim Hardwick
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
