iTunes Store Facilitating Donations to Support Nepal Earthquake Relief Efforts

Apple today rolled out a feature through the iTunes Store that allows users to contribute to the American Red Cross in support of relief efforts following the Nepal earthquake that has killed over 2,400 people.

itunes_nepal_earthquake
The feature leverages the hundreds of millions of credit cards already on file to allow iTunes users to easily donate $5, $10, $25, $50, $100, or $200 to the relief efforts. Apple will be passing along 100 percent of the donations to the Red Cross.


This is not the first time Apple has used to iTunes Store to raise money for charity, with the company most recently raising money for City of Hope last October. Other previous relief effort fundraising campaigns have included the 2013 Philippine typhoon, the 2011 Japanese earthquake and tsunami, and the 2010 Haitian earthquake.

Popular Stories

M5 MacBook Pro

Apple Announces New 14-Inch MacBook Pro With M5 Chip

Wednesday October 15, 2025 6:07 am PDT by
Apple today updated the 14-inch MacBook Pro base model with its new M5 chip, which is also available in updated iPad Pro and Vision Pro models. In addition, the base 14-inch MacBook Pro can now be configured with up to 4TB of storage on Apple's online store, whereas the previous model maxed out at 2TB. However, the maximum amount of unified RAM available for this model remains 32GB. Like...
Apple iPad Pro hero M5

Apple Debuts New iPad Pro With M5 Chip, Faster Charging, and More

Wednesday October 15, 2025 6:16 am PDT by
Apple today announced the next-generation iPad Pro, featuring the custom-designed M5, C1X, and N1 chips. The M5 chip has up to a 10-core CPU, with four performance cores and six efficiency cores. It features a next-generation GPU with Neural Accelerator in each core, allowing the new iPad Pro to deliver up to 3.5x the AI performance than the previous model, and a third-generation ray-tracing ...
apple oct 2024 mac tease

Apple Expected to Announce These Two to Three Products 'This Week'

Sunday October 12, 2025 7:05 am PDT by
Apple plans to announce new products "this week," according to Bloomberg's Mark Gurman. Apple's "Mac Your Calendars" teaser last October In his Power On newsletter today, Gurman said the products set to be updated this week include the iPad Pro, Vision Pro, and "likely" the base 14-inch MacBook Pro, with all three likely to receive a spec bump with Apple's next-generation M5 chip. Gurman...
maxresdefault

Here's Everything Apple Announced Today

Wednesday October 15, 2025 3:54 pm PDT by
We didn't get a second fall event this year, but Apple did unveil updated products with a series of press releases that went out today. The M5 chip made an appearance in new MacBook Pro, Vision Pro, and iPad Pro models. Subscribe to the MacRumors YouTube channel for more videos. We've rounded up our coverage and highlighted the main feature changes for each device below. MacBook Pro M5...
joz macbook tease

Apple Teases Upcoming M5 MacBook Pro Launch: 'Something Powerful is Coming'

Tuesday October 14, 2025 11:59 am PDT by
Apple marketing chief Greg Joswiak today teased the launch of an upcoming product, saying "something powerful is coming" on social media. Subscribe to the MacRumors YouTube channel for more videos. A short animation accompanying Joswiak's teaser reveals a brief glimpse of a MacBook Pro along with the words "coming soon." The shape of the MacBook Pro is a V, which is the Roman numeral...
airpods max 2024 colors

AirPods Max 2: Everything We Know So Far

Tuesday October 14, 2025 8:43 am PDT by
Apple's AirPods Max have now been available for almost five years, so what do we know about the second-generation version? According to Apple supply chain analyst Ming-Chi Kuo, the new AirPods Max will be lighter than the current ones, but exactly how much is as yet known. The current AirPods Max weigh 0.85 pounds (386.2 grams), excluding the charging case, making it one of the heavier...
Vision Pro M5 Announcement

Apple Updates Vision Pro With M5 Chip, Dual Knit Band, and 120Hz Support

Wednesday October 15, 2025 6:14 am PDT by
Apple today updated the Vision Pro headset with its next-generation M5 chip for faster performance, and a more comfortable Dual Knit Band. The M5 chip has a 10-core CPU, a 10-core GPU with Neural Accelerators, and a 16-core Neural Engine, and we have confirmed the Vision Pro still has 16GB of RAM. With the M5 chip, the Vision Pro offers faster performance and longer battery life compared...
macbook pro blue

Apple's M5 MacBook Pro Imminent: What to Expect

Tuesday October 14, 2025 4:35 pm PDT by
Apple is going to launch a new version of the MacBook Pro as soon as tomorrow, so we thought we'd go over what to expect from Apple's upcoming Mac. M5 Chip The MacBook Pro will be one of the first new devices to use the next-generation M5 chip, which will replace the M4 chip. The M5 is built on TSMC's more advanced 3-nanometer process, and it will bring speed and efficiency improvements. ...
MacBook Pro M5 Screen

New MacBook Pro Does Not Include a Charger in the Box in Europe

Wednesday October 15, 2025 6:59 am PDT by
The new 14-inch MacBook Pro with an M5 chip does not include a charger in the box in European countries, including the U.K., Ireland, Germany, Italy, France, Spain, the Netherlands, Norway, and others, according to Apple's online store. In the U.S. and all other countries outside of Europe, the new MacBook Pro comes with Apple's 70W USB-C Power Adapter, but European customers miss out....
HomePod mini and Apple TV

Apple's Next Rumored Products: New HomePod Mini, Apple TV, and More

Thursday October 16, 2025 9:13 am PDT by
Apple on Wednesday updated the 14-inch MacBook Pro, iPad Pro, and Vision Pro with its next-generation M5 chip, but previous rumors have indicated that the company still plans to announce at least a few additional products before the end of the year. The following Apple products have at one point been rumored to be updated in 2025, although it is unclear if the timeframe for any of them has...

Top Rated Comments

coolfactor Avatar
137 months ago
So the real question is does apple still get their usual 30 percent vig?

Can you read?
Score: 44 Votes (Like | Disagree)
coolfactor Avatar
137 months ago
It's absolutely frightening what has happened in Nepal. Hard to really grasp the terror from just a few pictures and videos. I wish I was in a position to help more.

Nepal experienced a horrific earthquake of 8.2 back in 1934, and over 19,000 people were killed.

A lot of the damage and death in both events was caused by poor building construction. When I look at many pictures, I don't see any reinforcement steel rods in the fallen brick buildings. I hope that, going forward, buildings will be constructed with earthquakes in mind. Reinforced brick walls, and possibly more wooden construction, which can withstand swaying of the land beneath.

I know that Nepal and surrounding areas is a poverty area, and that they've done the best with what they have, but let this terrible event be a turning point. They are on the right track. Just a week before this event, a team of experts around the world met in Nepal to discuss earthquake preparedness. May that mission push forward to some positive changes.
Score: 13 Votes (Like | Disagree)
Ajones330 Avatar
137 months ago
Just donated, such a tragic event to occur. Praying for all those who were affected...
Score: 9 Votes (Like | Disagree)
Elijen Avatar
137 months ago
Pretty cool stuff. I like Apple takes 0% from the donations.
Score: 7 Votes (Like | Disagree)
MarkusL Avatar
137 months ago
If the Red Cross would stop the telemarketing calls from the last time I gave, I might give again...

Then this may be a good way to give, since Apple promises to keep your identity secret from the Red Cross.
Score: 6 Votes (Like | Disagree)
gnasher729 Avatar
137 months ago
So the real question is does apple still get their usual 30 percent vig?
The real question is: Can you read?

BTW. Many people are using gift cards that they have purchased for less than face value. If you have a $50 gift card that you purchased for $40, and use it for a $50 donation, the Red Cross will get $50, while you spent $40, and Apple actually received $40 minus the cut of the shop that sold the gift card to you.


----------

does the email from apple constitute documentation of the charitable contribution for tax purposes?
People need help now. Worry about your taxes later.
Score: 5 Votes (Like | Disagree)