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Apple's Revised Plans for New Flagship San Francisco Store Will Keep Fountain, Tweak Facades

Back in May, officials in San Francisco proudly touted a plan by Apple to move its existing Stockton Street flagship store three blocks north, giving the store a larger footprint and a prime location in the Union Square shopping district.

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Apple's original design for new San Francisco flagship store

Apple's plans quickly ran into resistance, however, with critics panning Apple's proposal to remove a sculptural fountain along Stockton Street and the design's 80-foot-long windowless wall along a key pedestrian and transit corridor on Stockton. As the project proceeded through the city's planning process, officials made clear that significant changes would be needed for the project if it was to receive approval.

As noted by the San Francisco Chronicle, Apple has now filed revised plans for the store, addressing the major criticisms of the project. Among the most prominent changes is a move to retain the fountain by noted sculpture artist Ruth Asawa, who died earlier this month. The fountain will be moved slightly, but will remain close to its current location.

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Ruth Asawa's "San Francisco Fountain" that Apple has now proposed keeping on the site

Another change for the project involves the addition of an eight-foot wide window along the Stockton Street frontage, extending from the sidewalk to the roof to break up the massing and provide visual interest for those passing by. The window will also continue across the roof of the store to create a skylight.
"We've been working with the city of San Francisco as they review our ideas for an Apple Store on Union Square," Apple spokeswoman Amy Bessette said Monday. "Our latest design includes a store with more natural light and a plaza on Stockton Street that includes the fountain by Ruth Asawa, just a few feet away from its current location."
A third change addresses planners' concerns about a monotonous glass wall along the main Post Street frontage, with Apple now proposing to pull the glass wall back by four feet from the metal frame of the building, offering a greater sense of depth and more shadows for visual interest.

City officials quoted in the story seem pleased by Apple's proposed changes, although the project must still pass through full review before it can be approved. Apple has not announced when it plans to open the new store, and any internal targets may yet be affected San Francisco's frequently unpredictable review and permitting processes.

Update: Renderings of the revised plan showing the fountain, vertical window along Stockton Street side, and recessed glass on Post Street frontage.

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Top Rated Comments

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16 months ago
I'm all for art, but I've seen that thing in person, and Apple would do everyone a favor by bulldozing it.

I don't think it's all that but hey that's art, it's all opinionated.
Rating: 28 Votes
16 months ago
Just my personal opinion, but I was hoping they would get rid of it .... and maybe replace with a giant black MacPro with a fountain in the middle.
:)

.
Rating: 23 Votes
16 months ago

I'm all for art, but I've seen that thing in person, and Apple would do everyone a favor by bulldozing it.

I don't think it's all that but hey that's art, it's all opinionated.


I'm all for preserving history and all that, but that is one ugly fountain.
Rating: 19 Votes
16 months ago

I'm all for art, but I've seen that thing in person, and Apple would do everyone a favor by bulldozing it.

I don't think it's all that but hey that's art, it's all opinionated.


Seriously, that thing was ugly. And that's not an exaggeration like the hate for iOS 7 icons.
Rating: 17 Votes
16 months ago
That fountain will also come in gold.
Rating: 10 Votes
16 months ago
Wow. All this time, since the story first showed up on MacRumors, I was imagining a nice fountain. I figured maybe it was an average, ordinary fountain, at the worst. But that is one ugly fountain. In fact, the worst I have ever seen.

It's hard to screw up a fountain, that's the mistake I made in my thinking.

Now a big glass Apple Store, that's a work of art.
Rating: 8 Votes
16 months ago

I'm all for art, but I've seen that thing in person, and Apple would do everyone a favor by bulldozing it.

I don't think it's all that but hey that's art, it's all opinionated.


if u designed something and someone wanted to move it or somehting, wouldnt u be upset?
Rating: 8 Votes
16 months ago
1. The fountain could be moved to somewhere completely different and more appropriate, as it has lost all context anyway.

2. With regards to the wall, it could simply have had a mural painted on it that has infinite possibilities to enhance the street level pedestrian experience without impacting the main building at all.

3. Pushing the stockton glass wall back into the building rather than the flush effect that was intended sort of ruins the whole concept. This is just some sad committee members gorn mad with power.[COLOR="#808080"]

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One thing I don't like about this design is with the giant window, pervs can easily look up someone's dress.



I'll bet you're the spoil sport who complained about the glass staircases and made Apple install frosted glass.
Rating: 8 Votes
16 months ago
Well, I suppose there's still hope. Maybe they'll drop and break that hideous fountain while they're moving it...
Rating: 7 Votes
16 months ago

Apple caved... unusual

It's Tim Cook! Not the first time he's been more of a listener than Jobs. And I think it's good. It makes them slightly more human. :p The fountain doesn't exactly blend in with Apple's design philosophy, but I think it's important to be able to respectfully preserve culture at some times. Not doing so has led to some of the other side of the coin of Apple's reputation.
Rating: 7 Votes

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