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New Apple Watch to Launch in Fall 2017 With Improved Battery Life But No Major Design Changes

Apple's third-generation Apple Watch is expected to be unveiled in the third quarter of 2017 and will focus on improving battery life and overall performance, according to a new report out of China.

On Tuesday, the Chinese-language Economic Daily News (EDN) claimed the next iteration of the wearable device will be manufactured by Taiwan-based Quanta, which was also responsible for the production of Apple's first and second-generation smartwatch.

apple watch series 2 2
Citing market watchers with knowledge of Quanta's plans, the paper said improving battery life is the manufacturer's "main task", but beside general performance improvements, the device's other hardware would not see much change. Quanta declined to comment on the report, calling it "market speculation".

The claims represent the first tentative indication of Apple's launch timeline for its third-generation Apple Watch, pointing to a possible fall unveiling of the new wearable alongside this year's iPhone 8.

The report also narrows down Apple's rumored ambitions for the third-generation device, with previous reports suggesting it could introduce the first significant design changes for the timepiece, such as more advanced sensors that Apple was not able to include in the first and second-generation models.

Other previous rumors have claimed Apple plans to add cellular connectivity to the next Apple Watch, after battery life concerns prevented the feature from being included in the Series 2 device. Also suggested is a potential switch to micro-LED displays, which are thinner and lighter than current screens and offer improved color gamut and brightness.

Filed patents by Apple show other possibilities for future versions of Apple Watch, including the ability to determine a user's identity through their heart rate and unique cardio rhythms. Future models could also potentially integrate haptic feedback into Apple Watch bands, freeing up internal space for other components and allowing for a thinner body design.

(Via DigiTimes.)

Related Roundups: Apple Watch Series 2, watchOS 3
Tags: Quanta, Apple Watch 3
Buyer's Guide: Apple Watch (Neutral)


Top Rated Comments

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2 weeks ago
The ONE product that could do with being thinner.........

;)
Rating: 63 Votes
2 weeks ago
im happy with my 1st gen, until we see some design changes, or at least some radical app changes, that this watch can't do.
Rating: 31 Votes
2 weeks ago

can't see the need to upgrade my series 2 not if the design is the same

I don't think Apple designs their products with the assumption that people are replacing their Apple Watches every year...
Rating: 19 Votes
2 weeks ago
can't see the need to upgrade my series 2 not if the design is the same
Rating: 15 Votes
2 weeks ago
What would people like to see different in the design? Make it circular?
Rating: 13 Votes
2 weeks ago
Wow, improved battery life again? Series 2 is quite impressive already.

Unless the improved battery life allows them to make it thinner and keep the same life as the Series 2?
Rating: 12 Votes
2 weeks ago

What would people like to see different in the design? Make it circular?

I'd like to see a variety of designs including circular.
Rating: 12 Votes
2 weeks ago

Thinner. Just looking at this reminds me of 1st gen iPhone, but if they can focus on improving battery life before they start shaving away at the thing then I'm all for it.


In this photo it looks chunky, but it's definitely not. It's actually thinner than a Tag Heuer Monaco, a similarly shaped iconic mechanical watch.
Rating: 12 Votes
2 weeks ago
And let me guess, a new iPhone will also release in 2017?

Hard hitting reporting going on here
Rating: 9 Votes
2 weeks ago
They are moving at a glacial pace with this product when you compare the situation with Gear S2 and Gear S3 watches which have variants that already offer cellular connectivity without killing the battery. My sport edition of the Gear S2 runs two full days on a charge with 3G. My husband's Frontier Gear S3 runs a full day and has LTE as well as a large rugged looking real watch appearance a lot of men on this forum say they miss on an Apple Watch.

But where they are missing out on is watch faces. The Samsung store has a wide variety of interesting and useful watch faces ranging from free to $1.99 for a "variety pack" with one basic face that can be recolored. Some watch faces do drain the battery faster but most developers as well as reviewers will warn about that. The customer can then decide if they still want the face or not, like the adults we are.

Anyway, in addition to making money on bands, they could be making some money on watch faces like they do for iMessage sticker packs. It would certainly make the Apple Watch more interesting.
Rating: 8 Votes

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