Apple Shares iPhone 15 Plus Ad Highlighting Device's Long Battery Life

Apple today shared a short iPhone 15 Plus ad on its YouTube channel that highlights the device's long-lasting battery life.


In the video, an electrical outlet becomes sentient and sings the song "Way Too Long" by rapper Doe Boy. The outlet is sad that the iPhone 15 Plus lasts so long between charges, resulting in the device being plugged in less often.

Apple's tech specs say the iPhone 15 Plus can provide up to 26 hours of offline video playback, and up to 100 hours of audio playback. Like the iPhone 14 Plus, the iPhone 15 Plus offers the longest advertised battery life of any iPhone ever.

Apple's video description:

Big screen. Big battery life. iPhone 15 Plus is here. Dynamic Island. New 48MP Main camera. 2x Telephoto. Next-generation portraits. Water resistant (IP68). USB-C. Durable color-infused glass. Aluminum design. You don't want to miss it.

The ad was also shared as a YouTube Short.

Related Roundup: iPhone 15
Related Forum: iPhone

Popular Stories

iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Beyond iPhone 13 Better Blue

20th Anniversary iPhone Likely to Be Made in China Due to 'Extraordinarily Complex' Design

Monday April 28, 2025 4:29 am PDT by
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman. In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
iPhone 17 Air Pastel Feature

iPhone 17 Air Launching Later This Year With These 16 New Features

Thursday April 24, 2025 8:24 am PDT by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device. Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...

Top Rated Comments

TheBeverage Avatar
18 months ago
They really do have a knack for terrible music choices.
Score: 30 Votes (Like | Disagree)
klasma Avatar
18 months ago

How old are you? 88% of teens prefer iPhone to Android. A big reason is because most (if not all) of their music/marketing/lifestyle speaks to a younger generation.
That seems consistent with terrible music choices. ;)
Score: 19 Votes (Like | Disagree)
wigby Avatar
18 months ago

They really do have a knack for terrible music choices.
How old are you? 88% of teens prefer iPhone to Android. A big reason is because most (if not all) of their music/marketing/lifestyle speaks to a younger generation.
Score: 12 Votes (Like | Disagree)
sw1tcher Avatar
18 months ago

Apple today shared a short iPhone 15 Plus ad on its YouTube channel that highlights the device's long-lasting battery life.

In the video, an electrical outlet becomes sentient and sings the song "Way Too Long" by rapper Doe Boy. The outlet is sad that the iPhone 15 Plus lasts so long between charges, resulting in the device being plugged in less often.
?

Apple marketing vs real life user experiences ?

https://www.macrumors.com/guide/iphone-15-battery-tips/

https://www.macrumors.com/2023/12/20/ios-17-2-1-release-notes-battery-drain-fix/

https://forums.macrumors.com/threads/iphone-15-pro-max-battery-life-quite-disappointing.2411227/

https://discussions.apple.com/thread/255314936?sortBy=best
Score: 10 Votes (Like | Disagree)
coolfactor Avatar
18 months ago

They really do have a knack for terrible music choices.
How is that terrible? While not my first genre of choice, this particular song has a great sound.

Very creative ad. Simple, love it.
Score: 10 Votes (Like | Disagree)
sw1tcher Avatar
18 months ago

How old are you? 88% of teens prefer iPhone to Android. A big reason is because most (if not all) of their music/marketing/lifestyle speaks to a younger generation.
Actually, a majority of teens are choosing an iPhone over an Android device because of the blue bubble. Apple's music/marketing/lifestyle has little to do with their choices.

https://www.wsj.com/articles/why-apples-imessage-is-winning-teens-dread-the-green-text-bubble-11641618009

https://www.androidheadlines.com/2023/11/teens-prefer-iphone-android-us-survey.html

The blue bubble versus green bubble debate is a real phenomenon, not a mere fantasy. While Android is the most popular mobile OS worldwide, iOS tops all charts in the U.S.

The reason why teens prefer an iPhone over Android could also be FaceTime and iMessage. American teens want to be part of the blue bubble ride on iMessage(s). Because when a non-iOS user joins a group chat consisting of iOS users, all those cool features of iMessage go away.



https://www.ft.com/content/8a2e8442-449e-4dbd-bd6d-2656b4503526

Apple has captured Gen Z in the US so thoroughly that younger consumers fear being socially ostracised for not having an iPhone, a trend that will allow the tech giant to gain market share across multiple product categories.

[ . . . ]

One oft-mentioned issue is that Android phones cannot send texts through Apple’s iMessage system, meaning that a single Android user participating in a group chat of iPhone owners turns the outbound messages of all users green, rather than blue.
Score: 9 Votes (Like | Disagree)