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Apple Shares 'Suerte' Shot on iPhone 15 Pro Max Short Film

Apple recently shared Suerte, a new short film that was shot entirely on iPhone 15 Pro. The film follows singer-songwriter Iván Cornejo, known for albums Alma Vacía, Dañado, and Mirada.


In the film, Cornejo goes on a journey to Mexico to seek inspiration from his roots for a new hit, and he ends up on a great adventure. His song "Intercambio Injusto" is included, and there is a soundtrack for the film available on Apple Music.

The iPhone 15 Pro Max is Apple's current flagship iPhone, featuring a 48-megapixel Main camera, a 12-megapixel Telephoto camera, and a 12-megapixel Telephoto camera with tetraprism technology that allows for up to 5x optical zoom. Apple also shared a "Behind the Scenes" film for Suerte, where directing duo Cliqua explains how it was shot.


Many of the scenes in the film used no equipment other than the iPhone 15 Pro Max, with the directors praising Cinematic Mode, a feature that keeps the focus on the main subject that's being filmed even as the iPhone holder moves. The 5x Telephoto zoom feature was also used for several shots, as was log encoding, an option for ProRes video that allows for improved post-production color grading.

Apple has a long history of sharing Shot on iPhone photos and videos to show off the features of the cameras in its devices. In recent years, as camera technology has improved, Apple has been sharing short films on a regular basis.

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Top Rated Comments

22 months ago
When my daughter wanted to start a YouTube channel, she asked me what kind of camera to buy. I told here that in a controlled shoot from a tripod the camera makes very little difference in the image quality but what REALLY matters is:

(1) the lighting. With enough quality lighting the image will look very clean. I had her buy some softboxes and light stands and

(2) audio quality REALLY matters. Nothing makes. video seem more ameturish then poor audio quality. So you either place a good microphone on the person or have someone hold a shotgun mic from just outside the frame like the news guys do.

Any cheap video camera can work from a tripod if you give it enough soft and even light to work with.
Score: 7 Votes (Like | Disagree)
Hastings101 Avatar
22 months ago
I liked it. Every once in a while a little "Think Different" still comes out of Apple (at least in their marketing).
Score: 5 Votes (Like | Disagree)
22 months ago
Creepy and satanic...
Score: 2 Votes (Like | Disagree)
22 months ago

Creepy and satanic...
Right? Perfection.
Score: 2 Votes (Like | Disagree)
22 months ago

I want 8K video recording on the 16 Pro Max so I can finally upgrade to a true camera phone.
This probably won't happen until all the cameras are 48MP, which is not going to be the case for 16PM.
Score: 1 Votes (Like | Disagree)
22 months ago

I’m a little confused.
The text says 15 Pro Max and in the video it says 15 Pro?
Which one is it? Or it is the same camera?

I’m not so updated on the newer Pro/Max phones.
15 Pro Max is part of the Pro series, so technically that’s correct
Score: 1 Votes (Like | Disagree)