CNN.com has an interesting article about the secrecy surrounding the Apple iPhone. What's been remarkable about the iPhone launch is that few accurate details of the phone were leaked prior to the launch. Part of Apple's success in keeping the details under wraps is the 5 month lead-time on the announcement. That being said, their level of secrecy, even with their wireless provider has reached new levels:
Even so, Apple didn't show Cingular the final iPhone prototype until just weeks before this week's debut. In some cases, Apple crafted bogus handset prototypes to show not just to Cingular executives, but also to Apple's own workers.
This would explain why even though knowledge of an iPhone product was widespread, the exact details of the device were successfully shielded.
In the coming days, we will look back at rumors and recap where the most accurate information came from.
Wednesday April 29, 2026 11:31 am PDT by Juli Clover
Apple has all but given up on the Vision Pro after the M5 model failed to revitalize interest in the device, MacRumors has learned. Apple updated the Vision Pro with a faster M5 chip and a more comfortable band in October 2025, but there were no other hardware changes, and consumers still weren't interested.
The Vision Pro has been criticized for its high price tag and its uncomfortable...
While the iPhone 18 Pro and iPhone 18 Pro Max are not launching until September, there are already plenty of rumors about the devices.
It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component will be moved under the...
Thursday April 30, 2026 8:40 am PDT by Joe Rossignol
In a social media post this week, Bloomberg's Mark Gurman reiterated that Apple is planning to release new AirPods with cameras "for Siri."
Last month, Gurman said these AirPods will likely be priced above the current AirPods Pro 3, which Apple sells for $249. As a result, he said Apple is likely considering using "AirPods Ultra" branding for the camera-equipped AirPods.
"AirPods Ultra"...
