Apple Expected to Win Rights to Formula 1 With $150M Bid

Apple is expected to win the rights to stream Formula 1 races on Apple TV+ in the United States thanks to a $150 million bid, Business Insider reports.

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The rights to broadcast Formula 1 in the United States are currently held by Disney's ESPN. According to sources familiar with the negotiations, Disney is apparently unwilling to match or beat Apple's offer. It pays around $85 million per year for its current rights, just over half of Apple's latest bid.

Interest from other suitors, such as Netflix, was also reportedly "muted," leaving Apple as the leading bidder for the U.S. rights to show the races. As a result, Apple is likely to have another sport to stream on ‌Apple TV‌+ next year, alongside Major League Baseball and Major League Soccer.

Apple's move to gain the rights to stream Formula comes amid the success of "F1: The Movie," which is Apple's first major box office hit, earning over $300 million globally already. It is expected to become available on ‌Apple TV‌+ later in 2025.

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Top Rated Comments

beanbaguk Avatar
8 months ago

Is nice to have a sport where some short dudes are treated like demigods to risk their lives and the team with more money is mathematically bound for victory.
Have you ever watched a Formula 1 race in your life? In fact, have you ever watched sport?
Score: 21 Votes (Like | Disagree)
cicalinarrot Avatar
8 months ago
Is nice to have a sport where some short dudes are treated like demigods to risk their lives and the team with more money is mathematically bound for victory.
Edit: love to see the triggered F1 fans ;)
Score: 16 Votes (Like | Disagree)
deaglecat Avatar
8 months ago

They should have launched the Vision Pro with an F1 racing game. Or something like Mario Kart 3D.
Vision pro with live stream immersive 3D would sell some units... imagine 3D cameras in the pit lane or onboard the cars.
Score: 14 Votes (Like | Disagree)
klasma Avatar
8 months ago
They should have launched the Vision Pro with an F1 racing game. Or something like Mario Kart 3D.
Score: 12 Votes (Like | Disagree)
Yourbigpalal83 Avatar
8 months ago
Im not into the sport at all...but that said...if i could afford an apple vision pro, and could watch the races in it, either with a POV shot of the driver...or a multi window view of all of the drivers over a holographic map of the track and where each car is, with live feeds of those POV shots...that be insane.

I saw some wild concepts (i dont know if they are actually implemented in the AVP) of Basketball, Racing and even Golf..(the most borning sport on the planet...watching and playing golf to me is like watching paint dry) though an Apple Vision Pro...with where the ball is, the various stats, etc...that be kinda cool, enough for me to want to try it out.
Score: 11 Votes (Like | Disagree)
mdatwood Avatar
8 months ago

Formula 1 races on Apple TV+ in the United States thanks to a $150 million bid
These feels like a really small number. IIRC, Netflix paid ~150M for 2 NFL games.
Score: 11 Votes (Like | Disagree)