Apple Shares Spooky 'Mac to School' Ads Highlighting AirDrop and More

Apple today shared a trio of spooky "Mac to School" ads on its YouTube channels.

The videos highlight three useful Mac features for students, including AirDrop, iPhone Mirroring, and Apple Intelligence's Writing Tools.




AirDrop lets you quickly wirelessly transfer files between Apple devices, while iPhone Mirroring lets you control your iPhone from your Mac's desktop. Writing Tools can proofread and summarize your writing, and even generate text via ChatGPT.

Apple has also revamped the College Students page on its website in multiple countries.

"No matter what you study, ace it with Mac and iPad," the updated page says. "Count on superspeed, long battery life, and devices that work together easily — from your first class to graduation and beyond."

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in Three Months With These 12 New Features

Saturday June 14, 2025 5:45 pm PDT by
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
apple watch ultra 2 new black

Apple Watch Ultra 3 Finally Coming After Two-Year Hiatus

Monday June 16, 2025 8:45 am PDT by
Apple will finally deliver the Apple Watch Ultra 3 sometime this year, according to analyst Jeff Pu of GF Securities Hong Kong (via @jukanlosreve). The analyst expects both the Apple Watch Series 11 and Apple Watch Ultra 3 to arrive this year (likely alongside the new iPhone 17 lineup, if previous launches are anything to go by), according to his latest product roadmap shared with...
Logitech Logo Feature

Logitech Announces Two New Accessories for WWDC

Friday June 13, 2025 7:22 am PDT by
Alongside WWDC this week, Logitech announced notable new accessories for the iPad and Apple Vision Pro. The Logitech Muse is a spatially-tracked stylus developed for use with the Apple Vision Pro. Introduced during the WWDC 2025 keynote address, Muse is intended to support the next generation of spatial computing workflows enabled by visionOS 26. The device incorporates six degrees of...
iPadOS 26 App Windowing

Apple Explains Why iPads Don't Just Run macOS

Friday June 13, 2025 7:46 am PDT by
iPadOS 26 allows iPads to function much more like Macs, with a new app windowing system, a swipe-down menu bar at the top of the screen, and more. However, Apple has stopped short of allowing iPads to run macOS, and it has now explained why. In an interview this week with Swiss tech journalist Rafael Zeier, Apple's software engineering chief Craig Federighi said that iPadOS 26's new Mac-like ...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday June 12, 2025 8:58 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
apple watch ultra snow

6 Features Coming to the Apple Watch Ultra 3

Tuesday February 25, 2025 9:00 am PST by
The Apple Watch Ultra 3 is expected to launch later this year, arriving two years after the previous model with a series of improvements. While no noticeable design changes are expected for the third generation since the company tends to stick with the same Apple Watch design through three generations before changing it, there are a series of internal upgrades on the way. By the time the ...
terminal macos tahoe

Apple's Terminal App Gets Colorful Redesign in macOS Tahoe

Monday June 16, 2025 4:12 am PDT by
Apple's Terminal app is getting a visual refresh in macOS Tahoe, and it's the first notable design update since the command-line tool debuted. The updated Terminal will support 24-bit color and Powerline fonts, according to Apple's State of the Platforms presentation at WWDC25. The app will also adopt the new Liquid Glass aesthetic with redesigned themes that align with macOS 26's broader...

Top Rated Comments

WestonHarvey1 Avatar
5 weeks ago
I'm confused. It's not Halloween and school is ending, not starting.
Score: 8 Votes (Like | Disagree)
shenfrey Avatar
5 weeks ago

I wonder how much longer people will be able to write for themselves...
*This sentence has been generated by ChatGPT.
Score: 7 Votes (Like | Disagree)
TexStones Avatar
5 weeks ago

But Halloween isn't the only time for 'scary' content… ?

And school isn't ending for at least another couple of months here in the UK, so I suppose this is getting ahead of customers shopping for new computers ready for the next academic year – as someone else posted. Also, school terms vary around the planet, so that can be a factor.
Former Apple EDU exec here, at one time I was intimately involved in these BTS discussions. This is exactly correct, the back-to-school purchasing season arrives with graduation, both at the high school and college levels. Graduating high school students often receive a college-appropriate Mac as a grad gift, while graduating college seniors often purchase a new system using the last of their EDU pricing eligibility.

As others have noted, the academic calendar varies widely across the globe, and even within single countries. As an example there are colleges in the US that have already held graduation for the spring term, and there are colleges that will not end classes until late June. Grad season and back to school are a season, not a single point in time. The purchasing mania ends abruptly just before class begins in each geography.
Score: 7 Votes (Like | Disagree)
G5isAlive Avatar
5 weeks ago

I'm confused. It's not Halloween and school is ending, not starting.
people start shopping for new computers for school in the summer :)
Score: 5 Votes (Like | Disagree)
G5isAlive Avatar
5 weeks ago

Writing Tools can proofread and summarize your writing, and even generate text via ChatGPT.
I wonder how much longer people will be able to write for themselves...
Score: 3 Votes (Like | Disagree)
sammo123321 Avatar
5 weeks ago
Those were actually pretty great. More ads like this please!
Score: 3 Votes (Like | Disagree)