Apple Announces iPad 4 Relaunch, Confirms 8 GB iPhone 5c Limited to Select Countries
After the fourth-generation iPad reappeared on Apple's online storefront earlier today, the company has issued a press release confirming the return of the device to the company's product lineup. The iPad with Retina Display will replace the iPad 2 as the company's entry-level full-sized tablet option.
“Now for $399 customers can get iPad with a stunning 9.7-inch Retina display, fast A6X chip, and 5MP iSight camera, offering a dramatic upgrade in power, performance and value compared to the iPad 2 it replaces,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “The iPad line sets the gold-standard in mobile computing and all iPads have access to the largest and best ecosystem of more than 500,000 iPad optimized apps from the App Store.”
The 16 GB WiFi-only iPad 4 is available for $399, while the WiFi + Cellular model starts at $529 in the U.S., with both black and white color options available. The iPad with Retina Display will be sold through the Apple Online Store, Apple's retail stores and select Authorized Apple Resellers. Customers looking for additional storage capacity beyond 16 GB must purchase the iPad Air, which is available in 16, 32, 64 and 128 GB options.
In line with earlier rumors, Apple today also started selling a new 8 GB iPhone 5c in select countries. The new 8 GB model with five color options is available in Apple's UK online store for £429 unlocked, making it £40 cheaper than the comparable 16 GB model.
Distribution of the new lower-capacity model is, however, rather limited, with Apple confirming to Fortune's Philip Elmer-DeWitt that the 8 GB model will only be available in the UK, France, Germany, Australia, and China.
Popular Stories
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
Top Rated Comments
:cool:
My 2 cents:
I thought selling the iPad 2 was cheesy as it doesn't have the retina display, but the iPad 4 at 16GB is fantastic for that price point.
I read some of the messages and seen the comments about 'milking this line' or 'how innovative selling an older product'.
Look at it from this perspective - not everyone cares (or even knows) about the technical differences between the 4 and Air.
Do you think someone like my mother in law, who can barely type on a computer, gives a crap whether or not it's the A-535 or A7883939393 chip?
NO.
Does she care about having a ton of GB space to save movies or other stuff on?
NO. She may think GB means Green Bay for crying out loud. lol
Will she want a fantastic looking display to check her email and surf the web, receive texts from her grandkids when they're not able to visit.
Will she want a device that's incredibly easy to use?
YES.
Will the iPad 4 16 GB PERFECTLY suit that need.
YES! In a huge way. Especially at that price point.
My point is just because YOU may not agree with their decision and think it's stupid....don't think it won't sell.
I'm not saying this is perfect for seniors either. Think of parents looking for a Christmas gift for their kid who may not need more than 16GB. Lots of possibilities out there.
I don't think is Apple harming their own market share. In fact, I bet they sell more iPads now that they have a lower option Retina display. To me, this is just like a car manufacturer - you'll have people who will want to buy the high end vehicles and you'll have those buying the lower end.
Are their needs being met?
Absolutely.
Are yours? Maybe not. So go buy that higher end option.
But maybe you'll see there are other view points and factors to consider.
Cheers,
Keebler