Apple's Shopping Event Underway: Up to $200 Gift Card With Select Products

Apple's annual four-day Black Friday through Cyber Monday shopping event went live today in many countries, including the U.S., Canada, Australia, France, Germany, Italy, Spain, the U.K., and others. During the event, which lasts until December 2, customers can get an Apple gift card with the purchase of an eligible product.

apple shopping event 2024
In the UK, for instance, Apple is including gift cards worth between £20 and £160 with the purchase of an eligible iPhone, iPad, Mac, Apple Watch, Apple TV, HomePod, AirPods, Beats headphones and speakers, and select accessories.

The gift card values for the U.S. are as follows:

$25 Apple Gift Card:

  • iPhone SE
  • AirPods 4
  • AirPods 4 With Active Noise Cancellation
  • Apple TV 4K
  • Apple Pencil Pro

  • Apple Pencil 2
  • Beats Solo Buds
  • Beats Flex
  • Beats Pill
  • Magic Keyboards and Folios for iPads

$50 Apple Gift Card:

  • iPhone 14
  • iPhone 14 Plus
  • iPad 10
  • Apple Watch SE
  • AirPods Pro 2

  • HomePod
  • Beats Studio Pro
  • Beats Solo 4 Wireless
  • Beats Fit Pro
  • Beats Studio Buds+

$75 Apple Gift Card:

  • iPhone 15
  • iPhone 15 Plus

  • iPad Air
  • AirPods Max

$100 Apple Gift Card:

  • iPad Pro


$150 Apple Gift Card:

  • 13-inch MacBook Air (M2)


$175 Apple Gift Card:

  • 13-inch MacBook Air (M3)


$200 Apple Gift Card:

  • 15-inch MacBook Air (M3)


Apple's Black Friday deals are available through its online store, app, and retail locations, but they don't apply to refurbished items or education pricing. This is one of Apple's few direct discount events, but third-party retailers like Amazon typically offer better deals. Apple isn't offering gift cards on the new MacBook Pro, Mac mini, and iMac models unveiled last month, or any other products not listed above. Apple's terms and conditions provide more details.

The gift cards being offered work across Apple's entire products and services ecosystem, from hardware purchases to digital services like Apple Music, App Store content, and iCloud+ storage. But for deal-hunters, checking authorized resellers may yield bigger savings on iPhones, iPads, Macs, and accessories than going directly through Apple.

Related Forum: Community Discussion

Popular Stories

iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
iphone air camera

iPhone Air's Resale Value Has Dropped Dramatically, Data Shows

Thursday December 4, 2025 5:27 am PST by
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch. According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
iPhone 17 Pro Cosmic Orange

iPhone 17 Pro Lost a Camera Feature Pro Models Have Had Since 2020

Thursday December 4, 2025 5:18 am PST by
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020. If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...
ive and altman

Jony Ive's OpenAI Device Barred From Using 'io' Name

Friday December 5, 2025 6:22 am PST by
A U.S. appeals court has upheld a temporary restraining order that prevents OpenAI and Jony Ive's new hardware venture from using the name "io" for products similar to those planned by AI audio startup iyO, Bloomberg Law reports. iyO sued OpenAI earlier this year after the latter announced its partnership with Ive's new firm, arguing that OpenAI's planned "io" branding was too close to its...
iphone 17 cyber

iPhone 17 Demand Is Breaking Apple's Sales Records

Tuesday December 2, 2025 9:44 am PST by
Apple's iPhone 17 lineup is selling well enough that Apple is on track to ship more than 247.4 million total iPhones in 2025, according to a new report from IDC. Total 2025 shipments are forecast to grow 6.1 percent year over year due to iPhone 17 demand and increased sales in China, a major market for Apple. Overall worldwide smartphone shipments across Android and iOS are forecast to...

Top Rated Comments

ellpee Avatar
13 months ago
Great deals, pay full price and then give more of your money to Apple when your got card doesn’t cover the full cost of whatever your next purchase is.
Score: 2 Votes (Like | Disagree)
smirking Avatar
13 months ago
It'd be nice if that offer included anything I actually wanted to buy. ?

Is anyone discounting 2TB M4 MBPs? There used to be this one seller that always had discounts on BTO Macs. I can't remember who they were and I don't think they're around anymore as I haven't seen the likes of them in years.
Score: 1 Votes (Like | Disagree)
bigjnyc Avatar
13 months ago
Not including the newer products is just nasty work by the Apple penny pinching department.
Score: 1 Votes (Like | Disagree)